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Demographics via Candid: A data-driven approach to encourage equitable funding practices

Candid

Pledges were made to reduce barriers, shift power, and engage in more equitable funding practices. To understand the demographic makeup of nonprofit partners, individual funders often request this information on their own. Introducing Demographics via Candid.

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Lessons learned: Using demographic data to move from intention to action 

Candid

As more funders seek to use demographic data to inform their grantmaking decision-making, 125 partners have now joined the Demographics via Candid movement. The process and timing of asking nonprofits for demographic data matters. The process and timing of asking nonprofits for demographic data matters.

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Demographics via Candid: Building a movement to promote equity in the social sector

Candid

A lack of standardized demographic data not only hinders our collective work to create a more equitable sector; it also requires nonprofits to take time away from their mission-driven work to respond to disparate requests by funders for this information.

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Using Ad Libraries to Understand Nonprofit Competition

Whole Whale

By identifying potential partners, ensuring compliance, and measuring impact, nonprofits can maximize the effectiveness of their digital advertising efforts. Shows ad performance data like impressions, spend, and demographic reach. Provides information on the ad buyer and funding entities behind political/issue ads.

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Data to support the relentless pursuit of racial equity 

Candid

This shift was marked by commitments of increased funding, greater flexibility in grantmaking practices, and a focus on social and economic systems transformation. My many years of experience collecting and analyzing data as an evaluator naturally lead me to ask: What has been the measurable impact of this important shift?

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Advancing racial equity for effective environmental grantmaking 

Candid

Together, we are reducing the reporting burden on nonprofits and supporting the sector to better track funding disparities discernible in relation to race/ethnicity, gender, sexual identity, and ability status. For example, EGA has called on funders to commit to directing 30% of environmental funding to BIPOC-led grantees by 2025.

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Climate Justice in the field: An interview with the Donors of Color Network

Candid

In this blog, we will share his insights on how this initiative is growing support for groups that have historically lacked access to funding. Aligning funding with values The Donors of Color Network was established “to shift the center of gravity in philanthropy toward racial and economic justice.”

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