Amy Sample Ward

AUGUST 18, 2009

Evaluate your goals and objectives, as an organization. You will not be able to identify tools and engagement methods for your organization online without knowing the bigger picture and without knowing it in concrete goals that will let you build and work towards them. Goals & Objectives.

Social Media 190

Social Media Strategy Media Social 190

.orgSource

MAY 6, 2024

This comprehensive exploration of your digital systems could include evaluating security, network functions, system management, user experience, and overall performance. If those are not good enough reasons for you to invest in a tune up, here are several other benefits to keeping your tech tools polished and shiny.

Technology 221

Technology Evaluation Attitude System 221

Nonprofits Source

SEPTEMBER 27, 2023

Evaluating your mission statement: Your company’s mission statement reflects its purpose and goals, and can even relate to some nonprofit causes. After evaluating the purpose of your workplace giving program, determine which initiatives will be most beneficial to help you reach your goals. Check out this guide to Google Ad Grants!

Community 52

Community Giving Companies Gift 52

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 11, 2013

I now spend more of my time evaluating communications and digital projects so, I read with interest Lean Analytics , the book in the Lean Start up series on measuring what matters. This strikes me as a metric that would be easier to compute and apply for some projects or programs and a real bear for others.

San Francisco 104

San Francisco Organization Kiva Metrics 104

Gyrus

JUNE 14, 2016

This practice also aids in the ability to reschedule due to unforeseen circumstances, as well as to track user metrics within the allotted scheduled times. According to Beal (2016), an “Application program interface (API) is a set of routines, protocols, and tools for building software applications. .” Resource Management.

API 56

API Wikipedia United States Classroom 56

Amy Sample Ward

JANUARY 2, 2009

I’ve been thinking about these lists in terms of adopting social media tools and think that most of the lists are hitting on the same exact things. Often, we forget that because the actual application/software/tool may be free, really using it is not. So, why recreate the wheel over and over when the core theory is the same?

Social Media 102

Social Media Process Media Social 102

CauseVox

APRIL 29, 2021

It’s a time to focus on evaluating what fundraising approaches from 2020 worked and be honest about what didn’t pan out as planned. Use these tools to streamline your planning process. You should definitely aim high with these, but make sure they’re realistic within the timeframe you have. You just wrapped up year-end appeals.

Calendar 98

Calendar Template Guide Fundraising 98

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 1, 2015

Here’s what I learned: Definition: A culture of continuous improvement. weekly, biweekly,monthly, or quarterly) check-ins to evaluate what is working and what is not.The organization provides training and professional development for staff to learn how to use measurement tools. The term means learning culture.

Culture 50

Culture Data Create Reflection 50

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 4, 2009

In the spirit of demystification here is a definition and a couple of resources about the social capital market. Lucy Bernholz, moderating, said that metrics are the carbon in the ecosystem and the oxygen is the policy frame. People are open sourcing their metrics, and building taxonomy. An easy example is green technology.

Taxonomy 61

Taxonomy Metrics San Francisco Ghana 61

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 16, 2011

I presented an overview on content curation why important, a framework, and introduced some new curation tools – scoop.it Two gems shared by a participant was this leader board of healthcare tags and this twitter tool that lets you look up your legislator’s Twitter handle by zip code. Learning and Metrics.

Social Media 97

Social Media Training Train Network 97

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2011

Data is focused on the metrics that are specific to social media channel. Provides training and professional development for staff to learn how to use measurement tools. It is used to improve content, messaging, and engagement on specific channels. DoSomething.Org: A Data-Driven Nonprofit In Action.

Culture 115

Culture Data Measure Social Media 115

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 19, 2012

Totally different set of measurement tools and skills needed. We need to be very informed and focused about what types of data, measurement, and evaluation we need for the stage of the intervention. ” — Victoria Vrana , Gates Foundation, Charitable Sector Support.

Generation 100

Generation Romania Technology Measure 100

Bloomerang

NOVEMBER 13, 2021

We are here to talk about reporting impact, specifically creating tools and some good processes to do that for your donors. We’ve got some tools, questions to ask, and things like that when you’re looking at data-tracking systems. We need to know what metrics we need to be tracking. Does that make sense?

Report 80

Report Measure Impact Process 80

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 1, 2009

Streamline: The literal definition is to design in a form that offers the least resistance to fluid flow. Some of the topical themes I will work in more depth: Listening: I have focused on the free tools and have some great step-by-steps. One example recently was I post I wrote about a Twitter tool. Photo by RedRaspus.

Goal 50

Goal ROI Wiki Metrics 50

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

After you've been able to use metrics to learn what works and adapt your approach, you can use a traditional approach which begins with defining value and culminates with a financial calculation that could go something like this. Definition: An analysis that looks at the benefits, costs, and value of a technology project over time.

ROI 50

ROI Social Media Slides NTEN 50

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 10, 2007

One barrier to adoption of social media tools (and other technologies) is a concern from management or your boss about the value or benefits. at the moment it's a tool for individuals to express their somewhat random musings. If anything this tool has detracted from productivity, not increased it. What's the roi?

ROI 50

ROI Social Media Media Social 50

Achieve

JULY 2, 2019

When evaluating how much effort you can realistically put into social media, you may discover that you need to scale back on how many channels you utilize. Once you’ve taken stock of all of your organizations social channels, evaluating your messaging strategy is a great next step. Mistake #6: Not Taking Advantage Of Donation Tools .

Social Media 52

Social Media Media Hints Social 52

Connection Cafe

DECEMBER 15, 2010

Understand the difference between metrics and analytics. Once you understand and evaluate various key metrics and corresponding benchmarks, you can use your analysis as a blueprint to think strategically about how to improve your event’s future fundraising results. Analytics has been a recurring theme this year.

Marketing 55

Marketing Tips Online Analysis 55

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 28, 2007

You need to take a reiterative approach - look at the results and evaluate and improve. For example, there are some tools like Nichebot and Word Tracker , but they aren't free. Definitely type in your keywords into the search engine and see what ads come up -- that's your competition. Which Keyword Research Tool To Use.

Adwords 69

Adwords Google Game Campaign 69

Zen and the Art of Nonprofit Technology

SEPTEMBER 17, 2007

It is an internal assessment tool which helps organizations figure out what parts of their online strategy are working, and what parts might need tweaking. It wasn’t meant as a statement about what I think about whether or not web stats are a useful metric of much. And it doesn’t bother me that it’s on quantcast.

Stats 100

Stats Web Statistics NTEN 100

Neon CRM

OCTOBER 25, 2023

It’s definitely possible to run a modern nonprofit event without employing any event management software—but it’s not easy. Registration and Ticketing Registration and ticketing tools vastly simplify the process of attendee sign-ups and ticket sales for your event.

Software 52

Software Management Guide Registration 52

Neon CRM

OCTOBER 5, 2023

If you’re skimming this article to look for a quick definition, here it is. Read on for insight into why this metric is important and how to calculate it. There are lots of reasons to track this important nonprofit metric, but most of them can be folded into two overarching themes. You can use this metric a couple of ways.

Ratio 52

Ratio Fundraising Metrics Raise 52

Connection Cafe

APRIL 1, 2016

Bringing together statistics from reputable sources across the sector, it gives you the metrics you need to see the full picture of the philanthropic sector and move your organization forward, all in one easy-to-find location. 2016 NGO Online Technology Report. The Peer-to-Peer Fundraising Study.

Professional 20

Professional Causes NGO News 20

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 23, 2008

I'm prepping for a workshop on Social Media and wanted do a round up of recent compelling examples of arts organizations using social media strategies and tools. On the web, anyone can evaluate the photographs in terms of aesthetic quality and relevance to the exhibition theme. All evaluations are private; all artists are unnamed.

Arts 74

Arts Social Media Examples Artist 74

Nonprofit Tech for Good

JANUARY 10, 2022

Google Ad Grants are a terrific fundraising and marketing tool that Google makes available to nonprofits and charities. Ones that every nonprofit should definitely try to use are: Sitelink Extensions where your ad includes links to specific pages of your website. So what are Google Ad Grants ?

Google 348

Google Grant Guide Nonprofit 348

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 28, 2008

Here's my AMORE step-by-step recipe: Set up a simple and small experiment , identify some outcomes and metrics. Second, let me omplain about analysis tools at my disposal with the hopes that some smarter readers can point me to some better tools. Blogs can be a great source of 360 evaluation. Flickr photo by Beth.

Analysis 50

Analysis Reflection Experiment Time 50

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 17, 2007

But these sites have two important limitations that give nonprofits reason to look for additional tools. One hopes that nonprofits deciding to roll their own social networks, aren't creating their own social silos and have gone into it with a solid strategy, clear objectives and measurable metrics , and can evaluate the ROI.

Social Network 50

Social Network Nptech Tag Network 50

Amy Sample Ward

FEBRUARY 24, 2011

And in each of these we will talk a bit about tools, tactics and strategies. Analog Tools. What this means for tools, specifically, is that we don’t actually like technology. The tools in an analog world fulfilled a specific function but did not influence our planning or programs. Digital Tools. So let’s dive in!

Slides 213

Slides Nptech Digital Case Study 213

Qgiv

MAY 11, 2021

Google Ad Grants for nonprofits can be a great and versatile marketing tool. Nonprofits are expected to spend the entire $10,000 dollars each month, and there are performance-related metrics nonprofits must meet in order to continue receiving the grant (more on those later). Think like your supporters! Then select Google Analytics.

Google 52

Google Grant Rate Headline 52

DNL OmniMedia

OCTOBER 5, 2020

This is why mobile fundraising and advocacy apps are such effective tools for nonprofits looking to directly engage supporters and expand their reach online. If you’ve already invested in a custom nonprofit mobile app, you already know many of the benefits of these powerful tools. Develop a marketing plan. Extend your network.

Effective 52

Effective Marketing Press Review 52

Qgiv

AUGUST 13, 2021

We have the tips and tricks you’ll need to make your marketing plan a useful tool for your entire team. Thinking through your marketing strategy also provides the chance to evaluate your standing in your sector. A data reporting tool like Qgiv’s data package can be especially helpful in this situation.

Marketing 69

Marketing Create Nonprofit Social Media 69

Nonprofits Source

JULY 27, 2017

I’ll also show you how to use free and paid marketing tools to maximize your impact. One tool I’ve found to help with topic relevance is actually provided free by Google. It’s called the Data Highlighter tool and it can be found in your Google Search Console. Evaluate Current Keyword Ranking Opportunities.

Marketing 88

Marketing Strategy Online Chapter 88

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I'm doing a session at Boston podcamp called the Social Media Metrics/ROI Game. I'm slightly out of my comfort zone here because I've only been following this topic closely for a short time, although I have co-authored a guide for nonprofits on technology evaluation and ROI. UPDATE: The presentation slides and wikispace is here.

Metrics 56

Metrics Social Media Media ROI 56

M+R

JANUARY 31, 2023

The averages we report for each metric are medians — they represent the middle nonprofit out of all those that provided data. If we evaluate by last-click — counting only donations sourced from a click on a digital ad that landed directly on a donation page and resulted in a gift — revenue decreased by 14.6%

Fundraising 105

Fundraising Gift Digital Trend 105

Nonprofits Source

JULY 27, 2017

I’ll also show you how to use free and paid marketing tools to maximize your impact. One tool I’ve found to help with topic relevance is actually provided free by Google. It’s called the Data Highlighter tool and it can be found in your Google Search Console. Evaluate Current Keyword Ranking Opportunities.

Content 45

Content Examples Marketing Strategy 45

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 23, 2009

The goal is to help participants create a social media strategy AND take a deep dive into the tactics and tools of social media. What social media tools are they currently using? There is more and more audience research for users of particular social media tools and a lot of it is free. Tactics and Tools.

Social Media 106

Social Media Map Strategy Media 106

Gyrus

AUGUST 3, 2016

As to not shroud this document with bias, I have taken the liberty of pulling the dictionary.com definition of a Learning Management System, which appears below: noun. That definition alone should help you get on the right track in relation to what your organization needs. Analytics and Metrics. Abbreviation: LMS. Get Organized.

Learning Management 69

Learning Management System Learning Management 69