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Fundraising Ideas to Reverse the Trend of Declining Email Response Rates

NetWits

The much-anticipated 2013 eNonprofit Benchmark study was released last week. Fundraising email click-through rates dropped 27 percent and response rates were down 21 percent from 2011. This follows a recent trend that email click-through rates have declined across all industries. based national nonprofits in 2012.

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5 Ways to Use Social Media to Raise More Money at Year-end

Nonprofit Tech for Good

28% of nonprofits raise between 26-50% of their annual funds from the year-end ask. Here are 5 ways that you can use social media to raise even more money at year-end. . Over $300 million in donations have been raised via Facebook Fundraisers since the roll-out of that tool last year. 3) Create strategic Facebook Ads.

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Giving Tuesday 2021: Predictions, Stats & Facts

Whole Whale

Based on our analysis that incorporates an adjusted linear regression, trends in Google Search terms around “Giving Tuesday,” and national giving trends, we predict that $3.048 Billion will be raised on Giving Tuesday 202 1. Giving Tuesday 2013 stats. billion, which represents 1.99% of the 2013 US GDP ($335.17

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How to Send More Fundraising Emails and Maintain Conversion Rates

Connection Cafe

billion emails sent from July 2013-June 2014. Among the interesting findings: Online giving was up 8.07% from July 2013-June 2014 (compared to the previous year). What caught my eye, though, was that as nonprofits sent significantly more fundraising emails, conversion rates went south. Why are more fundraising emails being sent?

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10 e-Newsletter Best Practices for Nonprofits

Nonprofit Tech for Good

In fact, in 2013 for every 1,000 fundraising messages delivered, nonprofits raised $17. Furthermore, email still dominates among online adults of all ages and thanks to the rise of social media, e-newsletter growth in the nonprofit sector grew 14% in 2013, especially for small nonprofits. Prioritize mobile design.

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The 2013 Charitable Giving Report

Connection Cafe

The 2013 Charitable Giving Report includes 24 months of overall giving data from 4,129 nonprofit organizations representing more than $12.5 Overall giving in 2013 grew 4.9% This was an increase over the 2012 growth rate and points to positive signs that giving in the United States is returning to pre-recession levels.

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Your 10 Point Checklist For Nonprofit Newsletter Writing

TechImpact

Are you just looking to raise awareness? Keeping this in mind that 51% of all emails were opened on mobile devices in 2013 while designing your newsletter template will increase interaction rates, open rates and click through rates. Clearly define a goal before sitting down to write. This is imperative.