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How Nonprofits Can Track Google Grant Conversions in Google Analytics

Nonprofit Tech for Good

But as part of this award, nonprofits are required to set up and maintain conversion tracking on their website. Any time you see an impressive Google Grant case study , the metrics are always made possible through conversion tracking. . What is Conversion Tracking? Example Conversions. And many more.

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What iOS 17 Tracking Changes mean for Digital Fundraising

M+R

Apple recently released a new operating system update, iOS 17, for iPhones in mid-September. Included in it are updates to how the operating system will handle link tracking, which Apple calls Link Tracking Protection (LTP). What is Link Tracking Protection? Click Tracking is less specific to an individual user.

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Lead From the Human Side of Technology

.orgSource

Their responsibilities have transformed as quickly as the systems they manage. If you’ve participated in a website redesign or AMS conversion, you know it is not always an easy process for either the experts or the novices, especially when teams are unaccustomed to working across disciplines. Be honest about this.)

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In conversation: Using data to deepen understanding

Candid

The David and Lucile Packard Foundation is making a bold and public move to use Candid’s GuideStar profile and demographic survey to track data from grant applicants and recipients. Brad: Often when the goal is to reduce the burden on organizations doing the work, funders are reluctant to introduce a new system that may take time to learn.

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Build a Successful Team, Know Where Your People Thrive

.orgSource

We were working on a system selection and installation with a recently promoted IT manager. She was so protective of “her” data that she had trouble inviting anyone who she deemed less knowledgeable into the conversation. Here’s an illustration of this idea from my experience.

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Lessons Learned Living the Virtual Experiment

.orgSource

Organizations that were reluctant to update systems corrected deficits. Senders lose track of what they casually launched into cyberspace, and recipients struggle with the distracting chatter of too many digital voices. Intentional communicators bring a sense of responsibility and thoughtfulness to the conversation.

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Level Up Your Marketing with Analytics

Association Analytics

How are you tracking success? Besides tracking the number of emails you send across the organization and the frequency, you can also view data like your opt-outs over time, the actual number of sends, and bounces to see if they are fluctuating and steady. Online Tracking. Let’s use email as an example.

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