Candid

FEBRUARY 23, 2023

To make a positive first impression for visitors who land on your website, seek to introduce your nonprofit by highlighting its mission-driven work and tangible impacts in the community. Impact stories. Next, you will want to tackle illustrating how your organization positively impacts its beneficiaries. Issue areas.

Effective 119

Effective Create Strategy Nonprofit 119

sgEngage

JANUARY 26, 2024

A connected throughline of our shared humanity With that in mind, as I reflect on the influences, changes, and overall trends we have seen in employee engagement, philanthropy, and CSR in 2023, and those that are to come in 2024, I cannot help but be struck by the notion that it is not about specific trends or actions.

Philanthropy 73

Philanthropy Measure Influence Trend 73

Media Cause

FEBRUARY 27, 2024

and around the world, this coming November’s presidential election will be a stage on which events that impact society, economy, business, and philanthropy will play out. There are, and always will be, other headlines, but your supporters are your supporters because they care about your work. impact messaging in an election year?

Communication 59

Communication Support Calendar Advocacy 59

Pamela Grow

OCTOBER 14, 2023

Articles with headlines like The Reality of Donor Fatigue and Strategies to Overcome It. Emphasize the tangible impact of their generosity. Bring them as close to the action as possible. I see crap like this every day. On LinkedIn. In my inbox. Or Give Your Supporters A Break. Usually from platforms marketing to nonprofits.

Donor 52

Donor Brain Headline Newsletter 52

M+R

JUNE 5, 2023

As you build your movement, the speed of an influencer campaign — of a trusted creator hopping on a cultural moment to marshal support for an action — is something direct mail cannot match. The similarities end here because the potential scale of the reach and impact are incomparable. Looking for benchmarks? We’ve got some Benchmarks.

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Conservancy Influence Mail Headline 80

Media Cause

JULY 23, 2021

RSAs allow you to create and use multiple headlines and descriptions that Google then tests to see which combinations perform best. With DSAs, Google dynamically generates headlines and directs users to the most relevant landing page. Encourage viewers of your ads to take action. Use Google’s Dynamic Search Ads (DSA) as well.

Google 52

Google Grant Headline Tips 52

The Modern Nonprofit

OCTOBER 17, 2023

Have a clear message Kick off your giving page with an attention-grabbing headline that captures your mission and what you’re asking for. Schedule a demo with us; let’s turn your giving page into a beacon of hope and impact. Donation Page Tips for Skyrocketing Conversions 1. Together, let’s make giving happen!

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Donation Giving Badge Headline 105

Candid

JUNE 28, 2023

Though the growing climate crisis makes headlines every day, its enormity and complexity can be overwhelming to donors who often struggle to know where to begin and how to devise equitable strategies to address its impacts. This often prevents funders from engaging, but it doesn’t have to be that way.

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Interview Network Pledge Donor 104

Bloomerang

SEPTEMBER 7, 2022

How to create your end-of-year fundraising content to maximize the campaign impact. Across the year details change, addresses change, and people have their own struggles and successes which impact their giving potential. It costs nothing, but it may have a significant impact on the success of your end-of-year fundraising.

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Content Donor Fundraising Headline 84

Whole Whale

SEPTEMBER 8, 2023

While focused on selling products, many of Ogilvy’s principles and “rules” around research, messaging, and motivating action remain surprisingly relevant today, especially for nonprofit organizations seeking to engage donors and volunteers. Don’t rely too much on gimmicks or guilt. Apply those lessons.

Lesson 59

Lesson Fundraising Digital Test 59

Saleforce Nonprofit

APRIL 7, 2021

headlining our first-ever Nonprofit Summit. You’ll learn how Nonprofit Cloud can increase your organization’s social impact. But we’re thrilled to announce a third Summit headliner: Amal Clooney. Jane Goodall and Grammy award-winner Leslie Odom Jr. Jon Townsend, Chief Information Officer, National Trust. The best part?

Nonprofit 134

Nonprofit Headline Teach America 134

M+R

JANUARY 24, 2022

It’s how we communicate compassion and outrage and hope, how we turn abstract and complex issues into concrete and immediate action. In many cases, we are asking people to take action on a topic that affects them directly. Other times, relevance is not about the ways an audience is directly impacted. Source: Fight for $15.

Effective 93

Effective Rhode Island Build Demographics 93

Candid

MAY 10, 2023

Add to the story by explaining your organization’s unique solution for addressing the problem, including how your nonprofit’s work will drive impact. Seek to round out your campaign’s messaging by giving your audience a clear call to action to get involved or learn more. Explain the next steps.

Communication 98

Communication Campaign Channel Measure 98

Pamela Grow

MARCH 10, 2021

Your print newsletter serves as a stewardship device, one where you share your donor’s impact and simply make them feel good about their support. Are your goals: to keep your supporters informed about the impact of their gift. to take action (sign a petition, engage on social media, volunteer). Call to Action.

Newsletter 88

Newsletter email Nonprofit Headline 88

Nonprofit Tech for Good

AUGUST 10, 2018

The first question that probably comes to your mind when reading this headline is – “Pinterest? Tip: Share stories about your impact and the different ways to get involved with your cause. For example, the “No Child Too Far” board by UNICEF Canada pins graphics that showcase their mission and their impact.

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Storytelling Social Media Nonprofit YouTube 176

Saleforce Nonprofit

SEPTEMBER 7, 2022

If you read today’s headlines, you might feel overwhelmed with everything that is going on in the world. Beyond the news headlines, there are great stories of people who are making a positive difference for peace. Inspire action and educate on the role that all of us play in promoting peace. I know I do.

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Afghanistan Headline Syria International 59

TechImpact

JULY 21, 2014

Maybe it is your call-to-action, or maybe it’s a teaser to what’s inside. Unnecessary links and calls-to-action. Reducing the number of links, calls-to- action, and piece of information is imperative. Come up with some snappy titles and headlines that will attract clicks. Newsless newsletter content. It’s all fair game!

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Newsletter email Meme Images 246

TechImpact

JANUARY 13, 2014

Each part of your posted link is highly customizable; from the image to the headline, every part can be changed to your specifications. Pin your call to action message to the top of our page for the duration of the drive to increase its reach. Pin to the top. Highlighted posts.

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Facebook Social Media Headline Nonprofit 180

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 8, 2017

.” I was surprised because we did have a number of communications directors who need to follow the news as part of their jobs and their nonprofits were working on different policies being impacted by current presidential decisions. In the last few weeks, we have been pummeled with disturbing headlines about the current events.

Mind 112

Mind News Professional Tips 112

The Science Behind Engaging your Supporters

SEPTEMBER 27, 2018

There are many elements of your donation pages that can be adjusted to test their impact on the form’s conversion rates, including the headline, photos or images, and the number and layout of fields in the form. For nonprofits, an effective call to action is paramount. Email subscriber ask language.

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Test Digital Headline Language 84

Bloomerang

OCTOBER 4, 2021

You want to inspire them to take action and feel a certain way after they make their donation. . In order to inspire the donor to take action, you need to create a sense of urgency around the ask. . There are only two headlines which, if read alone, give the following message: Bar pass rate continues to climb.

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Question Donor Test Student 142

Media Cause

AUGUST 17, 2023

This shift brought better creative intelligence around ad strength—allowing you to see your ad strength in real time as you adjust headlines and descriptions for your RSAs. If you’re noticing high CPCs with certain keywords, do they have a strong CTR and/or are they leading to conversion actions?

Adwords 52

Adwords Campaign Search Headline 52

NetWits

NOVEMBER 29, 2011

While nonprofits often deliver highly relevant content in direct mail appeals – based on giving history, interests and past actions – that approach isn’t always carried over to their email appeals. If you’re not delivering personalized content, your email could negatively impact your relationships. How much the event raised that year.

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email Raise Cancer Info 230

Allegiance Group

MAY 16, 2023

By understanding and implementing these strategies, you can make a meaningful impact on your nonprofit’s digital footprint while maximizing your available resources. By concentrating your efforts on well-designed, goal-oriented pages, you can drive conversions and make a significant impact on your organization’s mission.

Websites 52

Websites Alternative Nonprofit Conversation 52

Neon CRM

NOVEMBER 29, 2023

GivingTuesday 2023 by the Numbers Most leading headlines focus on the overall total dollars raised on GivingTuesday. Let’s take a look at the impact of what we call the “Generosity Experience”—the overall trust that a supporter has when interacting with a nonprofit’s marketing, revenue, or impact activities.

Lesson 52

Lesson North America New York Kentucky 52

EveryAction

SEPTEMBER 20, 2016

To truly understand the value of a tweet or Facebook post, you have to determine ahead of time exactly what sort of action you hope someone will take when they see it - click, share, sign up, donate, retweet, etc. It's not enough to measure "likes" for every post and assume the ones with more had the most impact.

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Metrics Social Media Measure Media 100

Whole Whale

APRIL 25, 2022

Focus on one CTA: Donate Cryptocurrency Remember that we want to keep the important info at the top of the page (in the first screen seen) to share with the highest number of user Use the headline as a donate CTA with reference to the value proposition of donating cryptocurrency, like children.org . Acknowledge the environmental impact.

Donation 59

Donation Tips Widget Headline 59

Saleforce Nonprofit

AUGUST 5, 2022

5 Ways Brands with a Purpose Make Positive Impact. You’ll find it sprinkled throughout your social media feed and making headlines at the Cannes Lions International Festival of Creativity. A purpose-driven company stands for and takes action on something bigger than its products and services. Take CVS Health.

Companies 106

Companies Alaska Malta Philanthropy 106

Saleforce Nonprofit

JUNE 3, 2022

Those who tuned in to the virtual event were treated to conversations with some incredible headliners, and heard nonprofit customers share their technology impact stories. . When the pandemic hit, BGCA quickly realized they needed to rethink their entire service delivery model in order to continue making an impact.

Nonprofit 73

Nonprofit New York City San Francisco Oracle 73

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2017

However, I still plan to make my year-end gifts (during Giving Tuesday), but I couldn’t help but wonder about donor fatigue and if there will be any impact on year-end campaigns. . Alison Carlman, Director of Impact and Communications at Global Giving, offers a deep dive into some Global Giving data to find the answer.

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Puerto Rico Sierra Leone Disaster Donor 108

NonProfit Hub

FEBRUARY 11, 2021

Tell stories of the impact of their gift. Then share stories illustrating the impact their gift is creating. Share impact stories and ensure the donate button is easy to find. Make sure the subject line is an intriguing headline, not “April Newsletter from Our Charity.”. Don’t forget your website. Happily Married!

Donor 62

Donor Gift Newsletter Headline 62

Classy

MAY 25, 2021

A strong conversion rate for your nonprofit donation page depends on a number of factors, including a clear call to action, mobile-responsive software , customized visuals, and a streamlined checkout process. Be Clear With Your Call to Action. Download the Nonprofit’s Donation Page Checklist. Check out how the Eat.Learn.Play.

Donation 67

Donation Tips Rate Mobile 67

NetWits

MAY 31, 2012

Sending multiple emails gives your constituents several chances to take action. Malnourished children enduring intense suffering will finally get relief”- I clearly understood the impact of those thousands of gifts. The note reiterated why action was needed and included a call to action link. So may your second.

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Rate Technique email Open 172

Care2

FEBRUARY 29, 2012

Utilize bullets, short paragraphs, and bolded headlines to make the blog posts scannable. Use your blog posts to provide commentary on the latest news, resources, reports, policies, summits or events you attended, and how this impacts people’s lives and the planet. And be specific – don’t talk in generalizations.

Tips 67

Tips Headline Web Wikipedia 67

Connection Cafe

JANUARY 30, 2017

As soon as the news broke about this weekend’s executive order banning immigrant entry from specific countries into the US, the ACLU was ready to respond publicly. Is your organization clear on your position and action plan if your cause becomes a major local, national or international issue? Their Impact was Clear.

Headline 20

Headline Lesson Time Influence 20

Qgiv

JUNE 9, 2021

Time and time again, this past year has proven that the right mix of vision, strategy, technology, and creativity can have a transformational impact on a community. Before Covid-19 became headline news, the Greater Pittsburgh Community Food Bank had already identified optimal web performance as a critical organizational need.

Strategy 59

Strategy Fundraising Test Collaboration 59

NonProfit Hub

SEPTEMBER 17, 2018

Turn those feelings into action! It’s easy nowadays to think a disaster is over once it leaves the breaking news coverage and newspaper headlines. If not, see how you can volunteer at your local branch to make an impact before the next disaster. Here’s how you can help with disaster relief efforts today and every day.

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Disaster Help Hurricane Headline 67