Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 7, 2019

The bot replies to frequently asked questions about the organization’s emergency response programs such as applying to receive help as well as volunteering and donating to support specific programs. Ultimately, the bot helped the organization decrease the response time which is a critical metric for emergency and humanitarian work.

Social Media 86

Social Media Team Media Hurricane 86

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 19, 2007

I just discovered that one of my blog colleagues in Australia, Seb Chan, is writing about a topic of mutual interest - social media metrics (my blog ramblings here and my wiki/presentations here ). I am also prepping a panel on the topic for NTC (more about that later) Seb Chan is focusing specifically on blog metrics for museums.

Metrics 50

Metrics Museum Technorati Influence 50

Everyaction

JANUARY 16, 2018

Follow along, email us your questions , and let us know what you’d like to hear about! From your board members requesting the latest donor stats to your digital director asking for email conversion rates, tracking your data can be hard. All you have to do is click drag, and drop the metrics you’re measuring.

Report 56

Report Data Tools Stats 56

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 23, 2011

I shared a link to the site on my Facebook Page with a question about its usefulness (perhaps minus one of the bogus metrics). Number of followers has become a benchmark stat like the number of hits on our web pages used to be. Do you collect metrics to impress your boss or ones that truly help you improve?

Benchmark 95

Benchmark Network Learning API 95

NetWits

JULY 10, 2012

You’ll even get real-time click stats! You’ll have real web metrics to back up your work. Ask Questions (true/false, fill in the blank, yes/no, Try “Fill in the Blank” Posts. First, set up a bit.ly This will allow you to shorten your URLs (e.g. link] and measure your sharing effectiveness. 5) Monitor the Social Web.

Social Media 251

Social Media Media Social Slides 251

Care2

MARCH 9, 2013

17 percent : higher the click rate for tweets with a question mark. Note, these statistics were provided by Twitter executives. 400 million : tweets per day. 200 million : monthly active users of the services on a 30-day basis. 100 million : that figure a year ago. 33,000 : tweets per second in Japan during New Years.

Twitter 76

Twitter Japan Stats Statistics 76

Care2

MARCH 3, 2011

Nonprofit campaigners have a gazillion tools to choose from that they can use for online outreach, social media, measuring metrics, updating their website, and much more. But are most of them useful to you? Are they efficient? Do they pull the data you need to run a better campaign and engage your activists and donors?

Tools 59

Tools Community Stats Metrics 59

Care2

APRIL 18, 2011

One of the big questions I often get asked by nonprofit campaigners is “how do I know if our blog and social media are succeeding and resonating with people?&# Great question. That said - they are still useful as part of your metrics and tracking. You should be reviewing these stats at least once a month.

Social Media 65

Social Media Measure Tools Media 65

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 3, 2010

While people are asking questions and sharing resources not related to the monthly theme (this month is measurement), quite a few are. One question that bubbled up was about specific techniques to measure or benchmark your nonprofits social media strategy and execution. There are specific metrics for specific platforms.

Measure 101

Measure Social Media Media Benchmark 101

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 2, 2015

Set Program Goals & Metrics. Start with the question, “what does success look like?” Clarify quantifiable outcomes or metrics that can be easily measured on a routine basis. Another option is to create a Theory of Change or Logic Model , which should include inputs, activities, outputs, outcomes, and impact. Report Out.

Measure 50

Measure Impact Program San Francisco 50

Neon CRM

AUGUST 24, 2023

No matter what type of report you may end up utilizing for your own work, it is important to ask a few assessment questions. Fundraising Effectiveness Project (FEP) The Fundraising Effectiveness Project (FEP) is the industry standard for donor retention stats and other related donor engagement metrics.

Hype 52

Hype Research Marketing Benchmark 52

Amy Sample Ward

APRIL 27, 2009

I’m here at NTEN’s 09NTC and am going to live blog Beth Kanter’s session on mapping your social media strategy to metrics. The right metrics. Themes that people want to learn: new metrics structures can bubble up. funders of a 20th century mindset - what metrics speak to them. pick the right metrics.

Social Media 102

Social Media Map Strategy Media 102

Bloomerang

AUGUST 29, 2023

Customize your dashboard to show the fundraising metrics most important to your nonprofit’s mission and campaign success. Pull reports with the most important metrics for your nonprofit’s success. Interactive dashboard. You can use it to keep an eye on your donor retention rate, campaign progress, and more. Customized reports.

Platform 63

Platform Donation Online Fundraising 63

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 3, 2008

a question asked by the Give and Take blog. Avi Kaplan has published some basic stats from the recent Tweetsgiving Campaign that raised over $10,000 in 48 hours right before and during Thanksgiving to build a classroom in Tanzania. The holy grail metrics is missing? Can Twitter help your cause raise money?,

Donation 50

Donation Tanzania Organization Stats 50

Amy Sample Ward

SEPTEMBER 20, 2010

While they aren’t the most comprehensive of reports, there is no point in ignoring free metrics! There are stats built into the tool for the number of clicks and so on, but if you are measuring site traffic already it shouldn’t be new that regard. —– Have any other questions or tips you want to add?

Tools 162

Tools Tech Map RSS 162

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 25, 2007

We'll talk through the tools and strategies you can use to get the answers to these questions. Over the past six months, I've been doing some writing on metrics/analytics in general and Google Analytics in particular. We'll also use the Idealware stats to demo a methodology that connects metrics to business questions.

Analytics 50

Analytics Web Metrics ROI 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 23, 2009

Flickr photo from Wesley Fryer Stephen Downes points to this post by Wesley Fryer, " Feedburner Stats Drop After Google Account Merge" I haven't yet merged my account and all of sudden my counts dropped 1,400 subscribers. At e-metrics, someone told me it had to do with them dropping counts from different news readers.

RSS 50

RSS Stats Adwords Feeds 50

Connection Cafe

JULY 17, 2013

The first metric that we need to rethink is measuring success based on the percentage of participants we’re converting into fundraisers. So, guess what… despite all our best efforts we’re not moving this massive metric boulder. In the meantime, I want you to think about my next question. As always, I’m obsessed with data.

Time 36

Time Fundraising Chart Stats 36

NTEN

SEPTEMBER 10, 2010

Let's take a step back, and ask one simple question: "Why?" Do those numbers tell you anything you NEED to know, or are they vanity metrics (those numbers we LIKE to track because we think they make us look good)? Step 2: Ask the Right Questions. Step one begs the question: How do you know what you need to know?

Data 82

Data San Francisco Problem Gift 82

Care2

AUGUST 22, 2013

For each major marketing initiative answer the following questions. Produce a monthly website and online engagement report of key metrics. Monthly Website Stats: Monthly visits, unique visitors, pageviews, pages per Visit, time on site, and bounce rate (aim for under 60%). Who are the target audiences?

Online 71

Online Tips Calendar Test 71

Connection Cafe

JULY 22, 2013

Research Questions. Once we’ve set the timeframe, we then start digging into the data to answer some key questions: What are some benchmark stats for improvement? If we set up Goals, reviewing them post-launch is another great success metric. Overall site visits. Deliverables. What’s Next.

Analytics 37

Analytics Design Research Process 37

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 13, 2007

The key takeaway for me is the whole point about the need for new metrics to measure learning from games. That the old metrics aren't working. This is the same conversation that is happening around web metrics versus blog metrics. We need metrics! Not only those that apply metrics but need to rethink them.

Game 50

Game Change Metrics Learning Environment 50

Beth's Blog: How Nonprofits Can Use Social Media

MAY 19, 2007

If you been following this thread, I was prompted to explore blog metrics in this post after reading what Avinash Kaushik had to day on the topic : The blog metrics he identified were: Raw Author Contribution (posts & words in post). Chris Blow writes a blog called Unthinkingly. Unique Blog Readers (content consumption ???

RSS 50

RSS Typepad Files Feeds 50

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 27, 2010

I started experimenting with these concepts back in 2008 at SXSW session on Nonprofit ROI and SXSW Session on Nonprofit Crowdsourcin g as well as at the NTC in 2009 on a session mapping metrics to strategy. My design question: What is the best way to use this approach for a full-day workshop for 300 people? Hashtag Stats.

Reflection 103

Reflection People Network Colorado 103

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

Or they might have some understanding of metrics and have gone as far as setting up a free google analytics account, but are not sure what to do next. Several reported difficulty in getting Google to show up-to-date stats, while others noted a very occasional loss in historic stats for an entire site. Let's define these: Visits.

Screencast 50

Screencast Analytics Measure Web 50

NetWits

DECEMBER 21, 2010

Are you measuring the right social media metrics or do you have your head in the sand? So what type of metrics are non-profits tracking to determine if they are achieving their objectives? Good question. One metric I track on our Blog is RSS or eMail subscribers. Only 28% measure this metric!! The answer matters.

Metrics 247

Metrics Social Media Track Profit 247

See3

SEPTEMBER 24, 2007

He then shows some stats from comScore : * Over 133 million Americans watched online video in July — or 74% of US internet users. So while we don’t yet have all the metrics we need to show that video will actually improve/increase fundraising online, we know that this is the content people are gravitating towards.

Video 40

Video YouTube FAQ Metrics 40

CauseVox

JUNE 15, 2021

It’s a common question we hear time and time again. CauseVox also recently introduced our new activity metric , which allows participants to track their participation, whether that’s miles walked or laps swam. “What kind of fundraisng event should I run for my nonprofit?”.

Ideas 52

Ideas Fundraising Game Hints 52

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 31, 2008

to quantify ROI Page views from our stats program & Video view count from youtube ??? s linking to you -referring URLs in stats program -google rss alerts (can be set to daily, as it happens, etc.) ??? s linking to you -referring URLs in stats program -google rss alerts (can be set to daily, as it happens, etc.) ???

Case Study 50

Case Study ROI Social Media Contest 50

Beth's Blog: How Nonprofits Can Use Social Media

JULY 13, 2009

Plan on spending some time on this and blow your boss away next time you bring her your web stats and action plan! Have questions? Tags: googleanalytics guest blogging metrics npfundraising nptech RSS social media socialbookmarking socialnetworking. 8 Great tips and the resources to educate you on each of them.

Site 50

Site Web RSS Build 50

Connection Cafe

AUGUST 1, 2017

During the webinar, we received a ton of questions regarding: When and how to start end of the year planning. So, with the influx of questions we received around preparing for end of year fundraising, I realized that these questions are probably on a lot of fundraisers’ minds these days. Great question. Danielle .

FAQ 49

FAQ Giving Fundraising Campaign 49

CauseVox

OCTOBER 11, 2021

Ask these questions: Is there a project you want to get funded for immediate use, before the end of the year or early into next year? Is it best to create a monetary goal or one based on impact metrics? Your answers to these questions should help you to determine the type of campaign you want to create, and how you do it.

Guide 73

Guide Giving Campaign Social Media 73

CauseVox

JUNE 1, 2021

It’s easy to get bogged down by stats so make it relatable by designating an individual as the focal point and adding a personal, heartfelt narrative. 5) Fundraising Metrics. The most straightforward performance metric is the dollar amount raised. The second metric is the impact created by donors as part of the campaign.

Websites 52

Websites Fundraising Site Create 52

Media Cause

DECEMBER 6, 2023

That’s where the questions started. A Tough Lesson By following our own data-driven advice, and re-examining the traffic and conversion stats for our 2022 report microsite, we reached a difficult conclusion: the answer to our questions was predominantly ‘no.’ link] In March 2023, we decided to reevaluate.

Report 64

Report PDF Stats Channel 64

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I'm doing a session at Boston podcamp called the Social Media Metrics/ROI Game. So when I heard that one of the leading subject matter experts on social media metrics - Jeremiah Owyang - was the guest of honor at a local social media networking event , I decided to go. So, here's the session description: Social Media Metrics/ROI Game.

Metrics 56

Metrics Social Media Media ROI 56

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 23, 2008

o is Transparency - and the best example of that is what the Indianapolis Art Museum has done with its pubic metrics on its web site. An excellent question posed by Beth Dunn of Small Dots. The application launched in November according to this progress report the usage stats as of February were: 1000 people using ArtShare.

Arts 74

Arts Social Media Examples Artist 74

Connection Cafe

AUGUST 28, 2009

Trivia questions and giveaways via our Twitter feed. All of this added up to some great success metrics. Twitter stats were obtained from What the Hashtag and Twitter Search. Cross promotion. Every attendee received this postcard. of Tweets: 357 2. # of contributors: 72 3. Average tweets per day: 51 4. % of ReTweets: 17% 5.

Conference 28

Conference Create Widget Social 28