The Modern Nonprofit

OCTOBER 17, 2023

Donation Page Tips for Skyrocketing Conversions 1. Have a clear message Kick off your giving page with an attention-grabbing headline that captures your mission and what you’re asking for.

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Donation Giving Badge Headline 105

Eric Jacobsen Blog

MAY 12, 2021

Paul Hellman His tactics will serve you well in all these types of situations : Making presentations Interviewing Emailing Networking Storytelling Leaving voice mail Here are some of my favorite takeaways from Hellman's book: In one-to-one conversations , talk less than the other person. In meetings , speak in 30-60 second bites.

Communication 52

Communication PowerPoint Headline Slides 52

Nonprofit Tech for Good

FEBRUARY 5, 2021

For those who want to skip the “conversation,” the menu is also available in the top right corner.). Bonus points : They use a very friendly, conversational tone and calming interface, which helps to put people at ease. Notice the similarities of the layouts: they have a headline, a description, an impactful statistic, and a link.

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Technique Design Websites Brain 325

Media Cause

FEBRUARY 27, 2024

It’s incredibly important to acknowledge the overall public mindset and recognize the ever-evolving environment that your nonprofit currently exists in; but, it doesn’t need to completely define your organization or the conversation you’re having with your audiences. It’s going to be a year—but we’re in it together.

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Communication Support Calendar Advocacy 59

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 7, 2014

Keep A Running List of High Engagement Conversation Starters and Use Them Regularly. If you want engagement on social media channels, identify good conversation starters that are relevant to your audience, will ignite their passion or nostalgia about the subject matter. Craft good headlines. The common tip? Be visual. “If

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Social Media Headline Media Social 101

Eric Jacobsen Blog

JULY 20, 2020

Paul Hellman His tactics will serve you well in all these types of situations : Making presentations Interviewing Emailing Networking Storytelling Leaving voice mail Here are some of my favorite takeaways from Hellman's book: In one-to-one conversations , talk less than the other person. In meetings , speak in 30-60 second bites.

Communication 52

Communication Effective PowerPoint Headline 52

Media Cause

AUGUST 17, 2023

This shift brought better creative intelligence around ad strength—allowing you to see your ad strength in real time as you adjust headlines and descriptions for your RSAs. If you’re noticing high CPCs with certain keywords, do they have a strong CTR and/or are they leading to conversion actions?

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Adwords Campaign Search Headline 52

Eric Jacobsen Blog

MARCH 5, 2020

Paul Hellman His tactics will serve you well in all these types of situations : Making presentations Interviewing Emailing Networking Storytelling Leaving voice mail Here are some of my favorite takeaways from Hellman's book: In one-to-one conversations , talk less than the other person. In meetings , speak in 30-60 second bites.

Communication 52

Communication Effective PowerPoint Headline 52

Eric Jacobsen Blog

DECEMBER 4, 2019

Paul Hellman His tactics will serve you well in all these types of situations : Making presentations Interviewing Emailing Networking Storytelling Leaving voice mail Here are some of my favorite takeaways from Hellman's book: In one-to-one conversations , talk less than the other person. In meetings , speak in 30-60 second bites.

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PowerPoint Headline Slides Storytelling 55

Candid

AUGUST 2, 2023

As extreme weather makes front-page headlines year-round, each news cycle brings fresh evidence that we are living in unprecedented times. Whether it’s global heatwaves, flooding in Pakistan, Canadian wildfires that block out the sun, decade-long droughts in Africa, or ever more powerful hurricanes, natural disasters have our attention.

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M+R

JANUARY 24, 2022

What headlines are they seeing, what conversations are they having, what are they worrying about or hoping for in this moment? As we’ve already seen, urgency is essential to effective creative. Timeliness is a related but distinct consideration. The question here is: what is already top of mind for our audience? Source: Fight for $15.

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Effective Rhode Island Build Demographics 93

The Science Behind Engaging your Supporters

SEPTEMBER 27, 2018

There are many elements of your donation pages that can be adjusted to test their impact on the form’s conversion rates, including the headline, photos or images, and the number and layout of fields in the form. Testing several versions of your donation page will help you ensure the maximum amount of conversions.

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Bloomerang

SEPTEMBER 7, 2022

Even the briefest conversation at a fundraising event will have information that it’s your job to recall. Remember the importance of the headline. Have a well established core headline. A good headline gets more donors to read the story. Always keep details from previous interactions. This is the hook line.

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Content Donor Fundraising Headline 84

EveryAction

SEPTEMBER 20, 2016

I also tried out a lot of math jokes on her - check out the video to see how they landed, or read on for the highlights of our conversation. Experiment with different tacts when writing headlines + preview language to determine what draws your social audience to click. Goal: Conversions Metric: Response Rate, Total Responses.

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Metrics Social Media Measure Media 100

The Modern Nonprofit

JULY 18, 2023

Whether you need catchy headlines, engaging social media posts, or persuasive donor letters, AI tools like these can help you fast-track your writing tasks while maintaining that warm, authentic voice your supporters love. That’s where AI writing tools like ChatGPT or Copy AI come to play. AI tools to the rescue again!

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Allegiance Group

MAY 16, 2023

From landing pages and standalone microsites to homepage-only redesigns and light brand refreshes, these approaches can provide targeted and cost-effective ways to improve your online presence, drive conversions, and further your organization’s mission. Use standalone microsites.

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Websites Alternative Nonprofit Conversation 52

Classy

MAY 25, 2021

A strong conversion rate for your nonprofit donation page depends on a number of factors, including a clear call to action, mobile-responsive software , customized visuals, and a streamlined checkout process. Be sure to test and experiment to continually improve your conversions. . Best Practices for Your Nonprofit Donation Page.

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Donation Tips Rate Mobile 67

Connection Cafe

FEBRUARY 24, 2016

There’s a flurry of conversation happening about the issues your organization works on that can move the needle on your campaign. The best part is that these conversations are happening with your current supporters…in your CRM. Join our webinar, Influencing the Conversation on March 2nd with Attentive.ly But it’s all good.

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Influence Conversation Campaign Yemen 20

Saleforce Nonprofit

JUNE 3, 2022

Those who tuned in to the virtual event were treated to conversations with some incredible headliners, and heard nonprofit customers share their technology impact stories. . Salesforce.org’s second annual Nonprofit Summit, held earlier this month, attracted over 6,500 attendees from 100 countries.

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Nonprofit New York City San Francisco Oracle 73

NTEN

JUNE 10, 2013

Learn from an array of experts on Millennial engagement during the day, with an evening program of headliners discussing investment in Millennials. The impressive line-up of experts includes speakers from Twitter, SeaChange, YouTube, NPR, and headliner, Cory Booker, Mayor of Newark, NJ.

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Causes Indianapolis Headline Social 62

NTEN

JUNE 11, 2013

Learn from an array of experts on Millennial engagement during the day, with an evening program of headliners discussing investment in Millennials. The impressive line-up of experts includes speakers from Twitter, SeaChange, YouTube, NPR, and headliner, Cory Booker, Mayor of Newark, NJ.

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Causes Indianapolis Headline Social 60

Nonprofits Source

APRIL 19, 2017

Result: 63% more donations, 55% higher conversion rate and a 2X ROI. Had a 55% increased conversion rate. Result: 119%-203% higher conversion rates. In some cases, organizations saw between 119% and 203% increase in overall conversions. conversion rate) to donate $10.00 Twitter Conversion Tracking.

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Ideas Donation Online Strategy 111

Nonprofit Tech for Good

JANUARY 7, 2024

Set Up Conversion Tracking Before diving into campaign creation, it’s crucial to have conversion tracking in place. Learn more about setting up conversion tracking, see Webup!’s ’s Conversion Tracking Guide for Google Ad Grants. Add all 15 headlines and 4 descriptions to your ads.

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Google Grant Guide Policy 289

Eric Jacobsen Blog

SEPTEMBER 18, 2017

Paul Hellman His tactics will serve you well in all these types of situations : Making presentations Interviewing Emailing Networking Storytelling Leaving voice mail Here are some of my favorite takeaways from Hellman's book: In one-to-one conversations , talk less than the other person. In meetings , speak in 30-60 second bites.

Communication 40

Communication PowerPoint Headline Slides 40

Eric Jacobsen Blog

JUNE 8, 2017

Paul Hellman His tactics will serve you well in all these types of situations : Making presentations Interviewing Emailing Networking Storytelling Leaving voice mail Here are some of my favorite takeaways from Hellman's book: In one-to-one conversations , talk less than the other person. In meetings , speak in 30-60 second bites.

Communication 40

Communication PowerPoint Headline Slides 40

Whole Whale

SEPTEMBER 8, 2023

What if we could have a conversation about fundraising strategy with David Ogilvy, founder of Ogilvy a leading marketing/PR firm and deemed the ‘Father of Advertising’? This engineering insight became his headline: “At 60 miles an hour the loudest noise in a Rolls-Royce comes from the electric clock.”

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Lesson Fundraising Digital Test 59

Care2

FEBRUARY 29, 2012

Tone – Posts should have a conversational tone and attempt to tell a story. Utilize bullets, short paragraphs, and bolded headlines to make the blog posts scannable. Headlines – Use short, catchy headlines that summarize blog posts. Is it activists? And be specific – don’t talk in generalizations.

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Tips Headline Web Wikipedia 67

The Fundraising Authority

MAY 8, 2021

Be sure to set up an ad for each keyword that includes that keyword in the headline and the description. Get the most out of them by setting up some conversion goals. You will find that Google requires you to track meaningful conversions like these. Include your keywords in your ads. Track as many as you can.

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Grant Google Search Application 152

See3

MARCH 3, 2010

When Facebook users scan a busy news feed, a strong image or a bold headline can make all the difference and lead to a better click conversion. In many cases, a link shared will look something like this: The image is random, the headline is muddled, and the description is non-existent. It’s important.

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Facebook Share Web Headline 71

NTEN

MAY 20, 2011

Megaphone: Flickr: floeschie Every week we pull together interesting tid-bits from across the web where NTEN members are making – or writing – headlines! This week, we're seeing members do both: garnering headlines for awards and news and putting the spotlight on their ideas. Check out the full conversation and add your opinion!

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NTEN San Diego San Francisco Headline 54

NetWits

MAY 31, 2012

You probably think about things like opens, clicks, conversions and unsubscribes. The pig was featured throughout the email – header photo, headline and the clever subject line (“Make your honey happy as a pig in mud”). Wrapped up in all that is the issue of sending too many emails. This first email focused on a pig and dog.

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Rate Technique email Open 172

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 23, 2012

What struck us about this conversation was that a MomsRising story on how ACA would help Latinos was the No. Our ACA story headlined Las Blogueras (hashtag #lasblogueras), a largely Spanish-language Twitter newsletter with 15,000 readers. 1 re-tweeted item of the 19 items we mentioned in that hour. Latino community.

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Twitter Support Build Newsletter 101

Judi Sohn

JULY 3, 2011

But I can’t target you any more than Robert could change his headline for me. And no different than the conversations I would find on any of their other stages. I might segment my content by category or tag. I can even try and hide content based on category or tag. On Google+ you put me in a circle for a reason.

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The Science Behind Engaging your Supporters

SEPTEMBER 14, 2018

Maybe you’re putting together your email calendar for December, planning out social media content, or even sprucing up your website to improve conversions. Customize the Donation Page to Reflect the Story— Want to improve your donation page conversion rates? Your landing page copy and images need to be consistent with your ask.

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Storytelling Fundraising Calendar Map 46

NTEN

APRIL 26, 2013

News headlines distract me, my to-do list grows, and I have to work hard to sustain the energy that was so palpable just days before. Some people opt for daily or weekly digests, but I find the activity level to be manageable, and the conversation most useful, when I receive them in real time. get back to my desk. Monday comes.

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Practice Drupal Community Help 80

Everyaction

FEBRUARY 28, 2018

In the current news cycle, it seems like bad news makes it to all the headlines. I work with nonprofits to evaluate our fundraising and marketing platform and help them dream about a world filled with higher conversion rates and increased fundraising. A: The people who work here. Q: What’s your go-to coffee order?

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Nonprofits Source

NOVEMBER 3, 2022

Web design is still a relatively new field that’s changing all the time, but the resources available to your nonprofit make it easier than ever to transform your site into a conversion machine. According to protocol 80 , these CTAs boast an impressive ROI—more than 90% of visitors who read your headline also read your CTA copy.

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Websites Fundraising Calendar Social Media 52