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Facebook Ad Strategy for Non-Profits & Charities: 9 Things to Understand and Test

Nonprofit Tech for Good

There is a technique that you can use for nearly any type of campaign that will help you achieve the best results and the lowest cost per result: it’s all about targeting broadly, having lots of creative variations and giving Facebook time to learn. . It will use that model to find 50,000 people who are similar to the first 50.

Test 325
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[VIDEO] Creative Ways People Contribute to Community

Bloomerang

Weave in stories that are connected to the podcast and I’m going to share some model language for you. . So here’s a model for how you can establish common ground. . Anything from a new approach, to a technique, to information, insights, you’re offering your emotional intelligence.

People 76
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Tips To Make Online Meetings Less Exhausting

Beth's Blog: How Nonprofits Can Use Social Media

You can also check a few ice breakers and energizers on our video recording of the session. We’ve modeled them as part of the session and it allowed us to brainstorm in smaller teams on how to be more engaging in our meetings from now on. Interactive Meeting Techniques. Effective Brainstorming Techniques by Beth Kanter.

Tips 173
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Event Marketing 101 – Guide & Strategies

AccelEvents

Hosting your event on a social media platform like Facebook or Twitter, or a video streaming platform like Youtube might make this more difficult, especially if you use those leads for an email marketing campaign. . Using these techniques, you can utilize event marketing as you’ve never done before. Inspiring Stakeholders.

Marketing 119
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Digital Analytics Basics: Free Online Academy from Google

Beth's Blog: How Nonprofits Can Use Social Media

That training was either expensive or a hodge podge of low cost webinars and free video tutorials available on the web. Descriptions of key digital measurement concepts, terminology and analysis techniques. It sounds like they have adapted the Khan Academy model.

Analytics 106
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How to Boost Attendance at your Next Hybrid Event

AccelEvents

One of the most significant issues facing any event, but particularly those in a hybrid model, is that of attendance. . Fortunately, there are a handful of techniques you can use for boosting attendance for both the virtual and physical audience segments. . How do you get people to turn up in person and online? .

Virtual 98
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My Notes from Next Generation Evaluation Meeting

Beth's Blog: How Nonprofits Can Use Social Media

You can view the videos and presentations on the conference materials page. Systems are non-linear, complex, and dynamic. But on the other hand, traditional evaluation models are: Focused on model testing. Based on a logic model. Refine a model or make definitive judgment. Here are my notes.