12 Must-Know Stats About Online Fundraising, Social Media, and Mobile Technology
Nonprofit Tech for Good
APRIL 18, 2017
That said, below are 12 stats to consider and research further about online fundraising, social media, and mobile technology. In 2010, only 6% of donors said that an e-appeal motivated a gift. Online donations accounted for 7.2% of all revenue raised in 2016. Source: 2016 Charitable Giving Report. In 2015, that jumped to 20%.
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