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Tests: How streamlined is too streamlined for donation pages?

M+R

Read time: 2 minutes Welcome to Part One of our 60 Tests in 60 Minutes series! For the next few weeks, we’ll be sharing some of our favorite tests—things that worked, things that didn’t, and some things we’re still curious about. They hypothesized that an extremely stripped down form would perform better, especially on mobile.

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Donation Form A/B Test: Single-Page or Multi-Page?

sgEngage

When nonprofit customers ask us what donation form designs are most successful, we always recommend testing. We recently designed and tested two new donation forms for Fidelco Guide Dogs. We used Google Optimize to run the A/B test to compare the single-page form with the multi-page form. Single-page form screenshot.

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[Webinar] Strategies to Create Mobile-First Peer-to-Peer Campaigns

CauseVox

In today’s digital landscape, mobile optimization is a game-changer for successful fundraising campaigns, and we want to show you how to leverage its power. Join us as we dive into the world of mobile optimization and its crucial role in peer-to-peer fundraising. Examples of successful mobile-first campaigns.

Mobile 69
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Pop-Ups: How to Make Them Work for Your Nonprofit Website

Nonprofit Tech for Good

Like everything else, though, pop-up technology has evolved considerably, allowing you to segment, test, and optimize. Yes, most of your traffic is probably coming from mobile. If you must use pop-ups on mobile, make sure they don’t cover the main content of a page while a user is browsing or navigating to the page.

Websites 300
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Text-to-Give: The Ultimate Guide to Mobile Fundraising

Bloomerang

Mobile communication is becoming a central part of nonprofit fundraising and advocacy. Text-to-give (also known as text-to-donate, text-to-pledge, or text fundraising) is a form of mobile fundraising that asks donors to send a keyword to a text fundraising phone number. Plus, text messaging subscriber list size grew by 11%.

Mobile 56
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10 Website Maintenance Tips for Nonprofits

Nonprofit Tech for Good

Tablet and mobile website layouts should be similar and on mobile, blocks of text texts should be followed by an image rather than text and images being displayed side by side. Is your nonprofit’s website responsive across all devices? Be sure to visit your website on a smartphone and tablet to see how it looks.

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Best to Test: Tools for Gauging your WordPress Site’s Speed and Performance

Byte Technology

Are they rendering correctly across mobile platforms? It’s vital, therefore, that any and every website owner and administrator do periodic tests on their site to gauge speed and performance and to ensure that it’s operating at its most efficient and desirable level. Are visitors getting a good user experience?

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