Nonprofit Tech for Good

DECEMBER 2, 2023

By Wendy Mercurio , Content & Education Specialist at Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. December is an important month for nonprofit fundraisers. Subscription style spending is also the norm for many consumers.

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ASU Lodestar Center

SEPTEMBER 13, 2022

posted by Samantha Novak Fall 2021 Alumna, ASU Master of Nonprofit Leadership and Management. The nonprofit sector is not the first or last entity shifting through the issue of impactful diversity, inclusion and equity within its organizations. Nonprofit boards currently hold an average of 80% of members representing white men.

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Candid

FEBRUARY 6, 2024

This was a considerable commitment, but many in the sector saw a need to measure the impact and effectiveness of such funding—specifically, whether the funds were going to nonprofits led by communities of color or to more traditional, white-led institutions. In 2015, we began asking all grantseekers to provide demographic data.

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Bloomerang

OCTOBER 27, 2023

This feedback influences how they implement tipping and other features, but they don’t share that data publicly; it’s proprietary to the specific platform. In this blog post, I share general findings I’ve gleaned from talking to about 100 donors and nonprofits, a decent sample size of participants spread throughout the U.S.

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.orgSource

JUNE 5, 2023

She’s also the author of two books, “Building Your Brand” and “Connect to Influence.” “The As a leading nonprofit, similar to Rotary, Lions, or Kiwanis, it’s a membership organization, but the focus is community service. The 98 to 99 percent female demographic makes for a unique environment. Women who join Zonta are doers.

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Bloomerang

NOVEMBER 8, 2021

Have you developed nonprofit donor personas? Further, that part might not be what motivates them to support your nonprofit. That’s why effective fundraisers understand the difference between demographics and psychographics. Demographics often factor into creating personas. Psychographics inform identities.

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sgEngage

SEPTEMBER 11, 2023

Adding a golf tournament to your fundraising event roster is a win-win for your nonprofit and your donors—your nonprofit adds a reliable income stream and your donors get to support your mission through a fun activity. Why should my nonprofit host a charity golf tournament? Partner with local influencers and celebrities.

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Elevation

JULY 2, 2019

Close your eyes for a moment and imagine this: What would the world look like if your nonprofit achieved maximum influence ? What demographics would be uplifted? What injustices would be eradicated? What core values would become universal?

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Qgiv

APRIL 9, 2024

With the rise of smartphones, it seems like everyone’s constantly on social media, making it the perfect marketing tool for your nonprofit! Social media for nonprofits is one of the best ways for organizations to reach out, engage with the community, and promote the work they do. What is a good social media strategy for nonprofits?

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CauseVox

AUGUST 31, 2023

Trust in Tales : Learn how storytelling, from real-life testimonials to impactful narratives, influences donor engagement across ages. Crafting Tailored Donor Experiences : Strategies to resonate with different demographics, combining efficiency and personal touch. Get the lowdown on the latest giving trends. Download Your Copy:

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TechImpact

AUGUST 26, 2014

Marketers from the nonprofit sector and the for-profit sector alike are attempting to harness the power of social media to connect with these audiences. According to research conducted by Pew Internet these 5 social media statistics will help your nonprofit understand exactly how to optimize its content to see better engagement.

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Bloomerang

AUGUST 29, 2022

At the start of my career, “advertising” was a dirty word in the nonprofit sector—as was “ marketing.” We’ve come to realize that just like for-profit brands, nonprofits are businesses that need to spend money to make money online. So… how does a nonprofit advertise successfully? . Luckily, a lot has changed.

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Media Cause

JANUARY 10, 2023

Marketing has only gotten more complex over the years as nonprofits need to consider digital promotional methods such as SEO , social media presence, and targeted online advertisements. . To help your nonprofit refine your marketing strategy, this article will explore five ways to promote your merchandise: . Assess your audience.

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Product Marketing Nonprofit Audience 52

Greater Giving

APRIL 23, 2024

A strong volunteer program is the backbone of many nonprofits. Board members and event committee members often have a significant influence on strategic planning and resource allocation. Volunteer Demographics and Motivations Understanding who your volunteers are and why they volunteer helps tailor engagement strategies.

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Bloomerang

JULY 15, 2021

It’s unintentional group think, a mixture of both seeking out conclusions which confirm what we already believe to be true and letting unconscious preconceptions direct how we manage staff, volunteers and donors in our nonprofit workplace. Why does avoiding unconscious confirmation bias in the nonprofit workplace matter?

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Bloomerang

JULY 7, 2022

It’s a great strategy to use because when you send solicitation letters via direct mail, you’re providing people with a tangible way to interact with your nonprofit and support your mission. When talking to your team about the benefits of direct mail fundraising, it’s important to consider factors that might influence the data.

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The Modern Nonprofit

AUGUST 8, 2023

Estimated Reading Time: 4 minutes Inspire a New Generation of Donors: Text-to-Give for Nonprofits Shh, can you hear that? Disaster Relief Efforts In times of natural disasters or emergencies, nonprofits can quickly rally support using text-to-give as a rapid response tool for gathering donations. This includes philanthropic giving!

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TechImpact

AUGUST 13, 2014

We also understand it provides our nonprofit with an invaluable communication tool that lets us connect with potential donors, volunteers, and constituents across the globe. The milllennial, though, is the demographic that seems to be keeping nonprofits stumped. Why can’t we crack their code?

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Twitter Demographics Social Media Stats 212

Media Cause

JUNE 28, 2021

Setting Goals for Nonprofit Ad Campaigns. Selecting Ad Platforms for Nonprofits. The objective will help determine what type of ads you will want to run which influences which platforms you use. Understanding the demographics of each platform will take a bit of research. . Ad Targeting for Nonprofits.

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sgEngage

MARCH 18, 2024

This includes considering factors such as race, gender, socioeconomic status, and other intersecting identities that can influence access to resources and opportunities. Foster Collaboration and Learning: Encourage collaboration and knowledge-sharing among funders, nonprofits, and other stakeholders.

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Neon CRM

DECEMBER 13, 2023

Check out the various nonprofit membership models that exist throughout the sector! In this article, you’ll learn about various membership models for nonprofits and discover both the keys to success and potential challenges you may face. Here are four of the most common types of membership models for nonprofits: 1.

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NetWits

JULY 13, 2011

Although Google+ has been all the talk amongst techies the past couple weeks, Google has asked that non-personal accounts not be created , leaving Nonprofits and businesses in the dark. Fret not, however, as the number of nonprofits using Twitter continues to grow. Part 2 – 20 Tips for Nonprofits Using Twitter.

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DNL OmniMedia

JANUARY 17, 2024

Demographics. That’s why your nonprofit must be thoughtful to create engaging posts to keep pre-event momentum going. Partnering with an influencer. Reach out to well-known influencers in your nonprofit space to promote your event online and come in person. Previous engagement. Posting on a regular schedule.

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TechImpact

APRIL 28, 2014

The truth is, there are certain things your nonprofit can do to increase your chances of getting noticed, and getting more people out to your event. With over 1 billion users on Twitter and Facebook, you need to target a demographic to influence to start your campaign. Before the event. During the even.

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Connection Cafe

OCTOBER 23, 2017

Online influencers are the most powerful force online today for moving awareness, advocacy, and giving. But who are the influencers you need to know, and what do we know about them? First, I’d like to recommend you look for micro-influencers in particular — i.e. those with substantial but not huge followings.

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NonProfit Hub

JUNE 29, 2017

We talked to Jeanette about her tips for what kind of impact a social media influencer and influencer-driven campaigns can make for your nonprofit. It’s a way to measure your online impact and you can easily find these influencers. You have VIP’s, media and everyday influencers. Her first tip? True celebrities.

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Bloomerang

JANUARY 7, 2022

Donor engagement is a measure of all of the things that make up a complete donor profile, beyond just gift size and superficial demographic information. There are many signals that a donor can send that show their true level of engagement with your nonprofit organization. Donor Engagement Factors.

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Qgiv

OCTOBER 9, 2023

Cause marketing is a collaboration between a nonprofit like yours and a business that helps you raise money and awareness for your cause. A digital program is an advertising campaign from the business on behalf of your nonprofit. What is cause marketing? They’ll link to your donation form from the business’s social media or website.

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Forum One

JULY 15, 2021

our demographics and interest areas). Whether you’re a membership-based organization that relies on annual fees or a nonprofit that relies on online giving, personalizing your digital marketing based on audience interests, location, giving history, etc., Segment your audience on social media.

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Personal Test Demographics Analytics 101

Whole Whale

JUNE 15, 2022

As a nonprofit organization, you’re always looking for ways to save money and stretch your budget. Benefits of Social Listening for Nonprofits. There are many potential benefits of social listening for nonprofits. Great for finding influencers in your network. Track trends relevant to your cause and industry area.

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Allegiance Group

MAY 18, 2023

Here are some digital marketing best practices for finding new donors by driving prospects to your nonprofit organization’s website using search engine optimization, online advertising, and email campaigns. Nonprofits can essentially purchase leads at a set CPA. Optimize your website to convert visitors into donors.

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sgEngage

MARCH 4, 2022

In the 2021 Giving Experience S tudy , OneCause made several discoveries that will help your nonprofit make data-driven decisions to help strengthen your year-end campaigns. . In this article, we’ll explore three key findings from the Giving Experience Study and explain what they mean for your nonprofit, including: .

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Amy Sample Ward

OCTOBER 18, 2011

The good news is that the nonprofit technology community is rich in sharing, and there are lots of online tutorials about this latest wave of updates on Facebook. If you’re looking to explore the dynamics of social sharing influencing online fundraising, read Debra Askanase’s recent overview. I’ve pulled a few of them together here.

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Whole Whale

AUGUST 25, 2021

Small nonprofits saw a 17% decline in donations during April, May, and June 2020 compared to the prior year. The outlook for nonprofits in 2021 and 2022 seeking more donations is optimistic—this is especially true if your nonprofit is flexible and willing to adapt to the online donation ecosystem. 2015 Stats. Mail stats.

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Candid

JANUARY 16, 2024

Full disclosure: I’m biased in favor of nonprofits on the subject of grant applications and reporting. As a career fundraiser, I’ve worked in various roles at Candid, starting as a development associate in 2013 and working my way up to vice president of influence (the division in which our development department is housed).

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Nonprofits Source

NOVEMBER 7, 2023

If someone was scrolling through their social media account and came across a post from your nonprofit, would they like, comment, or share it? According to a recent Hootsuite poll, only 20% of nonprofits feel ‘extremely confident’ that they are maximizing their social media potential. Let’s dive in! Communicate consistency.

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Greater Giving

APRIL 16, 2021

A strong donor segmentation is much more than just breaking up your donor list into the basic demographic groups that define your community by age, location, or gender. Drilling down on the most powerful and simple ways to segment your donor list begins by examining the fundamental reasons why donors are choosing to support your nonprofit.

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