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Finally, A Clear Shift in Attitudes About Measuring Social Media

Beth's Blog: How Nonprofits Can Use Social Media

I detected a clear shift in attitudes in the audience at the conference based on the audience questions. How do we measure and track engagement to results? With shifting attitudes, the skills and will to get past hurdles in measurement follow.

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Consumer Attitudes Toward Mobile Giving

NTEN

Despite the continued growth of the medium and tens of millions of dollars raised for North American nonprofit organizations, very little research has been performed on consumer attitudes toward mobile giving. The results of the survey were very encouraging for the current and future state of mobile giving. Donation Thresholds.

professionals

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Do Negativity And Alarm Really Raise More Funds?

Bloomerang

Other studies show that use of positive empathy—like a happy face—encourages donors because they either see the result of their generosity, or they want to experience the joyful mood portrayed in such an image. One important study shows that a positive image of a child leads to a higher average gift donation than a negative one.

Raise 90
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Helpful Ways to Measure and Optimize Your Nonprofit’s Performance

sgEngage

There are three “results” categories producing data points that can be measured. Outputs : The products, goods, or services which result from an activity. Outcomes” is often used interchangeably with impact, but it’s most helpful to think of outcomes as a change in skill, knowledge, attitude, behavior, condition, or status.

Measure 91
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National Study Reveals: Digital and Social Media Are Delivering Results for Arts Organizations

Beth's Blog: How Nonprofits Can Use Social Media

Note from Beth: I had pleasure of facilitating a panel discussion in October at the recent Grantmakers in the Arts pre-conference on technology and media with Rory MacPherson where I learned about some of the preliminary study result he discovered. Arts organizations are not alone in this. What are they learning from their experiments?

Arts 110
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Is it a movement or a moment?

Candid

Yet, by definition, true movements are more than a catchy phrase to solicit donations or promote an event. We see the end results of young leaders, like Malala Yousafzai or Greta Thunberg, and their incredible influence. They are more than short-term protests, jump-on-the-bandwagon commitments, or one-off events.

Hunger 105
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10 Brilliant Social Media Content Ideas for Nonprofits

Bloomerang

Nonprofits cannot be random with social media content as that will only lead to a very random result. Thank You Post This is at the top of our list because it is extremely important for nonprofit organizations to have an attitude of gratitude. You can ask questions relating to their latest donation experience with your nonprofit.