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How to Capture Fresh Member Profile Data and Make It Actionable

Association Analytics

The post How to Capture Fresh Member Profile Data and Make It Actionable appeared first on Association Analytics.

Profile 169
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LexisNexis Introduces a New Donor Profile Feature to Research Platform

NonProfit PRO

LexisNexis has introduced a new Donor Profile feature to its research platform for development professionals, Nexis for Development Professionals (NDP) the feature adds a new layer of insights to the online research tool.

Profile 219
professionals

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4 Ways to Expand the Value of Your AMS with Analytics

Association Analytics

Your AMS focuses more on current and past data, however with analytics, you can use this data, and data from your other source systems, to be more forward-thinking. Using data from your AMS, analytics will help you answer these more complex questions. Why analytics? People often confuse reporting and analytics.

Analytics 169
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New Techniques for Donor Profiling and Audience Modeling

NonProfit PRO

We know that more targeted and relevant marketing drives higher response rates and engagement, and to get more targeted and relevant, you need great data. Here are some techniques to help any organization use data to create new models, audiences, and pools of targeted prospects that look just like their best donors.

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Google Analytics and Benchmarks: HAWK

M+R

We have a couple of points of note around the transition from Google Analytics 4 (GA4) to Universal Analytics (UA) and how that impacted the website data in Benchmarks this year, but first, for fun, an action item! Analytics are a critical tool for digital markers, so what’s changed with tracking from GA4 to UA? We’ll wait.

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How to Maximize Your Nonprofit CEO’s Social Profiles

Whole Whale

Before reading further, be clear, none of this will really work if your executive employees refuse to be public and let others support in the sheer volume of work necessary for creating active profiles. LinkedIn Analytics with Shield AI tool for a personal profile.

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7 Tips For Building Nonprofit Supporter Profiles

TechImpact

Collect profile information with technology resources. Populating a profile with information from a web-based donation form, supporter survey, mobile app, Facebook’s open graph, and text message subscriptions or donations can help you build unique profiles and really understand your audience. Review analytics.

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