Beth's Blog: How Nonprofits Can Use Social Media

APRIL 8, 2013

Last week I was in Chicago to facilitate a session as part of Knight Digital Media Center’s Digital Strategy for Community Foundations and Nonprofits workshop. I was part of the first-day that featured mobile expert Amy Gahran and Lee Raine , Director of the Pew Research Center’s Internet & American Life Project.

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Social Media Digital Mobile Trend 114

.orgSource

SEPTEMBER 19, 2023

Our agenda delivers strategies you can put into practice immediately, along with the creative vision leaders need to succeed in digital markets. or the digital revolution. He is also President and Managing Director of Digital Strategy for.orgSource , and my co-author of the Association 4.0 Navigate Industry 4.0 leadership.

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Sponsor Associations North America Law 221

CauseVox

JULY 26, 2023

In today’s digital landscape, mobile optimization is a game-changer for successful fundraising campaigns, and we want to show you how to leverage its power. Join us as we dive into the world of mobile optimization and its crucial role in peer-to-peer fundraising. Examples of successful mobile-first campaigns.

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Relationship Gift Program Build 79

Nonprofit Tech for Good

JANUARY 19, 2024

You can learn more about SEO in AHREFs’ SEO guide for nonprofits and Semrush’s SEO tips for nonprofits. A mobile-friendly site is crucial to SEO and a good experience for supporters accessing your site and donation pages! That’s why the Eventgroove fundraising platform is built to be mobile-first.

Action 271

Action Practice Tips Seattle 271

Whole Whale

FEBRUARY 9, 2024

Online Course Content Marketing + SEO to Drive Impact We want to help you grow organic traffic by 20% year over year and drive greater digital impact. Mobile Matters Can’t emphasize this one enough. Make sure your mobile content is responsive. You can use tools like Experte mobile test and Pingdom to test your site speed.

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Strategy Tips Google Search 98

Nonprofits Source

NOVEMBER 3, 2017

In the last step of this digital marketing plan, we’re going to share SEO strategies and tactics we use to increase search rankings on Google. How to measure and track digital marketing success. keyword optimization, mobile optimization, or anchor text links). Digital Marketing Plan Chapters. SEO Friendly URL.

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Beginner Digital Marketing Guide 91

The Science Behind Engaging your Supporters

MAY 15, 2019

Every year, nonprofit consultants M+R release their annual Benchmarks report , which provides an overview of digital trends in the sector. Digital engagement is now the norm for political and nonprofit communications. Nonprofits are crafting creative digital fundraising campaigns to recruit and upgrade monthly sustainers.

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Benchmark Digital Report Learning 81

Amy Sample Ward

AUGUST 11, 2011

—– I’m really excited by tools that enable digital or transmedia storytelling. I was so energized by the tool—both its current functionality and its potential for future application—that I downloaded the mobile (Android) version and started testing it on the spot.

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Storytelling Digital Tools Classroom 201

Everyaction

MAY 24, 2018

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. It’s clear to us from this year’s report, that digital engagement has taken some important leaps forward for nonprofits of all shapes and sizes. This is where EveryAction comes in!

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Benchmark Digital Trend Report 62

M+R

DECEMBER 13, 2022

Testing changes to your donation form to improve conversion rates. Some tests we’ve loved recently are improving page load speed, adding additional payment options, and adding a “nudge” toward a monthly donation. Optimizing for mobile (even more than you already do). Set up thoughtful onboarding and automation series.

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Fundraising America United States Track 83

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 22, 2015

Click to Test Your Web Site Now. Is your web site mobile friendly? You can test your web site here and find out if you passed the test and if you flunked it, there is some advice on what and how to fix it. My colleague Amy Gahran, a mobile expert, has an analysis here. My blog passed the test!

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Mobile Test Advice Nonprofit 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 28, 2014

Use human centered design principles, not your arrogance of thinking you know what works for your audience without testing. Good testing begins with a hypothesis and collecting data to understand if you are right or wrong. His creativity: I have a theory and I’m going to test it. Don’t let your vision become delusional.

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Test Impact Experiment San Francisco 114

Nonprofits Source

SEPTEMBER 1, 2017

In this weekly nonprofit marketing link roundup , we’re taking a look at articles that are all about digital fundraising strategies. We rummage through troughs of data to tweak campaigns, make minor adjustments to landing pages, and obsess over A/B testing email subject lines all in the name of incremental improvement.

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Digital Marketing Strategy Adwords 68

Nonprofit Tech for Good

JANUARY 1, 2017

23: Digital Learning Day — #DLDay. 29: International Day Against Nuclear Tests — #AgainstNuclearTestsDay. Mobile for Good: A How-To Fundraising Guide for Nonprofits. 2: World Wetlands Day — #WorldWetlandsDay. 4: World Cancer Day — #WorldCancerDay. 13: World Radio Day — #WorldRadioDay.

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Calendar Awareness Causes Giving 269

Nonprofits Source

JULY 9, 2018

In today’s landscape of mobile and online technology, nonprofits are flooded with a large variety of choices for almost any solution they can think of. In this article, we’re going to share: Why nonprofits are investing in mobile giving to reach their fundraising goals. Why Nonprofits Are Investing In Mobile Giving.

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Mobile Puerto Rico Goal Fundraising 94

Nonprofit Tech for Good

DECEMBER 19, 2019

27: Digital Learning Day — #DLDay. 29: International Day Against Nuclear Tests — #AgainstNuclearTestsDay. 2: World Wetlands Day — #WorldWetlandsDay. 4: World Cancer Day — #WorldCancerDay. 11: Safer Internet Day — #SID20. 13: World Radio Day — #WorldRadioDay. 14: World Bonobo Day — #World Bonobo Day. September.

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Calendar Awareness Causes Giving 363

The Modern Nonprofit

OCTOBER 17, 2023

Embrace a Sleek, Speedy Design Slow page loads are like elevators without music—awkward and patience-testing. Champion Mobile Optimization The future is mobile, if it’s not already here. Keep it flexible so that folks can donate via credit cards, or even Apple Pay.

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Donation Giving Badge Headline 105

Tech Soup

MARCH 20, 2015

Mobile World Congress (MWC), which is held annually in Barcelona, Spain, sets the tone for the mobile industry for the coming year. Zuckerberg's Keynote on Digital Inclusion and Internet.org. Remember how I mentioned that Mobile World Congress seemed focused on inclusion? Saving Cities Energy and Money.

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Accessibility Mobile Conservancy Digital 36

Media Cause

JUNE 27, 2023

Similar to your organic social efforts, you want to make sure you’re promoting paid social ads across channels where you can meet your audience as they go through their daily, digital routines. Track, Test, and Test Again The key to maximizing your return on investment is ensuring your campaign is set up for success on a foundational level.

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Social Media Guide Media Social 97

sgEngage

OCTOBER 17, 2023

Run NCOA and address standardization, test email addresses, remove deceased record — this is a year-round effort, but extra important for a big end-of-year push.” Always be testing and make sure your online experience is free of hiccups for your visitors. Scrub your data so it’s extra squeaky clean for your campaign!

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Fundraising Donor Celebrate Chicago 103

Nonprofit Tech for Good

JUNE 22, 2021

Set up a mobile payment option to boost conversion rates with a seamless experience that reflects your brand. Once you create your initial campaigns, there’s so much more you can do to think through and test the donor experience from start to finish. Respond personally to new donation activity.

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Action Fundraising Nonprofit Gift 302

Whole Whale

SEPTEMBER 8, 2023

Decades before the dawn of digital ads and social media, advertising legend David Ogilvy penned his seminal book “Ogilvy on Advertising” sharing hard-won lessons on how to effectively persuade consumers. This could involve: Running digital ads on a consistent daily/weekly basis to stay top-of-mind. Lean into what works.

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Lesson Fundraising Digital Test 59

Whole Whale

MAY 31, 2023

Friendly reminder that a/b testing can be of great help in deciding which fonts and colors are best preferred by your audiences making your email content more accessible. When in Doubt, Test Your Emails Use accessibility testing tools (view below for some suggestions) to check your emails for accessibility issues.

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Accessibility email United Kingdom Test 52

Tech Soup

MAY 23, 2014

June is generally a very busy month for mobile with Google I/O, Apple's WWDC, and lots of summer phone/tablet releases. There has been some interesting mobile-related legislation news as of late that affects some nonprofits, charities, public libraries, and social sector organizations. Digital Storytelling Apps and Tools.

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Mobile Adobe California Minnesota 47

Nonprofit Tech for Good

DECEMBER 13, 2018

She also writes about digital marketing with helpful and actionable advice on Wired Impact’s nonprofit marketing blog and for their online guides. According to M+R Benchmarks , half of nonprofit website traffic comes from mobile and tablet users. Having a mobile-friendly website is a necessity, not a nice-to-have.

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Websites Nonprofit Guidelines Phone 256

Tech Soup

SEPTEMBER 12, 2017

In the digital environment of email, social media, and mobile, we can use storytelling in innovative ways to inspire supporters and donors — and raise more money. Below are six tips for nonprofits that want to use digital storytelling to engage donors and boost giving. Storytelling is the currency of fundraising.

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Storytelling Campaign Digital Tips 66

Top Nonprofits

MARCH 16, 2022

Your website isn’t mobile responsive. Some of the considerations you should take into account when redesigning your website for engagement include navigation and A/B testing. Use strategies like card sorting and tree testing to revamp your navigation and make sure everything is easy to find. Your website isn’t mobile-responsive.

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Websites Nonprofit Audience Mobile 115

Media Cause

FEBRUARY 28, 2022

If why people should care can’t be figured out at a stop light, it’s too complex for a digital audience. Test and track. First check – make sure your site is mobile-friendly. The majority of social traffic is on mobile, and if your landing page only functions properly for desktop users, that could lead to a huge drop.

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Content Test Student Audience 105

Beth's Blog: How Nonprofits Can Use Social Media

MAY 8, 2019

Adam traced the history of how fundraising practices, from face-to-face, direct mail, telemarketing, digital, mobile, and AI. Test, Iterate, Learn: Successful AI-Driven fundraising requires skills to test, iterate, and learn – all based on data. He also mentioned Quilt.Ai

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Campaign Fundraising Adobe Test 113

EveryAction

MAY 11, 2023

The Campaign Workshop is an award-winning political consulting firm that specializes in targeted communications, digital, mail, and video for advocacy and political campaigns. But the real test is whether or not they’ll do the work of volunteering time and effort. Get in touch at TheCampaignWorkshop.com !

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Advocacy Nonprofit Training Train 207

Greater Giving

FEBRUARY 22, 2022

As the digital hub of your nonprofit’s fundraising efforts, your website should be optimized to continuously engage donors for year-round donations, no matter what time of year it is. Mobile-friendly formatting. Use A/B testing to determine which images are most effective for engaging visitors. Mobile-friendly formatting.

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Websites Donation Images Mobile 97

The Modern Nonprofit

OCTOBER 24, 2023

Just imagine – everything a nonprofit might need in its digital unit – from fundraising and campaign tools, free website hosting, customizable forms, and activities tracking, to a fully-fledged mobile app. The Next Steps Navigating the vast digital landscape can be daunting for small nonprofits with big missions.

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Product Service Support Nonprofit 59

Nonprofit Tech for Good

AUGUST 26, 2015

For the vast majority of nonprofits, charities, and NGOs worldwide the ability to accept digital payments on Facebook is unlikely anytime soon since it would require Facebook to invest significant time and financial resources into creating a process to validate the legal status of the millions of nonprofits that have a Facebook Page.

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Facebook Donation Mobile America 100

Neon CRM

AUGUST 23, 2023

But there are a lot of factors to consider when choosing a credit card processor and setting up a digital donation experience. Mobile payments: Mobile wallets and apps enable quick donations through smartphones. apply to the many types of digital transactions that a payment processor will handle. So keep that in mind!

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Process Guide Paypal Method 52

Top Nonprofits

JULY 1, 2022

Integrations with your social media pages, email marketing platform, CRM, and any other digital systems you use. Security features , such as two-factor authentication, the ability to assign restricted permissions to different users, and automated security tests. Mobile responsiveness , allowing you to edit your site in the mobile view.

Drupal 101

Drupal Tips WordPress Module 101

NetWits

APRIL 5, 2013

It contains online fundraising, advocacy, email, social, and mobile results from 55 U.S.-based I’ll speculate a poor mobile experience might also be partially to blame. Keeping Your Email Simple (and Mobile-Friendly too!) – Tips for sending more mobile-friendly email messages. based national nonprofits in 2012.

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Rate email Ideas Trend 235

Byte Technology

JANUARY 23, 2021

As an experienced Shopify web design company, we will build a SEO and mobile-friendly website for your store. Whether you are a start-up business or an established company, you should have an eCommerce store that can stand the test of time. In other words, you need an excellent Shopify ecommerce website to help you be profitable.

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Design Web Minneapolis Websites 246