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How Nonprofits Can Create & Track Conversions in Google Analytics 4

Nonprofit Tech for Good

To make the most of new features, nonprofits must know how to create and track conversions in GA4. Setting up conversion tracking is also essential for nonprofits to maximise their Google Ad Grant. This can be achieved by tracking the source of sessions and users with UTMs & setting up Conversions for important events in GA4.

Track 256
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Use CTV to Drive Awareness, Engagement and Conversions for Your Organization

NonProfit PRO

Connected TV is a growing form of advertising for nonprofits that encompasses a variety of long-form video content played when you watch content through streaming providers. Let’s dive into the marketing funnel to learn how to drive donor awareness, engagement, and conversions using CTV.

Awareness 264
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Using CTV to Drive Awareness, Engagement and Conversions for Your Organization

NonProfit PRO

Connected TV is a growing form of advertising for nonprofits that encompasses a variety of long-form video content played when you watch content through streaming providers. Let’s dive into the marketing funnel to learn how to drive donor awareness, engagement, and conversions using CTV.

Awareness 244
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The Value of Knowing Your Website’s Conversion Rate

Byte Technology

Website Conversions. One of those crucial metrics is your website’s conversions. At Byte Technology , we have experts who are professionals at providing strategies that can increase your website conversions. Website conversions enable you to determine whether or not you are succeeding in your digital marketing campaign.

Rate 246
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How to Enhance Your Nonprofit’s Written Content with Artificial Intelligence

Nonprofit Tech for Good

There are many ways your nonprofit can test the AI waters , h owever, in this post, we’re focusing on how you can use AI to improve your organization’s written content. One person (me) handles the bulk of our copy and content projects. Like many nonprofits, Eventgroove is a small company. Be detailed and specific.

Content 352
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How Water.org Adapted Their Social Media Content Strategy in Response to COVID-19

Nonprofit Tech for Good

By Moree Lambeth , Senior Content Creator at Water.org. Posting without a mindfulness of the trending topics and conversations can cause organizations to appear insensitive and tone-deaf. Water.org’s Senior Content Creator, Moree Lambeth explains. “As

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A Social Fundraising Evolution: Content Creators Influence Giving Behaviors

NonProfit PRO

Applying traditional cultivation and coaching methods via in-channel conversations, nonprofits are raising revenue, driving repeat action, and nurturing relationships with new supporters. There are new ways to engage supporters using Facebook and Instagram messenger, where supporters never leave the platform.

Content 278