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New Email Tests Improve Clicks, Slow Exiting

The NonProfit Times

We regularly test the wording of our call to action to see what works best, whether it’s ‘Save Lives’ or ‘End Cruelty’ or something else,” said Sparenberg. And the only way to know is to test.” Finding the right mix of these elements is often done via a practice known as A/B testing. Approximately 600,000 of the roughly 1.6

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Advocacy and Awareness: 4 Tips for Virtual Campaigning

sgEngage

Advocacy campaigns have evolved over the past few years, dramatically changing how nonprofit advocacy is conducted. While traditional methods can still impact supporters, more and more organizations interested in starting an advocacy initiative look to virtual campaigns first. Use technology with a face-to-face component. .

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4 Easy ways to recruit for your virtual lobby day

EveryAction

Virtual lobby days may be accessible to more people than in-person events; new supporters may be looking for a lower-barrier way to get involved; and virtual events can help you build the power in numbers that any organization needs for a successful advocacy effort. Looking for more ways your technology can boost your advocacy program?

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Nonprofit Technology Consulting: 6 Steps to Success

DNL OmniMedia

In today’s world, nonprofits rely on their technology to help bring them closer to their goals. From bringing in revenue to connecting with constituents, the right technology can save your team time and help you facilitate a better donor experience. Technology consultants may offer services in a variety of areas.

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6 Online Fundraising Tools to Watch in 2020

Nonprofit Tech for Good

By Heather Mansfield , Editor-in-chief of Nonprofit Tech for Good and producer of the Global NGO Technology Report and the Global Trends in Giving Report. Test the service by selecting the orange “Get My Bot” button. If you think we’ve missed a tool, please share it in a comment below.

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Thursday Thoughts | Best Practices for Sustainer Program Communications

EveryAction

The growing interest from donors and nonprofits alike in sustainer programs is an opportunity to test and do something different. With testing, nonprofits can experiment and improve on what communications work best for their sustainer audience. Use your technology to your advantage, even if it is a simple A/B test.

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Why All Companies Must Explore the Role of Ethics in Technology

Cloud 4 Good

For most modern businesses, technology is the engine of transformative change, driving companies toward profit. The savviest companies must learn to understand and embrace the nuances at the intersection between technology and human values as a fundamental building block of their digital transformation. Read it here.

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