Exact Target’s 50 Emailing Tips and Stats for 2014 Reduced to Three Key Takeaways

Connection Cafe

That’s why I took Exact Target’s fantastic list of 50 Email Marketing Tips and Stats for 2014 and boiled it down to three key takeaways for nonprofits. It’s not a question if the mobile revolution is upon us (because it already is!), I love a good list and, I suspect you do, too. However, even the best of lists can sometimes feel a little long.

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The Nonprofit Weekly Roundup:Fascinating Stats, Tiny Changes, and Rhymes to Climb.

Connection Cafe

She asked the kinds of questions that made me forget I was dealing with a miniature human and listened when I spoke. I met a little girl named Paisley this week. She’s 6 years going on 25 and is everything her name suggests.

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Trending Sources

What do web stats mean, anyway?

Zen and the Art of Nonprofit Technology

Home About Me Subscribe Zen and the Art of Nonprofit Technology Thoughtful and sometimes snarky perspectives on nonprofit technology What do web stats mean, anyway? Allan’s argument is that because NTEN is in a leadership position in the field, it should lead in showing transparency by publishing its web stats. And, he thinks that NTEN should be responsive to him, as a member, in asking to publish web stats. You can’t control web site stats.

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Twitter Stats You Need To Know and Tips to Get More Clicks


17 percent : higher the click rate for tweets with a question mark. A lot of organizations focus more of their engagement efforts on Facebook than Twitter. I think this is because organizations feel limited by the 145 character tweet length. Plus it can be a noisy space.

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Is the Future of Social Media Much Different for Non-profits?


I’m just going to offer a few questions for you to consider. Internet Marketing and Communication Social Media altimeter group eMarketer mashabla social media Stats

3 Social Media Metrics Every Non-profit Should Track


Good question. Marketing and Communication Online Fundraising Social Media #nptech Non-Profit social media Social Media Marketing StatsAre you measuring the right social media metrics or do you have your head in the sand? Think about that for a minute or so. The answer matters.

Great reads from around the web on June 29th

Amy Sample Ward

The Rockefeller Foundation – “The World Bank recently published a noble and important report with answers to the question Is anyone reading our reports and publications? I come across so many great conversations, ideas, and resources all over the web every day.

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How Ideology Affects Which Causes Donors Support

Nonprofit Tech for Good

Based upon the survey results of 2,485 self-identified liberal donors, 985 moderate donors, and 542 conservative donors – when asked the question: “To which cause do you donate money to the most often? Giving Report Stats Fundraising

How Can I Raise More Money with My 5K?

Connection Cafe

The stats and analysis give us some interesting insights into different types of fundraising events. or similar question on the registration form), previous fundraisers and current, active fundraisers. We got a sneak peak at the 2013 Blackbaud Peer-to-Peer Fundraising Study this week.

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Using Event Metrics to Create an Action Plan

Connection Cafe

An online webinar would allow an opportunity for a forum to feature the tools available, offer some fundraising best practices, and provide an opportunity for your fundraisers to ask questions. Event metrics can be great guides as we plan.

3 Shocking Stats about Nonprofit Content Marketing and Why they Matter to You

John Haydon

3 Shocking Nonprofit Content Marketing Stats. This information can be presented in a variety of formats, including news, video, white papers, e-books, infographics , case studies, how-to guides, question and answer articles, photos, etc.

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It’s time for a peer-to-peer fundraising revolution. Who’s with me?

Connection Cafe

In the meantime, I want you to think about my next question. Benchmarks & Stats Event Fundraising Friends Asking Amy Peer-to-Peer Fundraising Traditional Events You may have realized that it’s easy for me to become fixated on a topic. A few years ago, it was the $100 t-shirt.

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Lesson 1: Removing Yourself from the Fundraising Equation

Connection Cafe

Here’s the first question, because I perceive the situation to be one way is that the truth? We wanted to go right to participants, ask them questions and get their perspective on fundraising. One of my favorite questions we ask is “Why didn’t you fundraise?”

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How to measure Facebook Page fan growth and fan engagement with Insights (video)

John Haydon

Questions you can answer with Facebook Insights. This video will show you how to use all the reports in Insights: Facebook Tips insights social media roi stats. Facebook Insights lets you view metrics on fan growth, fan demographics, and how those fans engage with your Page.

Jon Udell Answers My Screencast Question!

Beth's Blog: How Nonprofits Can Use Social Media

" A long-delayed response to Beth Kanter's Screencasting Question " let alone get a detailed and informative answer to a screencasting question.! Yesterday, to my surprise I got a message from Udell saying he had answered the question. And, of course, at the time, my account did not have access to the stats due server maintenance and had to look at the stats via desktop sharing which precluded my local camtasia capture.

Take Control of Your Data: 3 Must-Have Reporting Tools Every Nonprofit Should Have


Follow along, email us your questions , and let us know what you’d like to hear about! From your board members requesting the latest donor stats to your digital director asking for email conversion rates, tracking your data can be hard. Users are automatically equipped with default “Analytics Dashboards” that include pre-built (and beautiful) charts and graphs on deliverability stats, online activity numbers, organizing metrics, email performance and more!

Help! I Need Video! (How to Deal with the Question "Why Aren't We Getting 1,000,000 Views"?)


Some of the first questions to ask in looking at hosting are: Who is your audience? This may seem a strange question, but it gets to the heart of how you set up your share functionality. Once you answer some of the questions above, you can use simple resources like CNET or even just Google to explore comparisons of different hosting sites such as YouTube, Vimeo, Kaltura, DoGooder.TV, etc. Jaime-Alexis Fowler, Pathfinder International.

Seth Godin on Innovation, Failure and Why Non-profits Should Stop Operating like Businesses


Troublesome] Fundraising Stats. You can read more about these stats and find the source studies over at Non-profit Trends. My Question to You. Seth Godin has some firm beliefs and thoughtful insights when it comes to how non-profits can (and should) change the world.

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NetCentric Advocacy: Pew Press Release on Internet Coverage and Use

Network-Centric Advocacy

I expect to need to quote and point to these stats again when presenting culture changes to the advocacy community leaders. The interesting question does not stop there but goes deeper to look at who are the influencers in all age groups and segments of society. I expect to need to quote and point to these stats again when presenting culture changes to the advocacy community leaders. NetCentric Advocacy Advocacy Strategy for the Age of Connectivity.

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Social Media, Fortresses and Free Agents with Danielle Brigida of National Wildlife Federation


Right around the 5 minute mark is where Danielle stats sharing about Fortresses and Free agents. What questions do you have for Danielle?

Mastercard’s Girls4Tech™: Utilizing Employees’ Skills to Inspire Youth

Connection Cafe

With the current stats – 430,000 girls; 27 countries; 3,500 mentors and 350 plus events, you could say this volunteer duo has accomplished what they set out to do. But after speaking with them, I only had one question… What’s next? Girls Just Want to Have… STEM!

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Better Understanding Nonprofits And Their Facebook Metrics


Sure, Facebook offers a robust set of built in analytic tools that visualize a bevy of stats, but with all these stats available to you, it can be difficult to identify what’s important and what isn’t. Image courtesy of Black Celebrity Giving.

How to calculate donor acquisition costs

3rd Sector Labs

Same goes for outcome measurement – you may use outcome stats for marketing purposes, but their primary purpose is program and/or contract management. But it begs a really important question – how do you know where your donor came from?

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5 Ideas for Your 2018 Social Media Editorial Calendar


Asking a question on social media is one of the most important ways to increase your social media engagement because whenever they see a question mark, people have that natural reflex to stop and find an answer. You can offer a good mix of generic questions [i.e.

5 New Google Analytics Statistics For Nonprofits


This is a question I ask myself, and web masters around the world ask themselves, on a daily basis. But these are all the intuitive questions, the obvious stats. Image courtesy of Google User Content. Google Analytics, where would I be without you?”.

I Would Dump Garbage On My Head If It Would Help a Nonprofit Reach 71,000 New Donors.

Connection Cafe

So, we can all question why we need to dump ice on our heads for the sake of charity, but the problem isn’t the challenge. Here are the stats: From July 29 to August 12, the national office of The ALS Association received $2.3

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6 Tips For Creating A Better Donation Form


Collecting this type of information and automatically storing it will help you identify stats about the average donation amount, donor demographics, isolate ‘big’ donors, and recognize returning donors, among many other stats–depending on the questions you ask with your forms.

New Gmail Tabs and Nonprofits: Don’t Panic, Don’t Assume the Worst and Keep an Eye On It

Connection Cafe

What the data tells us … Below are some stats from five random organizations, looking at their monthly newsletter (in one case, bi-monthly) that was sent right before and right after July 22. But this is kind of stat that draws your attention, and will need to be monitored over time.

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4 Facts About How Millennials Use Twitter


This stat makes it even more important for nonprofit to prioritize their social media presence, and make live tweeting during their events standard practice. Image courtesy of The telegraph. We all know social media is the preferred means of connecting among millennials.

Beyond 800 Pixels: Don’t Be Afraid To Lose Control | Beaconfire Wire

Beaconfire Wire

As a result, the question will generate debate and discussion as if it were the first time it was asked. That’s often what is done, but there are issues that make the question worth taking a deeper look at. Unfortunately, regardless of your reasons for wanting more space to work with, it’s not simply a design question. There are accessibility and usability questions as well.

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What You Can Learn About Online Fundraising from 152 Canadian Charities

Connection Cafe

It has all the stats and key findings as well as 5 ideas to test and 5 things to do ASAP and can be downloaded for free here. These are friction points and the messaging, design, and form for the online giving experience can help answer those questions and negate the friction points.

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What Kate Spade and a Dog Named Sarah Can Teach Us about Giving Tuesday Emails

Connection Cafe

Besides the surprise from Sarah, the content of the email was great and included stats about their #GivingTuesday efforts: number of donors, participating states, furthest state to donate and number of #MDSPCAselfies. Kudos to everyone getting on board with #GivingTuesday!

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How to Report Live from Nonprofit Events and Conferences

Nonprofit Tech for Good

Write a minimum of five call-to-action and 10 stats posts/tweets with sources in advance that can be easily copied-and-pasted during the event. When live reporting in real-time on Twitter, only tweet the most interesting quotes and stats presented by event speakers.

Top 5 Social Media Tactics Every School Should Implement


You’ll even get real-time click stats! Ask Questions (true/false, fill in the blank, yes/no, Try “Fill in the Blank” Posts. Facebook has it’s roots in education.

Replacing Mobile Advertising with Real-Time Data

Amy Sample Ward

That’s the question I asked this morning on Qriously, a new application that measures public sentiment, in real time. It works by replacing ads with questions in smartphone and tablet apps. The next question I asked was “which would you rather give?&#

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5 Ideas for Your 2018 Social Media Editorial Calendar


Asking a question on social media is one of the most important ways to increase your social media engagement because whenever they see a question mark, people have that natural reflex to stop and find an answer. You can offer a good mix of generic questions [i.e.

Using Social Media Increases Fundraising by 40% [Study]


With usage stats like that it’s probably safe to assume that a large portion of your supporter are using at least one social network, right? Here are a few points to consider: Supporter Usage In Question.

Top 4 Web Hosting Providers for Your Nonprofit’s WordPress Website

Nonprofit Tech for Good

Support can’t answer your unique WordPress questions. Expert WordPress Support – trained WordPress professionals can help with problems or questions about your website 24/7. Very nicely designed Kinsta with resources, stats, and billing info.

How Good Is Your Community Management?


I’d rather walk into the boss’ office with robust stats, key definitions and a state of the industry than with a general feeling that our community needs more investment any day. By Ted McEnroe , Director of Research, TheCR.

Why don’t we tell more stories in our fundraising messaging?

Connection Cafe

So my question still stands – why don’t we tell more stories? Here’s the kicker… people don’t really remember numbers, we – nonprofit staff – are the only people that remember our stats.

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5 Assumptions Every Community Manager Should Make Daily

Amy Sample Ward

There are mind-boggling reports and stats our there that show just how much time many of us are spending [wasting?] This post is cross-published from NTEN. Read the post and join the conversation on the NTEN blog.

What “The Internet of Customers” means to me

Judi Sohn

The link in question was on a comment at the bottom of a 5 year old blog post. I don’t remember the last time I looked at traffic stats. I’ve spent the last few days at Dreamforce 2013 thinking about this year’s theme: The Internet of Customers. What does it mean to the nonprofits I support? What does that have to do with CRM? I don’t want to just introduce my clients to a new mobile app – I want to show them why it matters.

Disaster Can Strike Anywhere. Is Your Organization Prepared?

Connection Cafe

Disaster stats will need to be updated daily. The key is preparedness ; the time for questions is not when disaster strikes. Hurricane season kicked off on June 1 and we’ve already got our first tropical depression in the Atlantic.