Nonprofit Tech for Good

DECEMBER 12, 2011

The following is an excerpt from Chapter 2 of the newly released book Social Media for Social Good: A How-To Guide for Nonprofits. Whether you’ve been using social media for years, months, or days or you have yet to get started, the information and strategies in this chapter can save you a lot of time and frustration. Of course not!

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Social Media Media Avatar Organization 222

Bloomerang

JULY 5, 2021

Help them out : Make donate buttons stand out using bold, contrasting colors. Put donate buttons in multiple places so folks don’t have to hit the “back” button. Make branded donation landing forms that match whatever campaign appeal the donor received; they need reassurance they’re in the right place.

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Donor Strategy Retention Relationship 141

Qgiv

SEPTEMBER 28, 2022

She has completed specialized fundraising training through AFP International, The Virginia Fundraising Institute, the Association of Fundraising Professionals, Shenandoah Virginia Chapter, and is a Certified Fundraising Executive (CFRE). Earning these one-time donations helps you reach your year-end campaign goals, which is great.

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Donor Virginia Retention Gift 69

Bloomerang

AUGUST 21, 2023

Show appreciation for their contributions and keep them informed about the impact of their donations. See my book, Fundraising 401 , Chapter 10, “Finance & Fundraising Are Not in Opposition.”) What next steps can you take to communicate more effectively by email, postal mail, and online? That’s fifty-two “moves” each year.

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Action Report Practice Fundraising 73

Nonprofit Tech for Good

OCTOBER 31, 2011

The following is an excerpt from Chapter 1 of the newly released book Social Media for Social Good: A How-To Guide for Nonprofits. The upper right-hand corner is the most valuable section of your website—use it to plug your e-newsletter and group text messaging campaigns, donate now functionality, and social networking communities.

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Design Websites Practice Widget 257

Bloomerang

AUGUST 31, 2022

It is okay to share the same story more than once in different contexts, such as through social media, at fundraising events, through direct mailers, and by e-mail. Direct mail. The call to action invited the audience to take the next step to learn more or make a donation/contribution. Social media posts. Newsletters.

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Storytelling Guide Structure Audience 110

NTEN

SEPTEMBER 8, 2010

In my recent chapter “Managing Fundraising and Building Communities Online” in the book Internet Management for Nonprofits (Wiley, April 2010), I write in depth about one method to tackle the subject – what are organizations across the country doing? CC launched Red House@Your House with a mail and e-mail campaign.

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Campaign New York City Community Build 65

ASU Lodestar Center

JULY 18, 2012

Most successful annual giving programs consist of a combination of regular email communications, direct mail pieces, telephone calls and face-to-face meetings. The plan is important to be sure the schedule is followed and communications are coordinated to prevent email or mail overload. If you don’t ask, it’s likely you won’t receive.

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Fundraising Phoenix Mail Gift 89

Connection Cafe

OCTOBER 6, 2016

It should be clear and specific, answering the question, “What are you going to do with this money if I donate to you?” Once you have this statement nailed down, it’s time to re-engage those internal champions we talked about in the first chapter. Manageability is key.

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Map Strategy Mail Contact 41

Care2

FEBRUARY 11, 2013

Personalize your communications to your donors Some organizations feel they are already personalizing their donor communications because they address them by first name in a direct mail appeal or email appeal. For example, if you were a national animal welfare organization with chapters across the U.S. Donors want more.

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Retention Rate Donor Strategy 76

Nonprofit Tech for Good

MAY 7, 2012

All that said, the following is an excerpt from Chapter 7 of my book Social Media for Social Good: A How-To Guide for Nonprofits. A call to action can be an urgent donation pitch, a request to sign an online petition, or a call for volunteers. Nonprofit Tech 2.0

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Content Ideas Nonprofit Interview 260

Connection Cafe

AUGUST 23, 2019

Follow up with mail. Direct mail is still a closer. While mail is expensive and old-school, it has earned its continued place in your admissions strategy. For many institutions, alumni engagement is a means to an end—donations. Its response rate is 5-9x more than email , paid search, or social media. The Takeaway.

Student 25

Student Marketing Social Media Education 25

Connection Cafe

JUNE 30, 2017

Make no mistake, multi-channel, integrated marketing efforts – the coordination of online, direct mail, telephone, print, social media , tv – produce on average twice the net income and far higher retention rates than the old channel-by-channel approach. that adds some graphic detail and urgency to the direct mail appeal.

Integration 27

Integration Marketing Mail Channel 27

NTEN

NOVEMBER 25, 2008

We'll drop it in the mail to you when it's released. . Chapter 1: Mission First: Achieving IT Alignment (Steve Heye). Chapter 2: Managing Technology Change (Dahna Goldstein). Chapter 3: Measuring the Return on Investment of Technology (Beth Kanter). Chapter 4: How to Decide: IT Planning and Prioritizing (Peter Campbell).

Technology 50

Technology Management Chapter Wiki 50

Connection Cafe

AUGUST 1, 2017

December donors are always suppressed from receiving additional appeals after they’ve donated. All of this is tied to a direct mail appeal, that can go out as early as mid-November or the beginning of December. Or are people waiting for a moving, emotional and informative appeal that will inspire then to donate? Danielle .

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FAQ Giving Fundraising Campaign 49

NonProfit Hub

FEBRUARY 3, 2014

Consider this—7 out of every 10 donors only donate once. You’ll also get integrated member data and will be able to manage members, chapters, non-members and other relationships that are important to the success of your organization. Instead of sales, track donations and manage your donors like you would a sales contact.

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Database Donor Pledge Nonprofit 67

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 11, 2010

After Marc finished reading the Networked Nonprofit , he was curious about crowdfunding and free agents, chapters in our book. Kicking off the effort was paired with an e-mail to a list of about 30 classical music bloggers. Even after I created an incentive to use the hash tag (a ¢5 donation for each mention), it did not pick back up.

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Nashville Twitter Blogger Contest 97

Connection Cafe

JULY 12, 2012

The latest chapter in my Millennial research reading spree came in the form of the third annual Millennial Impact Report. You can easily prevent this from happening by having clear giving categories on your donation form to inform donors before they donate ($150 will purchase one vaccine, etc.).

Survey 35

Survey Stats Brain Social Media 35

Nonprofit Tech for Good

MAY 18, 2013

and its tools – websites, e-newsletters and “Donate Now” buttons – are much better summarized as the Web 1.0: Chapter 1 :: The Importance of Selecting the Right Donate Now Vendor. Chapter 1 :: Network for Good. Chapter 2 :: Experiment with Social Media Dashboards. However, defining Web 1.0

Social Media 269

Social Media Social Chapter Media 269

Connection Cafe

MARCH 24, 2020

One of the JDRF Southern Florida Chapter most watched videos from their virtual walk was bloopers! . Encourage generosity : We’ve known for a long time that the act of donating and fundraising makes people happy. In addition to online recognition, d rop a card in the mail or pick up the phone!

Campaign 30

Campaign Social Virtual Miami 30

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 3, 2009

My autographed copy of Brian Solis 's (and Deirdre Breakenridge's) new book, Putting the Public Back in Public Relationships: How Social Media is Reinventing the Aging Business of PR just arrived in today's mail. The chapter is a great overview for the C-Level suite. I immediately opened it and started reading.

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Public Metrics ROI Chapter 50

Nonprofit Tech for Good

MAY 7, 2012

All that said, the following is an excerpt from Chapter 7 of my book Social Media for Social Good: A How-To Guide for Nonprofits. A call to action can be an urgent donation pitch, a request to sign an online petition, or a call for volunteers. Nonprofit Tech 2.0

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Content Ideas Nonprofit Interview 117

Tech Soup

NOVEMBER 23, 2011

To wit: we’ve put together this simple guide to the donated software that most all nonprofits and libraries need in their toolkit, especially when they’re just starting out. Don’t forget: log in and check your eligibility to see which of the donations below are available to your organization. Get Your Office Running.

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Software Build PDF Library 54

NTEN

SEPTEMBER 13, 2010

moment in January, 2010, when an outpouring of donations followed the devastating Haiti quake. These methods are: Text message donations Text to voice donations Text message warmers Mobile Web site donations App sales In-app sales Sponsored apps. Text message donations. Text to voice donations.

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Phone Mobile Method Haiti 94

Nonprofit Tech for Good

MAY 18, 2013

and its tools – websites, e-newsletters and “Donate Now” buttons – are much better summarized as the Web 1.0: Chapter 1 :: The Importance of Selecting the Right Donate Now Vendor. Chapter 1 :: Network for Good. Chapter 2 :: Experiment with Social Media Dashboards. However, defining Web 1.0

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Social Media Social Chapter Media 214

Nonprofit Tech for Good

OCTOBER 22, 2012

and its tools – websites, e-newsletters and “Donate Now” buttons – are much better summarized as the Web 1.0: Chapter 1 :: The Importance of Selecting the Right Donate Now Vendor. Chapter 2 :: Experiment with Social Media Dashboards. Chapter 3 :: Find Your Facebook Voice. Upload more photos.

Social Media 260

Social Media Social Chapter Media 260

NTEN

JUNE 18, 2009

The four cornerstones of effective email communications are Personal, Targeted, Integrated and Trackable: Personalized with data (your $75 contribution on May 6 th); Targeted to the audience (activists who have given less than $50); Integrated with direct mail, website content, etc.; Real-life Examples. How did we do it? Lessons learned?

Communication 57

Communication Online DC Wiki 57

Get Fully Funded

APRIL 18, 2022

Any donation is a good donation, right? Maybe they aren’t direct mail responsive, meaning they don’t give through the mail. I don’t recommend renting lists to mail to until you know what you’re doing because even with the right list of prospects, mailing a fundraising letter is tricky business.

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Place Donor Nonprofit Celebrate 119

Have Fun - Do Good

SEPTEMBER 3, 2007

It is relatively simple to make a donation using Kiva. Choose an entrepreneur you want to donate to. Our collective donations were able to fulfill her request for a loan of $500. Learn about the organization you will be donating to. Organizations like Kiva and Dining for Women demonstrate these principles well.

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Darfur Kiva Mobile Donor 40

ASU Lodestar Center

JUNE 3, 2011

Earned" revenues are those that come from sales and contracts, not from the donated revenues that so many people associate with nonprofits. Our text, Peter Frumkins On Being Nonprofit makes some strong statements about the place of earned revenues in nonprofit organizations. Those, friends, are big names. Central Ave.

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Research Philanthropy Analysis Arizona 82

Have Fun - Do Good

NOVEMBER 25, 2009

We all present organizations that we'd like the Foundation to consider donating to that are in alignment with our values of yoga, creativity, and leadership. There are small things that we can do such as just smiling to people we pass, giving compliments, giving kudos, sending snail mail. I just feel like it makes sense.

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Interview Costa Rica Teen Green 42

Qgiv

JULY 21, 2021

Crowdfunding involves funding a project or campaign by collecting smaller donations from multiple donors. But some elements stay the same: participants still ask their friends and family to make donations and have their own crowdfunding-style page. Then, watch your donors race to donate and beat the clock! Rolling campaigns.

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Guide Fundraising Campaign Software 98

Bloomerang

JANUARY 29, 2024

Nonprofit funding comes from various sources—regular and major gifts , grants, in-kind donations, corporate sponsorships , planned gifts, and eCommerce sales are a few of the most common. Keep members in the loop with communications on multiple marketing platforms, including email, direct mail, and text.

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Software Tools Associations API 78

See3

AUGUST 9, 2007

The story is not about misleading ads or about consumer product sales or about local chapters run amok. If they focused as much on getting back to this story as in creating a consumer products division, the donations will flow like never before. The authentic story is about helping people. United Health Care charges $21.00

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Nevada License Companies Product 40

Michael Stein's Non-profit Technology Blog

AUGUST 7, 2005

In Alison Li's chapter on volunteer recrutiment and management, she starts by saying Online tools are not just supplementing traditional methods of interacting with volunteers: they are challenging organizations to expand their conception of volunteers and volunteering activity. It's a good idea. What's the difference?

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Internet Chapter Volunteer Local 40

Connection Cafe

JANUARY 22, 2014

Here’s a great post-donation landing page example from Charity:Water. Whatever you do for supporters who give via mail. Maybe even jazz it up with a compelling, brief video. Certainly a photo! Your best practice will be to follow this in the very near future with a letter.With handwriting. Personal notes. Phone Calls.

Retention 41

Retention Donor Strategy Gift 41

Bloomerang

JUNE 25, 2021

Many mail houses and data systems. Now, 50% of people pay more attention to direct mail than to any other marketing channel. I go in and I look at clients who just use e-mail and send out their e-mail. So imagine, only a quarter of the people that you’re sending your e-mail to. We pay attention to our mail.

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Database Donor Video Mail 65