Nucleus

OCTOBER 1, 2020

To grow your education business, you need to take advantage of the sophisticated metrics now available through modern data analytics – trends, behaviors, preferences, popularity, geography and much more. It measures activity for courses such as popularity, revenue trends, and geography of participants. Data is the new oil?

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Learning Management Associations Data Learning 130

Allegiance Group

FEBRUARY 27, 2024

It’s critical to actively track and measure your website traffic against your goals. Thankfully, Google Analytics makes it easy. You’ve likely heard that Google has released its new version, Google Analytics 4 (GA4). Making the switch is vital — if you’re still using the old version, your data is no longer being tracked.

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Analytics Google Fundraising Track 52

Whole Whale

JANUARY 28, 2023

If you are going to pour the amount of work necessary into creating a podcast, you will want to measure its success — but how? We can track total downloads and we can tell if those downloads were from unique devices, but that’s where the measurement trail meets the edge of the cliff. Ways to measure a podcast's success!

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Podcast Measure Feeds Plugin 52

Qgiv

OCTOBER 11, 2023

At least one of the criteria for measuring a successful year is related to your financials. Donor intelligence can best be described as “accurate, comprehensive, and actionable data [about donors and prospects] to help nonprofits of all types achieve better fundraising and outreach results.” How much did you raise? Here’s why.

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Measure Business Retention Profile 52

Bloomerang

AUGUST 16, 2021

Mastering an analytic approach to strategy and planning. Master an analytic approach to strategy and planning. That’s why you need an analytic, numbers-based perspective to strategy and planning. Start with benchmark data. Track your own data. You know what they say about measurement, right?

Analytics 126

Analytics Strategy Fundraising Benchmark 126

Nonprofit Tech for Good

DECEMBER 13, 2021

Here’s the good news: with preparation and a pulse on the right data and information, it is possible to get a handle on the task and get a big picture of your organization’s needs. It can also be used to measure progress and keep the planning team focused. Step 3: Examine Analytics and Collect User Feedback.

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Websites Analytics Project Proposal 304

Media Cause

JULY 22, 2021

You may have not heard, but Google has officially rolled out Google Analytics 4, a new kind of tracking property. It is different from Universal Analytics properties, which only supports websites, as it supports both websites and apps across multiple devices. Complying with data regulations is now simpler. Cookie-less analytics.

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Analytics Google Phase Nonprofit 52

DNL OmniMedia

APRIL 1, 2024

Nonprofits collect and generate vast amounts of data, ranging from individual donors’ contact information to program outcomes, but they often struggle with organizing and utilizing the information effectively. This is why data warehouses can have such a significant impact on nonprofits. We’ll cover: What is a Nonprofit Data Warehouse?

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Data Guide Proposal Nonprofit 52

Nonprofit Tech for Good

FEBRUARY 6, 2022

To efficiently provide this information, nonprofits need detailed financial records and real-time data to help gauge their progress towards their financial goals on both a monthly and annual basis and meet reporting guidelines. Access one set of data in the format you need as often as you need. How to Choose the Right Software.

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sgEngage

SEPTEMBER 26, 2022

No matter if your organization is large or small, learning to use data effectively is your most powerful method to improve prospect identification for major giving. Understanding Benchmark Data. The broadest industry benchmarking data is a good place to start. This is where more focused data comes into play.

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Data Los Angeles Gift Model 73

Connection Cafe

APRIL 10, 2017

My recent paper, Remarkably Outstanding Implementation: The Foundation for Positive ROI with Target Analytics , is now available. As I prepared and wrote this paper, several thoughts occurred to me about the importance of measuring ROI for nonprofit analytics projects that I thought I would highlight for you in this post.

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ROI Analytics Data Help 52

Connection Cafe

NOVEMBER 5, 2014

As organizations look for more efficient ways to make, keep and grow relationships, bring in more money, measure outcomes and demonstrate impact, analytics become a key enabler. What is “Analytics”? . While this sounds like a clear “no brainer”, organizations often struggle to implement these types of data-driven decisions.

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Analytics Data Analysis Culture 40

NTEN

MARCH 16, 2010

Session: Data Data Everywhere: Drowning in a sea of Analytics. Analytics integration and interpretation. To measure success, you need to see big picture data from every corner of the Internet, and know how to interpret all these numbers, even if they seem all over the map.

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Analytics Data Question Atlanta 70

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 31, 2013

When nonprofits started to read and apply our book, ” Measuring the Networked Nonprofit ,” I noticed this tweet from the ACLU in NJ showing a white board capturing their team meetings to define success for social media. Pictured is: Eliza Straim (Communications Associate) and Katie Wang (Communications Director).

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Measure Social Media Media Social 96

Media Cause

NOVEMBER 15, 2022

While they are most commonly utilized within Google Analytics ( soon to be GA4 ), you can also apply these parameters in many other marketing platforms, such as Hubspot. They help to measure performance and see how far along you are in meeting campaign goals or even a secondary goal, like cultivating and engaging audiences. .

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 2, 2015

A few months ago, I facilitated a mini-innovation lab on measuring impact for grantees of the Google Nonprofit program at the Impact Hub. The group included a mix of Google grantees as well as measurement professionals. Create a roadmap for measuring your financial + social impact. Europe and Latin America. Report Out.

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Measure Impact Program San Francisco 50

Media Cause

MAY 31, 2023

But if you engage in targeted advertising or use Google Analytics to track website visitors, privacy-first marketing should be a priority for your organization. And if you aren’t transparent about how you track and store data, you also squander an opportunity to build brand trust. What is Privacy-First Marketing?

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Marketing Plugin Track Policy 52

Connection Cafe

JULY 22, 2013

Most nonprofits already have Google Analytics installed on their website to track online traffic. For some good how-to posts, check out my co-blogger Alissa Ruehl , perhaps starting with her Intro to Google Analytics. This post is about how we incorporate Google Analytics data into our Design Process. Methodology.

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Analytics Design Research Process 37

VisionLink

JUNE 19, 2012

Use visuals and graphics to turn complex data into easy-to-understand pictures. Measure, measure, measure! hyperlinks to all these sites) Tools like Google Analytics, hootsuite.com, and crowdbooster.com can help you analyze what is working and what is not. Don’t get too technical.

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Content Websites Strategy Adwords 205

Greater Giving

DECEMBER 15, 2022

Refresh your website with recent pictures, fundraising updates, and results of your work. It’s important to record data to evaluate donor engagement and create new strategies for stewardship. For each donor, create a profile in your CRM to track data such as: Which campaigns they engage with. Social media. When they donate.

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Digital Marketing Donor Channel 75

Everyaction

JANUARY 16, 2018

From your board members requesting the latest donor stats to your digital director asking for email conversion rates, tracking your data can be hard. Here are some key tools your nonprofit should have to meet your reporting needs: Customizable reports that allow you to get roll up data and detailed data. Sounds horrible, right?

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Report Data Tools Stats 56

Qgiv

JULY 21, 2022

Make sure your “About” section provides an accurate picture of your mission and what your organization does. The two most important pictures on your profile will be your profile picture and header image. Use LinkedIn Analytics. Your header should also include a short tag line.

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Linkedin Social Media Practice Media 52

Forum One

FEBRUARY 22, 2022

Over the past few years, we’ve formalized what had long been in practice: a strategy team that ties together key practices across communications and data. Data & analytics: Data & analytics measure the success of campaigns, websites, and more, offering opportunities to learn and refine products to ensure their success.

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Team Strategy Analytics Storytelling 46

fusionSpan

DECEMBER 18, 2023

At the heart of every effective Salesforce implementation lies a good data strategy. Its AI can simply help make an organization’s data more accessible, more relevant, and more actionable than ever before – all with the safeguards that make for responsible AI use. All this is just the start, however.

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Language Generation Analysis Data 59

Get Fully Funded

JUNE 27, 2022

Start with the Big Picture: How Much Money Have You Raised? . If you have a CRM with an analytical dashboard, like Little Green Light or Bloomerang , you are presented with this number daily. Now compare each number with previous years (if you’ve been around long enough to have historical data). Do you see any patterns?

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Evaluation Fundraising Raise Grant 72

Care2

OCTOBER 15, 2013

Do they really give you the full picture of how your organization is connecting with your constituents and moving them up the engagement ladder? That’s why you need to change the way you measure social media and declare a war on vanity metrics. Why is Social Media Data Important? The human brain is the best analytics tool.

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Metrics Social Media Media Social 77

Allegiance Group

APRIL 15, 2024

The first step in creating any marketing campaign is to conduct preliminary research that investigates and explores data about your organization’s current audience and past campaigns. Analyzing your nonprofit’s data and industry trends can uncover insights about: Existing donors. Data comes in handy again at this step.

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Mail Fundraising Nonprofit Channel 52

The Science Behind Engaging your Supporters

SEPTEMBER 24, 2018

With a dedicated email deliverability expert on staff, EveryAction releases the nonprofit industry's primary data on Nonprofit Email Deliverability each year. #4. Custom reports offer a real-time picture of your supporters across all channels. Dig deeper by segmenting data by universe, timeframe, or source.

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Advocacy Offline Gartner Nonprofit 88

Association Analytics

JANUARY 30, 2023

That’s where data can come into play to help you make better decisions (Netflix data knows exactly what you’re watching!) Data analytics helps you to uncover insights that are otherwise hard to see or understand. Let’s break down several scenarios to show how data analytics can help improve the member experience.

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Experiment Create Retention Aggregator 321

Allegiance Group

MARCH 18, 2024

Yet, just like a master builder scrutinizes every angle and dimension, you also need to ensure you have the right tools to measure your creations’ success. The only way to know what fundraising and marketing programs are working is to measure your performance on each. In short, web analytics lets you see the whole picture.

Measure 52

Measure Fundraising Analytics Channel 52

DipJar

SEPTEMBER 12, 2022

Failing to clean up your data. As the first step to developing a strategy, set clear, measurable goals. A KPI measures how effective your marketing efforts have been. Integrating these solutions will streamline your team’s time, store your data all in one place, and eliminate the need for manual data input. .

Marketing 52

Marketing Social Media Nonprofit Integration 52

Amy Sample Ward

OCTOBER 18, 2011

. —– Whether your organization has had a presence on Facebook for years or just days—or you’re considering starting now—trying to follow along with all the changes to functionality, options, and analytics is incredibly overwhelming. One of the new changes to Facebook is the expansion of Insights, the Facebook analytics tool.

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DNL OmniMedia

JULY 14, 2021

Nonprofit database software solutions serve as your nonprofit’s hub of information and documentation, allowing your nonprofit to make data-driven decisions to improve operations while staying organized. . It can help make data-driven decisions. It can help make data-driven decisions. It can help segment your audience.

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Database Software Template Nonprofit 52

Gyrus

NOVEMBER 3, 2016

In the age of post “Moneyball,” everyone is looking to leverage their data and do something uniquely beneficial for their organization, regardless of industry. Measuring Learning. When establishing a veritable competitive dynasty for your organization calculate the grand scope of what you hope to obtain from your data.

Learning 61

Learning Organization Statistics Cleveland 61

Connection Cafe

NOVEMBER 7, 2013

So, to keep in mind all these factors and actually make right decisions, we had to search beyond our instincts and start gathering data to know where we are heading. There are tons of data hidden in the inner resources of your organization and you can collect them from all the people involved in your nonprofit.

Data 38

Data Management Nonprofit Survey 38

Amy Sample Ward

JANUARY 20, 2011

We covered how to do Community Mapping (identifying the segments and goals of the community), Content Mapping (creating a plan for which content goes where, and why), and Data Tracking (pulling all the numbers together). And get you thinking about where you may have more data points to add in. Presentation. Do-It-Yourself.

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Metrics Community Map Template 219

Forum One

MAY 13, 2021

Are you using disconnected tools that require you to piece together data from different sources? Or do you have to sometimes search to figure out which data is correct? How are you sharing analytics information to drive our content strategy? You can’t improve what’s not being measured! Can that process be improved?

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Government Process Service Technology 51