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How Nonprofits Can Create & Track Conversions in Google Analytics 4

Nonprofit Tech for Good

She shares fundraising resources and guides on Karma Campaigns and offers Google Analytics and Google Ads , Facebook Ads , and lead generation services. Universal Analytics (UA) has stopped processing data. Google Analytics 4 (GA4) presents some exciting new opportunities. It’s official. What is a GA4 event?

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Spotlight: The Forum One Data and Analytics Team

Forum One

Without robust data and analytics, any organization’s strategy is just a series of guesses. That’s where our Data and Analytics Team comes in. What the data and analytics team does. Forum One’s data and analytics team sits within our Strategy team and supports projects at a variety of intersecting points.

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[ASK AN EXPERT] Next Steps After Purchasing Donor Analytics

Bloomerang

Today’s question comes from a director of development who wants advice on how to quickly and efficiently find the best major gift and planned giving prospects: Dear Charity Clairity, We recently purchased donor analytics and now have a database overlay indicating who has major gift and planned gift likelihood.

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Study the Data, But Eat the Cake—Put the Human Factor Forward

.orgSource

Dig Deeper and See Farther You may wonder how AI-driven analytics differ from the queries, dashboards, and statistical packages that have been around for some time now. Traditional analytics is like using a microscope to explore a limited area of information; whereas adding AI provides a satellite image of an entire data landscape.

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5 Steps to Prepare for a Successful Nonprofit Website Redesign

Nonprofit Tech for Good

A website build or redesign has technical but also design and execution aspects. Well-defined technical and design scope and constraints. Step 3: Examine Analytics and Collect User Feedback. In addition to analytics, you will also need to get feedback from actual users of the site. Who will help with hands-on work?

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Are AI and EI an Odd Couple? Nope, Pairing Bytes With Behavior Is a Perfect Match

.orgSource

Smart analytics can show us both what members want in the moment and predict what they will need in the future. Outreach to our communities can be swift, targeted, and designed for the highest impact. Smart analytics can show us what members want in the moment and what they will need in the future.

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Hire Fresh Talent—But Before You Shop, Check the Fridge

.orgSource

HR analytics can bring objectivity to what is frequently a highly subjective process. Technology offers plenty of collaboration strategies that don’t require people to be physically present. Customize Present options designed to appeal to the people you interview. I love that answer. But we have to face reality.