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The State of Nonprofit Fundraising Today — 9 Top Fundraising Methods

Nonprofit Tech for Good

More than ever, people want to get out there and have real social experiences with other people. This way, people from all around the world could suddenly “attend” through their laptops. Some people want the convenience they’re used to that come with virtual events, while others prefer the social aspects of in-person events. .

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7 Email Marketing Myths That Are Hurting Your Fundraising Efforts

Bloomerang

You could make a few typos, offend someone, send too many emails, or land in the Spam folder. Myth #1: “People read our emails.”. That means 77% of people on your list did not read your email. The less frequently you email your list, the less likely people are to open your email. .

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3 Simple Email Improvements to Make More Money During EOY Fundraising

EveryAction

So all is well and the end-of-year (EOY) fundraising push should be more profitable than ever! It’s affected by a lot of factors (and the rules are always changing), but spam and spam-related issues are generally the most common determinants of deliverability successes and failures. Great news, right?

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Your 10 Point Checklist For Nonprofit Newsletter Writing

TechImpact

Proof reading, avoiding spam triggers, ensuring it’s mobile optimized, creating alluring subject lines are all imperative to the success of the newsletter and what the content inside is promoting. CAN-SPAM requires your email newsletter to have a footer containing your address and an unsubscribe option. There’s no re-do.

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Communication Breakdown: The Dangers of Getting Blacklisted

Byte Technology

Essentially, blacklisting is an anti-spam measure designed to help email and Internet service providers curb unsolicited junk mail and other communications from suspect websites. However, problems occur when the anti-spam measures put in place are overly aggressive and actually block legitimate messages and contacts.

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5 Nonprofit Email Marketing Pitfalls To Avoid

TechImpact

Often times, when you send and email to someone who did not request it, that email is marked as spam; a mailbox that is often culled with just a few mouse clicks. Many salesman will tell you the people on that list have opted in. Follow this guide to optimizing your emails for web users! Sending without permission.

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Key End of Year Giving Trends: Giving Tuesday vs. December 31

Qgiv

Best time of day for giving Donations skyrocket on both major “end-of-year” giving days, but there are certain times of each day that are best to schedule your donation appeals around because more people are giving online. On Giving Tuesday 2022, Qgiv’s platform saw the largest amount of donations occur between 10 a.m.

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