Digital Marketing Plan For Nonprofits: The Definitive Guide (2017)
Nonprofits Source
JUNE 22, 2017
Sometimes it’s best to take a step back and evaluate if you’re doing everything possible to get your message heard. Click Through Rate (CTR). Email Opt-In Rate. Once in the search analytics dashboard check the Clicks and CTR metrics and then filter by Pages. Cost Per Impression (CPM). Cost Per Sale (CPS).
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