Forum One

NOVEMBER 15, 2022

If your organization requires the translation of content to languages other than English, it means that your audience is multicultural, multilingual, and diverse. Translating content from English to any other language presents challenges that go beyond the selection of accurate words. What is unique to them?

Content 59

Content Strategy Develop Language 59

VisionLink

JUNE 19, 2012

Tech4Good Denver hosted an excellent and extremely informative group panel who shared true and tested content strategies when designing or managing your nonprofit’s website. Be sure to convey your passion & expertise in a language your audience will understand. Don’t know how to reach out to your audience?

Content 205

Content Websites Strategy Adwords 205

.orgSource

APRIL 29, 2024

Mini Code, Multiple Connections “There is a tendency to think of large language models as massive programs,” David said. Through exposure and feedback, it builds a deeper understanding of language. “AI Many of the association professionals in the audience reported that their organizations are currently restricting its use.

Learning 221

Learning Brain Associations Training 221

NonProfit Hub

APRIL 17, 2024

The best blogs engage audiences by making personal connections with readers and sharing insider mission information. This guide will explore best practices for creating a blogging and content strategy that drives audience engagement, encourages donations, and makes readers feel like part of your nonprofit’s community.

Practice 36

Practice Organization Nonprofit Content 36

Non Profit Quarterly

APRIL 20, 2023

Meta—the parent company of Facebook and Instagram—has been under fire in the past few years over its lax policies on news content, data privacy, and misinformation. Some users are migrating to new platforms, like Post, or to decentralized, open-source services, like Mastodon.

Social Media 94

Social Media Media Strategy Social 94

John Kenyon

APRIL 11, 2024

For nonprofits and grantmaking organizations committed to racial equity, using artificial intelligence (AI) and large language models (LLMs) raises important concerns. In both cases, the racial biases of those technologies could lead to skewed, insensitive, or inadequate content. However, they also offer intriguing potential benefits.

Language 59

Language Model Sound Voice 59

Nonprofit Tech for Good

DECEMBER 8, 2021

1) Master the art of Plain Language. . Plain language is communication your audience can understand the first time they read or hear it. The Plain Language Movement started in the 1970s based on the idea to make it easier for the public to read, understand, and use government communications. Plain language is concise.

Trend 323

Trend Digital Marketing Fundraising 323

Media Cause

NOVEMBER 15, 2022

The Web Content Accessibility Guidelines (WCAG) are what everyone must follow to make the web a more inclusive experience. The WCAG “define how to make Web content more accessible to people with disabilities, ranging from visual, auditory, physical, speech, cognitive, language, learning, and neurological.” . Contrast Checker.

Guidelines 52

Guidelines Accessibility Design Content 52

Byte Technology

JANUARY 5, 2017

Successful website owners and administrators all have one thing in common: they know their audience. They know what sorts of content they want to read and explore. So how does one begin to seek out an understanding of their target audience? They know what products and services they want.

WordPress 100

WordPress Analytics Audience Google 100

Forum One

MARCH 12, 2024

Here are a few use cases we’ve seen (and used ourselves): Brainstorming content topics. Ask a generative AI model to act as your target audience (giving it as much anonymized context as possible). Think about these factors—audience, timing, content, and placement—and where AI can boost your efforts.

Social Media 80

Social Media Images Video Media 80

Nonprofit Tech for Good

APRIL 19, 2024

It sometimes sounds as though tools like ChatGPT or Gemini could entirely replace humans in writing website content. To create meaningful material that will move audiences to action, though, a human touch and a sound communication strategy is still essential. Define top audiences, and think through their preferences.

Content 238

Content Websites Tips Voice 238

Nonprofit Tech for Good

AUGUST 6, 2023

1) Multi-Channel Strategy Employing a multi-channel strategy helps nonprofits reach a wider audience with their year-end campaign. Data on donor behavior, preferences, and interactions provides audience insights that can be used to improve fundraising strategies and optimize future campaigns.

Practice 243

Practice Fundraising Guide Channel 243

.orgSource

FEBRUARY 12, 2024

They will reward you by crafting messages that move the hearts and minds of your most important audiences and reinforce brand identity. Content is easier to produce and more effective when all communicators understand the desired outcomes.” When strategy doesn’t filter through departments, communications lose that impact.

Collaboration 221

Collaboration Marketing Integration Trend 221

Nonprofits Source

SEPTEMBER 8, 2023

An effective navigation system also follows web accessibility guidelines so people of all abilities can engage with your content. With the right tools and strategies, you can easily upgrade your website’s navigability so supporters will feel inclined to stay on your website and check out your content.

Widget 105

Widget Guidelines Websites Nonprofit 105

Candid

DECEMBER 14, 2023

The intention was good, but we didn’t factor in the reality that people want to customize their content. Professionals in these roles rightly value their followers and don’t want to serve content that isn’t aligned with their expectations. We craft content in our own voice and style.

Demographics 105

Demographics Alternative Library Social Media 105

CauseVox

MAY 9, 2023

ChatGPT is an advanced AI language model that processes vast amounts of information to generate responses to questions and statements entered by the user. This model was developed by Open AI and is one of the few language models to pass the Turing Test. What is ChatGPT? But it’s not as simple as ChatGPT doing all the work for you.

Examples 83

Examples email Communication Language 83

Media Cause

JANUARY 8, 2024

In today’s digital age, having a strong online presence is essential for nonprofits to engage with their target audience and secure the necessary support. By identifying the keywords and phrases that your target audience is using in search engines, you can optimize your website and content accordingly.

Research 59

Research Difference Search Hunger 59

Association Analytics

JUNE 21, 2023

You might use inconsistent content or course tagging, or team members might use a variety of names for one type of offering. You can learn more about taxonomy in this blog post or watch this on-demand webinar that discusses the topic as part of an overall content strategy. Make it simple for your audience.

Associations 319

Associations Challenge Data Taxonomy 319

Nonprofit Tech for Good

APRIL 13, 2020

By Erin Booker , Head of Content at Funraise , a fundraising platform built for fundraisers by fundraisers with 20+ third-party integrations. The 2020 Global Trends in Giving Survey is now live and available in seven languages! We’ve talked a lot recently about taking your nonprofit’s fundraising strategy digital.

Integration 363

Integration Alexa Paypal Virtual 363

Nonprofit Tech for Good

APRIL 10, 2022

It’s a social network that requires a lot of time and content, but more importantly, a social media manager who enjoys being active on Twitter and understands Twitter’s extensive toolset. Write tweets in clear, concise language. 3) Tweet content that inspires engagement. Twitter is not for every nonprofit.

Twitter 355

Twitter Practice Social Media Nonprofit 355

Nonprofit Tech for Good

APRIL 2, 2023

It’s very important to thoroughly review and edit any responses generated by ChatGPT, particularly those that you plan to make public, such as website content. 6) Sharing Impact With just a few details about your organization, ChatGPT can write boilerplate language about your impact, mission, and programs.

Tools 361

Tools Fundraising Analytics Analysis 361

Forum One

MAY 19, 2022

After all, the more you understand your audiences the better your ability to meet their needs—accessibility is no different. As product owners, content writers, website administrators, designers, and developers we may unknowingly introduce barriers that prevent people from accessing and using the products and services we create.

Place 80

Place Web Language Accessibility 80

Candid

MAY 10, 2023

To spread the word about a new initiative or build awareness around your mission-driven work, effective communication with your audiences is key. Step 2: Define your audience Understanding your audience can make or break your communications campaign’s success. Types of advertisements, topics, and content they respond to.

Communication 98

Communication Campaign Channel Measure 98

Forum One

OCTOBER 17, 2023

A product, whether in the for-profit, nonprofit, or government sector, is a powerful tool that delivers a valuable service to a specific audience. Using language or tactics from product strategy can help organizations focus on goals and audiences within larger projects.

Product 88

Product Develop Impact Case Study 88

M+R

JULY 10, 2023

Instead editing is, or should be, a collaboration — where multiple perspectives combine to shape content so that it can better connect with audiences. What brand guidelines do you need to follow to be transparent and honest with your audiences? Your audience, on the other hand, is mostly full of normal people.

Guidelines 92

Guidelines Audience Language Content 92

Association Analytics

FEBRUARY 14, 2022

These will support your business case by aligning with your goals: Consistent, trusted data with standard interactive reports using a common language that employees throughout your organization easily understand – all in a secure data warehouse. Communicate to leadership and staff in their language. Take action!

Analytics 169

Analytics Language Associations Case Study 169

Nonprofit Tech for Good

MAY 8, 2020

Digital storytelling enables nonprofits to tell their stories across multiple media, potentially in multiple languages, and to reach unknown readers and viewers through the power of tagging and amplification. Physical distance from audience. Ideal Digital Storytelling Ecosystem. Limited budget. Worldwide competition.

Storytelling 300

Storytelling Digital Channel Profile 300

.orgSource

MAY 15, 2023

They will reward you by crafting messages that move the hearts and minds of your most important audiences and reinforce brand identity. Content is easier to produce and more effective when all communicators understand the desired outcomes.” When strategy doesn’t filter through departments, communications lose that impact.

Collaboration 221

Collaboration Marketing Team Integration 221

Forum One

MAY 20, 2021

After all, the more you understand your audiences the better your ability to meet their needs—accessibility is no different. As product owners, content writers, website administrators, designers, and developers we may unknowingly introduce barriers that prevent people from accessing and using the products and services we create.

Place 87

Place Web Language Accessibility 87

Nonprofits Source

NOVEMBER 7, 2023

Just like identifying an ideal donor profile is useful for fundraising, your social media presence should cater to your defined target audience. Understand your audience As the old saying goes, you can’t be all things to all people. The content you post should be crafted with your platform and audience in mind.

Social Media 52

Social Media Media Build Social 52

Bloomerang

JUNE 2, 2021

Having a coherent communications plan where you package your message will help ensure each piece of content you share is part of a greater story you are telling. In Parts 1 and 2 of this blog series, we discussed identifying your objectives and discussed how to better understand your audience. People act on emotion !

Communication 112

Communication Storytelling Indianapolis Indiana 112

EveryAction

NOVEMBER 2, 2022

It helps if they’re easy to understand, shareable, and engaging across a broad audience. With unique brand language and content that you structure around your goals and how you reached them, your organization can make sure your annual report is an effective, personal, and inspiring tool for connecting with existing and future supporters.

Report 180

Report Organization PDF Tanzania 180

Candid

JUNE 7, 2023

As a member of Generation Z (Gen Z), or today’s 11- to 26-year-olds, I have been curious about the advice given to nonprofits on capturing younger audiences’ attention. For example, our preference for video content rings true. Has a shorter attention span, which requires content that is skimmable. Prioritize shareable content.

Advice 98

Advice Social Media Media Meme 98

DNL OmniMedia

JANUARY 17, 2024

They are great networking opportunities and can suit many kinds of events, audiences, and causes. Understand your audience When planning your marketing strategy, it’s helpful to start with the end in mind—who are you trying to reach? Demographics. Previous engagement. Sponsor connections.

Game 52

Game Marketing Change Tips 52

Media Cause

JULY 14, 2023

Digital marketing is a powerful tool for businesses of all sizes to reach their target audience and achieve their goals. This knowledge will guide you in tailoring your campaigns to resonate with your audience and create meaningful connections. Consider expanding beyond those platforms to test and reach a wider audience.

Project 52

Project Digital Marketing Impact 52

Bloomerang

DECEMBER 14, 2021

In part two of this series on the skills you need to be a great nonprofit storyteller, I talk about how to engage your audience emotionally through creative storytelling. In the first part of this series, I talked about why you need to define your goals, your brand and voice, and your audience before crafting your story.

Storytelling 97

Storytelling Skills Develop Help 97

Forum One

OCTOBER 27, 2021

Use plain language. Use inclusive language. Reference APA Style: Bias-Free Language. Make recordings and transcripts available on accessible platforms, e.g., if content is posted behind a login, make sure someone using a screen reader can access it without needing to ask for help. Test your text with the Hemingway Editor.

Accessibility 83

Accessibility Virtual Slides Registration 83