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4 Text Marketing Lessons Nonprofits Can Take from Big Brands

Nonprofit Tech for Good

There’s a lot to learn from them about text marketing. Your organization likely relies on direct mail, emails, social media, and even phone calls to get the word out about your organization’s work and solicit support for your mission. Want to learn more about effective text message marketing? You can read all about it here.

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Video Marketing on Social Media: Best Practices & Inspiration for Nonprofits

Nonprofit Tech for Good

By Becky Brooks , Director of Communications at Animoto , an online video maker that makes it easy to create marketing videos for social media and beyond. How are marketers at resource-strapped non-profits to keep up with social media’s appetite for video content on social media? You really only have a few seconds to grab attention.

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An Inside Look at Crafting a Strong Nonprofit Marketing Plan

Allegiance Group

Your nonprofit needs compelling marketing to engage new and existing supporters to boost brand awareness, cultivate donors, motivate them to volunteer, and more. Many nonprofits across the country see great results from their marketing efforts. A nonprofit marketing plan lays the roadwork your team must follow to achieve your goals.

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5 Nonprofit Marketing Campaign Ideas To Help Your Organization Thrive

Neon CRM

The best nonprofit marketing campaigns are designed for awareness and advocacy for your organization. Show Ongoing Impact With Frequent Website Updates In the flurry to jump on the newest and flashiest campaigns, it’s all too easy overlook a very important component of your marketing strategy—your website.

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Tech Tools Working Together: How Text-To-Donate Paves the Way for Text Message Communication

Nonprofit Tech for Good

By Kim Peterson , Content Marketing Specialist for Give by Cell , a technology company that provides mobile fundraising tools and text messaging services to nonprofits. With average email open rates at 20% for nonprofits , many organizations struggle to grab the attention of supporters, volunteers, and donors. Donor Follow Up.

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3 Channels to Use to Effectively Market Your Small Business

Nonprofits Source

However, relying on digital ads can quickly eat up your marketing budget, and word of mouth might not get you the momentum you need to expand your reach quickly. Best of all, most of these are free or cost effective so you can get the most bang for your buck and maximize the value of your marketing strategy.

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How To Avoid Becoming Addicted To Your Mobile Phone

Beth's Blog: How Nonprofits Can Use Social Media

I have been reading Irresistible: The Rise of Addictive Technology and the Business of Keeping Us Hooked by Adam Alter, a professor of marketing at NYU. Rosen’s research has found that the average person checks their phone every 15 minutes or less and that approximately 50% of the time there isn’t a notification beckoning them to do so.

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