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Fundraising Ideas to Reverse the Trend of Declining Email Response Rates

NetWits

The much-anticipated 2013 eNonprofit Benchmark study was released last week. Fundraising email click-through rates dropped 27 percent and response rates were down 21 percent from 2011. This follows a recent trend that email click-through rates have declined across all industries. based national nonprofits in 2012.

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Giving Tuesday 2021: Predictions, Stats & Facts

Whole Whale

Based on our analysis that incorporates an adjusted linear regression, trends in Google Search terms around “Giving Tuesday,” and national giving trends, we predict that $3.048 Billion will be raised on Giving Tuesday 202 1. Giving Tuesday 2013 stats. billion, which represents 1.99% of the 2013 US GDP ($335.17

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How to Send More Fundraising Emails and Maintain Conversion Rates

Connection Cafe

billion emails sent from July 2013-June 2014. Among the interesting findings: Online giving was up 8.07% from July 2013-June 2014 (compared to the previous year). What caught my eye, though, was that as nonprofits sent significantly more fundraising emails, conversion rates went south. Why are more fundraising emails being sent?

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The 2013 Charitable Giving Report

Connection Cafe

The 2013 Charitable Giving Report includes 24 months of overall giving data from 4,129 nonprofit organizations representing more than $12.5 Overall Giving Trends . Overall giving in 2013 grew 4.9% Online Giving Trends. Online giving in 2013 grew 13.5% billion in total fundraising. million in online fundraising.

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Why Email Still Rules!

Care2

Email lists and email marketing continue to grow, especially for the nonprofit sector where list size grew at least 14% in 2013, according to the 2014 eNonprofit Benchmark study. Email raises money. Outside of direct mail, email raises a lot more money than social media. Monthly giving revenue grew 25% in 2013.

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Why Emails Still Rules!

Care2

Email lists and email marketing continue to grow, especially for the nonprofit sector where list size grew at least 14% in 2013, according to the 2014 eNonprofit Benchmark study. Email raises money. Outside of direct mail, email raises a lot more money than social media. Monthly giving revenue grew 25% in 2013.

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Charitable Giving Report Shows Online Donations Increased by 13.5%

Care2

The latest 2013 Charitable Giving Report by Blackbaud analyzed data from more than 4,000 nonprofits to provide the largest analysis in online giving data. in 2013 compared to 2012. of all charitable giving in 2013. of all charitable giving in 2013. Online giving on #GivingTuesday in 2013 was up 90%, compared to 2012.

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