Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 7, 2013

The event is sold out, but they are live-streaming it ) They are crowdsourcing questions for the conversation here. I can’t help but wonder if their methods are similar to how VolunteerMatch measures its impact and results , although VolunteerMatch does not receive the same scale of foundation funding as nonprofits in this sample.

Data 111

Data Measure Sample Seattle 111

ASU Lodestar Center

SEPTEMBER 22, 2021

With the recent pandemic, civil unrest and racism conversations front and center, nonprofit organizations are working overtime to serve communities deeply affected by these issues. The Council on Nonprofits has samples to review. Illustration by Yuxin Qin. Laura Tancredi-Baese, CEO of Home Start, Inc.

Help 96

Help Strategy San Diego Iowa 96

sgEngage

OCTOBER 4, 2022

It is at the heart of every grant you write and outreach letter you send and is the first metric you use to measure your impact year to year. In this conversation , they emphasized how organizations are most effective when they aren’t trying to be all things to all people. But what about your value proposition?

Data 72

Data Test Blackbaud Donor 72

sgEngage

FEBRUARY 8, 2024

Or you can track the time it takes you to fill out the form, either with sample data or by trying to collect similar data from your own systems. You can ask your grantees for feedback through surveys, interviews, focus groups, or informal conversations. How are you using each piece of data you collect from your grantees?

Application 94

Application Leadership Grant Philanthropy 94

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 5, 2014

I particularly like the sections about how to create a culture of storytelling and measurement. Stories with purpose don’t just materialize—they’re strategically planned, they’re creatively crafted, and designed to achieve measurable outcomes. Here’s just a sampling of what you’ll find: How to Make the Case to Invest in Story.

Storytelling 111

Storytelling Digital Impact Tools 111

Bloomerang

JULY 28, 2021

Measurable – How much? Only add criteria which are clearly measurable, with the measurement determined in advance (e.g., “no You’ll find some sample matrices here. Conversely, if you have “totally awesome” as one of your criteria, how will you measure that and how will you craft an appropriate interview question?

Consultant 125

Consultant Process Proposal Nonprofit 125

Museum 2.0

OCTOBER 30, 2013

How can we assess the success of our social bridging efforts, and what can we learn from those measurements to improve our practice? I think the general sense in our field is that it is too hard to measure these kinds of things, beyond counting the number of participants from different backgrounds. Implicit Associations test.

Measure 47

Measure Arts People Museum 47

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 10, 2011

Today, NTEN’s Amy Sample Ward shared this fabulous video on Facebook. I’d love to see a survey of nonprofit measurement practice that quantifies this. It is a look at measurement and learning practices when social media is in the mix. Does not know where to start. Often overwhelmed.

Results 95

Results Data Charlotte Measure 95

Saleforce Nonprofit

AUGUST 30, 2021

Because traditionally, impact measurement has been performed by siloed teams, the burden on them to collect good evidence is huge. Though it can seem like a big barrier to set up an impact measurement system — one for which you might not have the time, the staff, or the funding — impact management is something you can do at any level.

Integration 69

Integration Impact Practice Management 69

sgEngage

APRIL 19, 2023

A few key things to keep in mind: AI measures probabilistic outcomes in response to a question to determine what data it should show. Notice how ChatGPT maintains the thread of the query throughout the conversation. Basically: answer A is 56% likely; B is 23% likely, etc. ChatGPT is a probabilistic model.

Model 74

Model Italy Test Generation 74

Amy Sample Ward

JANUARY 20, 2011

View more presentations from Amy Sample Ward. So often I find that we are too quick to say that because a website doesn’t have our domain, a tool is downloaded to our computer, or a platform doesn’t have our developers working on it that we can’t be responsible for measuring and analyzing the way we use it.

Metrics 219

Metrics Community Map Template 219

CauseVox

JULY 18, 2023

Sample fundraising calendar Be sure to update your quarterly and monthly totals for the year, comparing them to your original goals. Sample SMART fundraising goals Reflect on Your Focus Areas Begin by asking yourself some key questions related to your goals and focus areas. Are you on track to meet your goals?

Develop 77

Develop Fundraising Pledge Track 77

Forum One

JUNE 10, 2021

It might sound like a lot of work, but small steps could make a big difference in turning website visits into donor conversions, and mission-driven organizations have a lot to gain by spending time on personalizing their fundraising appeals. Measure each cohort’s giving behavior. Step 5: Implement changes and measure results.

Personal 49

Personal Online Giving Oregon 49

Bloomerang

NOVEMBER 13, 2021

And, as I was sharing earlier, we usually teach this in person over a period of two to three hours, so, you all are getting the, what we’ll call, the boot-camp version of “Measure of Success.” well, five areas of conversation revolve around, “What is impact reporting? ” I know I speak fast. Is it specific?

Report 81

Report Measure Process Impact 81

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 28, 2014

This could be as simple as “If we post more links on Facebook with the embedded link tool, we will increase our reach” or any of the items that Mari Smith suggests you measure on Facebook. Use Scientific Methods: These include having a significant sample size, randomly selected groups and some split testing.

Test 114

Test Impact Experiment San Francisco 114

Amy Sample Ward

MARCH 1, 2012

You can read it and join the conversation on the SSIR blog , or read the copy below. Components included video tutorials, suggested calendars of activity, sample materials, frequently asked questions, logos, and a Twibbon for Facebook and Twitter use. My latest post on the Stanford Social Innovation Review blog is now up.

Community 158

Community Giving Washington Arlington 158

Amy Sample Ward

SEPTEMBER 20, 2013

This post originally appeared on the NTEN blog – you can also read the full post and join the conversation on the NTEN.org website. Why are you measuring or tracking something that you can’t (or don’t want to) impact? —– I love data as much as the next person. Is data helpful if you can’t change it?

Metrics 158

Metrics Impact Change NTEN 158

NTEN

SEPTEMBER 11, 2014

Yee Won, a Strategist, Trainer, and Consultant for social justice, and former Development and Communications Director at the Western States Center, was inspired by a conversation at 14LCS, which led to the initial project pitch. “I

Ideas 99

Ideas Change Technology San Francisco 99

Tech Soup

JULY 5, 2011

The following tools may help you listen, monitor, measure, and ask. questions so you can begin to understand the conversations that are of. Measurement by Channel. For Facebook : Edgerank for measuring the efficacy of your Facebook page , although, frankly, I've never had any luck raising serious money with.

Netsquared 56

Netsquared Tools Poll Online 56

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 17, 2013

If you missed it, you can listen to the recording here , or join us for one of two upcoming conversations on Giving Days: the #FundChat Twitter chat on the Playbook at 12 EST Wednesday Sept. How can we set an accurate, measurable goal for a Giving Day if it is our first one? ET Thursday Sept. How much staff time is involved?

Hosting 94

Hosting Foundation Question Giving 94

Global Giving

MARCH 7, 2019

To make things even trickier, it might be easy to assume that a change like this would naturally improve conversion rates, but we couldn’t find many other examples of other organizations who tried something similar and saw a positive result.

Learning 52

Learning Test Sample India 52

Care2

APRIL 13, 2010

It’s also important to ensure sample sizes will give statistically significant results. Rule #3: The smaller the metric you are measuring, the bigger sample you are going to need. Rule #4: If your response rates are VERY different, then you can get away with a smaller sample size! 1% response rate = 100 responses.

Conference 61

Conference Sample Technology NTC 61

Classy

JUNE 24, 2021

However, this amount of data can be overwhelming, so nonprofits have to prioritize which metrics to actually measure. Across platforms, you should be tracking social media engagement rates and conversion rates. Measuring Engagements on Social Media. Free Download: Sample Week of Nonprofit Social Media Content.

Social Media 122

Social Media Track Conversation Media 122

Amy Sample Ward

APRIL 19, 2009

NetSquared’s Global Community Builder , Amy Sample Ward, will be at the NTC this year to connect and collaborate with friends, colleagues and new faces in the sector. Come chat with me about online communites, some of the topics of conversation may include: What have been some changes or issues recently with your online community?

Netsquared 100

Netsquared Slides NTC Global 100

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 27, 2009

Return on Investment (ROI) was created in the 1920s as a financial measure developed by DuPont and used by Alfred Sloan to make General Motors manageable. What it also illustrates is that, originally, ROI was a measure of return on the total investment in the entire business. There's an entire book devoted to the topic: Nonprofit ROI.

ROI 74

ROI Social Media Media Measure 74

Bloomerang

JULY 5, 2021

Ready to adopt a more human donor loyalty philosophy and wrap it into a written strategic plan that holds people accountable for seeing it through and measuring success? To ensure you’re meeting your objectives, measure customer satisfaction. Here are some action steps you can take to get started.

Donor 141

Donor Strategy Retention Relationship 141

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 28, 2013

This means identifying the goals and KPIs for measuring success of your event. You also want to be sure to set up a measurement system for a landing page where you are collecting RSVPs (and email addresses) and perhaps testing some different messaging. (Here’s a curated link list used to create this post).

Social Media 126

Social Media Integration Tools Tips 126

Everyaction

JULY 18, 2018

Share your organization’s mission, who you serve, the influence your organization has on its audience(s), and the role it plays in the larger conversation around your issue area. allows it to stand out in the larger conversation in our issue area? What about our organization, its leadership, its mission, its supporters, etc.

Guide 108

Guide Fundraising Nonprofit Template 108

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 2, 2013

This highly interactive and engaging community conversation will look at how nonprofits can create a culture of experimenting, testing, learning and correcting. Using Data to Measure Your Mission – Laura Quinn. How To Implement Multichannel Online Campaigns - Amy Sample Ward and Allyson Kapin. April 12 at 8:30-10.

Conference 97

Conference Technology Minneapolis Technique 97

NTEN

NOVEMBER 1, 2010

Amy Sample Ward, Community Development Manager, TechSoup Global. There are companies and tools that offer "solutions" for tracking, measuring, and even "engaging" with your community online. This content map can help everyone know where information flows and where conversations may be taking place.

Map 75

Map Content Community Chart 75

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 15, 2009

Photo by eschipul Yesterday's SXSW Nonprofit Social Media Poetry Slam was so much fun and from the feedback we all learned a lot about measuring the return of social media for nonprofits. Who knew that using the discipline of poetic form could generate such a great discussion about measurement and metrics.

Social Media 50

Social Media Reflection Media ROI 50

Amy Sample Ward

MARCH 14, 2010

We’ll be facilitating a conversation, more than doing a formal presentation, and will focus on the power of crowdsourcing (using our own case study from conducting the Social Media for Social Good case study competition) and the application of social media in nonprofit program delivery. View more presentations from Amy Sample Ward.

Community 207

Community Case Study Haiti Social Media 207

Amy Sample Ward

JUNE 3, 2010

June #4Change Chat Questions: To keep the two-hour chat on topic, I’ll be helping guide conversation by using some of the questions below to drive us to share ideas, examples and resources. If you want to take a peak at where we may go in the conversation, review the questions below. Conversations and Presentations.

Local 145

Local Community Organization Netsquared 145

Get Fully Funded

JUNE 25, 2023

Was there a measurable impact? Make nonprofit storytelling conversational and informal. The donor may have some interest in how you run your nonprofit day to day, but by and large she cares about the end result. Did her donation of time or money help someone? Is someone better off today because of the donation the donor made?

Storytelling 124

Storytelling Examples Donation Story 124

Amy Sample Ward

JUNE 17, 2010

Thanks to all those who participated or followed along, and to those who will join the conversation now! What makes a Twitter chat different than a blog post, for example, is that the conversation is 1. That’s not to say that conversation can’t be incredible – but even then it is probably still not real time.

Community 132

Community Build Local Los Angeles 132

Connection Cafe

OCTOBER 3, 2013

s Fashion Police, nonprofit social media authors Amy Sample Ward, Allyson Kapin, and Melanie Mathos shared the latest trends, campaigns and faux pas in the nonprofit social media world during bbcon 2013, Blackbaud’s Conference for Nonprofits in National Harbor, Md. Measure, measure, measure. So, don’t do it.

Social Media 35

Social Media Media Social Meme 35

Amy Sample Ward

SEPTEMBER 13, 2011

I come across so many great conversations, ideas, and resources all over the web every day. You can join the conversations in the comments, or click through to the original posts to find what others are saying. Here are some of the most interesting things I’ve found recently (as of September 13th).

Web 114

Web Seattle Pledge Bookmarking 114