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How to Use Prospect Research to Improve Your Asks: 5 Tips

Achieve

Nonprofit professionals turn to prospect research time after time to enhance and strengthen their fundraising strategies, especially when it comes to their major giving programs. Affinity (warmth): Affinity, or warmth, refers to the strength of an individual’s personal connection to your cause.

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4 Tips to Create a Nonprofit Content Strategy for WordPress

Nonprofits Source

When it comes to content management systems (CMS), WordPress is a stellar choice for a variety of organizations, including businesses and nonprofits. However, unlike business employees, nonprofit professionals may not have the time to devote to a website strategy or the capacity to spend time mastering a complex CMS. About page.

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Best Practices for Donor Acquisition and Retention Through Direct Mail

Bloomerang

It’s a great strategy to use because when you send solicitation letters via direct mail, you’re providing people with a tangible way to interact with your nonprofit and support your mission. Refer to the data. Consider both demographic and psychographic characteristics when defining your segments. Define your audience.

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How to Use AI to Build Donor Personas and Chat with them!

Whole Whale

This is a great question to play with for creating a unique prompt for creating draft personas for your nonprofit. We know you are probably impatient so let’s just right to the fun stuff, enter the name and general mission of your nonprofit, followed by the general audience that you’d like a profile for in this AI tool. ×

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4 Top Tips for Marketing Your Nonprofit’s Silent Auction

Nonprofits Source

Silent auctions are popular nonprofit fundraising events for several reasons. These might include the following: Demographics: Age, location, family status, and employment type. Giving history: Average giving amount, frequency of gifts, recency of gifts, and estimated lifetime value to your organization.

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An Inside Look at Crafting a Strong Nonprofit Marketing Plan

Allegiance Group

Your nonprofit needs compelling marketing to engage new and existing supporters to boost brand awareness, cultivate donors, motivate them to volunteer, and more. Many nonprofits across the country see great results from their marketing efforts. A nonprofit marketing plan lays the roadwork your team must follow to achieve your goals.

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Using Waivers to Protect Your Nonprofit: 4 Strategies

DipJar

As a nonprofit professional, you’re well aware of the many legal matters your organization has to be on top of to continue operating without interruption. These legal considerations range from federal and state registration requirements to agreements between your nonprofit and your volunteers. Make waivers convenient. Be specific. .