Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 20, 2013

This has definitely not gone unnoticed by nonprofit marketers, with a number of high profile organisations starting to utilize these channels to communicate with their audiences, both cheaply and effectively. Recently, apps that take short snippets of video – like Vine and Instagram have been soaring in popularity. Charity Water.

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Video Storytelling Charity Nonprofit 126

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 1, 2012

Does Google + have the potential to be a valuable platform for nonprofits or is it just another shiny object to distract nonprofits? Should your nonprofit do more than simply set up a presence on Google + and not invest any more time? What is a productive way to experiment and learn to the answers to these questions without wasting time?

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Google Time Nonprofit Metrics 98

Achieve

JULY 2, 2019

This often leads to social media efforts being an afterthought, which turns into a cycle of posting reactive content vs. proactive content. . Once you’ve ironed out your timeline and key goals, it’s much easier to plan strategic campaigns and upcoming content calendars. . Needless to say, the idea stuck and the workshop “.

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Connection Cafe

MARCH 12, 2012

Author: Corey Pudhorodsky. Through our multigenerational research and case studies with clients, and other testing, we have pretty definitive proof that individuals expect us to speak to them in a coordinated fashion in each of the channels they prefer. The results were impressive, there were 1.8

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Storytelling Interaction Channel Technique 51

.orgSource

JULY 17, 2023

But ethics remain, as humans guide the way, AI’s potential harnessed, in balance we stay. So, association marketing executives embrace, AI’s alliance, a remarkable embrace. With vision and grace, strategies refine, And the marketing world reaches its prime. Is ChatGPT’s style a little stiff? Should we believe the hype?

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 7, 2010

Imagine sitting around a conference table planning an upcoming project that involves user-generated content. Another thinks that users should not only contribute content but also have a hand in determining how it is used. Scientists design the test questions, steer the data collection, and analyze the results.

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Model Activities Active Activism 98

Nonprofit Tech for Good

JANUARY 10, 2022

Google Ad Grants are a terrific fundraising and marketing tool that Google makes available to nonprofits and charities. So what are Google Ad Grants ? A Google Grant provides $10,000 each month to nonprofits to spend on Google Search ads. This can bring an additional 60,000 new, targeted visitors to your website each year. Absolutely.

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Google Grant Guide Nonprofit 347

Tech Soup

FEBRUARY 12, 2016

Nonprofits often struggle with creating effective content and engagement strategies. Besides producing great content, and writing about your champions and influencers, we have a couple of other tips that can also make a big difference. Give readers an action they can take after reading your content. The panelists included.

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.orgSource

SEPTEMBER 5, 2023

Education—Tailor personalized learning journeys, create course outlines, and aid in the development of test questions and learning materials for certification programs. The focus has gone beyond whether or not you will have digital platforms. Examples of the impact of digital evolution on behavior and life are plentiful. First, pay attention.

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Eric Jacobsen Blog

JANUARY 1, 2018

2016 brought the much anticipated release of Paul Smith 's book, Sell with a Story: How to Capture Attention, Build Trust, and Close the Sale. I'm a big fan of Paul's earlier best-sellers, including Lead with a Story and Parenting with a Story. And, the newest installment in the series is equally good, informative, practical and actionable.

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Story Storytelling Chapter Teach 47

Museum 2.0

DECEMBER 1, 2006

is not just a buzzword; it’s a definition of web-based applications with an “architecture of participation,” that is, one in which users generate, share, and curate the content. that are authoritative content distributors--like traditional museums. You determine what’s on the site, and you judge which content is most valuable.

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Museum Virtual Washington Press 48

Museum 2.0

OCTOBER 28, 2019

Author: Seema Rao This month, inspired by the panel at Western Museums Association , we've been discussing all things audience, community, and visitors. The content should inspire new questions, and answer some of them, and keep the audience engaged the whole time. Something I agree with and wrote about previously.

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Audience Community Museum Issue 31

sgEngage

APRIL 25, 2022

Understanding the E-Learning Content Development Process . Your e-learning content development partner reviews the training content you already have and works to understand your goals for the course. . Conduct quality assurance testing. However, creating e-learning courses is a major undertaking. Project start-up.

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Eric Jacobsen Blog

OCTOBER 10, 2016

Last month brought the much anticipated release of Paul Smith 's new book, Sell with a Story: How to Capture Attention, Build Trust, and Close the Sale. I'm a big fan of Paul's earlier best-sellers, including Lead with a Story and Parenting with a Story. It engages their minds and their hearts by appealing to both their intellect and emotions.

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Storytelling Chapter Story Teach 40

Eric Jacobsen Blog

SEPTEMBER 5, 2016

Because, Thursday, September 8 brings the official release of Paul Smith 's new book, Sell with a Story: How to Capture Attention, Build Trust, and Close the Sale. I'm a big fan of Paul's earlier best-sellers, including Lead with a Story and Parenting with a Story. A great story builds credibility and properly positions you in the eye of the buyer."

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Teach Story Storytelling Chapter 40

Connection Cafe

JANUARY 26, 2010

Author: Ken Cantu. For my non-profits friends, it is definitely a great amount of value and insight from only a 15 minute investment in reviewing the results. At the risk of being hunted down by some friends in marketing, I tested Convio.com to see how well our homepage faired. To give some perspective, median is 51.4 (of

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Analysis Tools Alexa Websites 26

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 10, 2006

An interesting point about using MySpace: "It can definitely be used for recruitment and as a mass communications tool, particularly for younger voters who tend to use email less. CHBN provides a free service for broadcasting member-generated political video content. Events continue through Nov.

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Wiki Vlog Machinima Bookmarking 50

Bloomerang

JANUARY 7, 2022

Test all Software Beforehand. Giving Tuesday drives donations further and acts as the kickoff to your year-end fundraising strategies. . Here at Bloomerang , we help nonprofits make the most of their fundraising every day through the adoption of comprehensive and data-driven strategies. Or, read with us from the top! Start Planning Early.

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Campaign Ideas Giving Tips 99

Nonprofits Source

JULY 1, 2018

You have to be prepared to constantly produce, engage and promoting content even if it’s for an audience of one. Periods will come when no one is reading your content and pass quickly where you experience hockey stick growth reaching thousands of readers. Set Realistic Expectations For Online Fundraising. Opportunity.

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Online Tips Organization Fundraising 84

Museum 2.0

SEPTEMBER 22, 2009

The various definitions of participatory projects can lead to confusion and misunderstandings. In this report, the authors describe three specific models for public participation: contribution, collaboration, and co-creation. This isn't just a rhetorical question. How do we define and talk about these different kinds of participation?

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Public Research Participatory Report 36

Care2

DECEMBER 4, 2007

It will be a powerful grassroots greening machine; with bloggers, writers, and volunteers all contributing to local greening efforts; and held together by the added sticky-ness of good dynamic content, great search engine optimization, and of course that Web 2.0 spheres -- driving your organizations content deep into the blogosphere.

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Blogger Social Media Site Advocacy 28

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

Definition: An analysis that looks at the benefits, costs, and value of a technology project over time. My chapter lays out a traditional ROI process that Nonprofit technology staff use to make major IT investment purchases such as hardware, video conference system, database system, etc. Return on Investment. What are the results?

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ROI Social Media Slides NTEN 50

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

Scope: This screencast will demystify web analytics and use Author and Analytics Evangelist Avinash Kaushik's mantra of simplicity to illustrate some of the useful features and reports in Google Analytics , a free but powerful web analytics software tool. To understand the definition web analytics. Analytics This! Learning Goals.

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sgEngage

DECEMBER 12, 2022

It’s surprisingly easy to get stuck in a circular definition, using the word to define itself. And if you did cheat a bit by leveraging a quick online search, you might have noticed online content focuses on relationship within the context of two people who are dating, married, or related in some way. Okay, welcome back.

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Relationship Data Build Gift 72

Nonprofits Source

AUGUST 26, 2017

Let me ask you a question: Is there anything more frustrating than publishing content online that nobody can find? Earn a 94 domain authority backlink ( here’s why it matters ). Promotion strategies take a multi-channeled approach to distributing content, news, and offers. And Earned A 94 Domain Authority Backlink).

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Results Digital Strategy Chapter 82

Museum 2.0

APRIL 16, 2008

Usually, the institution wants to maintain some control--whether over where the content comes from or how it is selected and organized. In this way, Click is a powerful example of the "venue as content platform" definition of 2.0. What is Click? All evaluations are private; all artists are unnamed. What makes Click special?

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Museum Participatory Artist Arts 24

Amy Sample Ward

FEBRUARY 28, 2011

Why focus on that instead of content, or knowledge or information or anything else? Well, at least in my opinion, the definition of a library includes the community – those that come every day, those that come to events or use the services, and those that haven’t yet engaged. Libraries: The Oldest New Frontier for Innovation.

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Zen and the Art of Nonprofit Technology

APRIL 7, 2007

It’s peer reviewed (good), but it’s got a rather restrictive license, and the content is not freely available. In other words, don’t make a copies for a workshop, or for a colleague who isn’t inside your organization, and definitely don’t make a copy for your mother to read. But then I looked deeper.

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Journal Change License Model 100

Bloomerang

APRIL 16, 2021

In this webinar, Sarah Durham will focus on identifying who your audiences are, how to prioritize them, and other elements key to developing a smart communications strategy. Full Transcript: Steven: Okay, Sarah, I got 3:00 Eastern. Is it okay if I go ahead and get this party started? All right, awesome. Well, good afternoon everybody.

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Build Video New York City Communication 124

Care2

NOVEMBER 15, 2007

Thursday, November 8, 2007 at 01:46PM | by Justin Perkins Post co-authored by James OMalley and Justin Perkins. 60) Search « A Procrastinators Guide to Year-End Fundraising | Main | Five Tips for Online Fundraisers from a Direct Mail Dinosaur » Thursday Nov 08 2007 MySpace.com: A Place for Donors? But was there ever any gold?

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Social Media Place Myspace Advocacy 28

Care2

NOVEMBER 8, 2007

Thursday, November 8, 2007 at 01:46PM | by Justin Perkins Post co-authored by James OMalley and Justin Perkins. 60) Search « A Procrastinators Guide to Year-End Fundraising | Main | Five Tips for Online Fundraisers from a Direct Mail Dinosaur » Thursday Nov 08 2007 MySpace.com: A Place for Donors? But was there ever any gold?

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Social Media Place Myspace Advocacy 28

Amy Sample Ward

FEBRUARY 24, 2011

Yesterday, I had the huge honor and pleasure to present the keynote at the Minnesota Council of Nonprofits ‘ NPTech Conference, eStrategy in an iWorld. It was a terrific conference, with people from all areas of the state and all areas of the sector. If you have other questions, or other ideas, please share them! So let’s dive in!

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Slides Nptech Digital Case Study 213

Byte Technology

JUNE 22, 2015

And, as they say, the people have spoken: visuals are definitely working. And, as they say, the people have spoken: visuals are definitely working. The findings in the whitepaper may be surprising to some, especially those who have long believed in the value of words—in the form of blogs, testimonials, e-newsletters, case studies etc.—over

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Connection Cafe

JULY 10, 2014

Reprinted here by the author. . Content strategy. Most of our user research techniques are likely the same as what’s in any designer’s toolkit: surveys, interviews, analytics review, usability tests, etc. User research. Information architecture. Visual design. Social media and peer-to-peer.

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Design Experiment Nonprofit Profit 37

Tech Soup

APRIL 21, 2014

Mashable has kindly published a list of major web services that definitely require password changes here. You can check any particular site with the Heartbleed test to see if they're vulnerable. It’s a monster 2,500 page report from some 300 lead authors, 436 contributing authors, and 1,700 reviewers.

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Green News Issue Technology 57

Bloomerang

JUNE 25, 2021

Cabral, MA, CFRE will lead you through the why and how of creating your own database standards manual and processes to ensure that you are not leading your organization down the path of “Garbage In=Garbage Out.” Consider it your legacy to your organization’s future revenue. Full Transcript: Steven: Okay, Robin, I got 1:00 Eastern. I’m Steven.

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Database Donor Video Mail 67

Bloomerang

MAY 28, 2021

Maryanne Dersch will show you how to pitch your ideas in a way that gets a yes, every time. Full Transcript: Steven: Okay. Maryanne, I’ve got 2:00 Eastern. Is it okay if I go ahead and get this party started? Maryanne: Yes, man. Let’s do it. Steven: All right. Welcome, everybody. So glad you’re here. that’s a good combo.

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Product Video Donor Structure 71