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How to Run Facebook Fundraising Ads: 5 Simple Steps

Nonprofit Tech for Good

Digital fundraising professionals face a significant new challenge when it comes to fundraising on Facebook. How do you get your appeals in front of your Facebook audience despite the significant decline in organic reach and the resulting reduction in engagement caused by changes to the News Feed algorithm?

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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

I think there are many timeless lessons that still apply to current strategy that can be gleaned from looking backward. Decades before the dawn of digital ads and social media, advertising legend David Ogilvy penned his seminal book “Ogilvy on Advertising” sharing hard-won lessons on how to effectively persuade consumers.

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Three Recent Facebook Upgrades That Nonprofits Need to Know About

Nonprofit Tech for Good

One of the most important lessons that all nonprofit social media managers need to learn is that social media is constantly in flux. Once you get accustomed to a tool, it changes in an attempt to reinvent itself. That said, Facebook has made some recent upgrades – and more are coming – that nonprofits need to know about.

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How Nonprofits Can Raise Money Using YouTube

Nonprofit Tech for Good

It’s also the top platform for 18 to 24-year-olds, with 85% of this age group on the platform (compared to just 51% for Facebook). . So how can nonprofits use this powerful tool to build their movements, advance their causes, and raise money for their organizations? . A YouTube channel and ID. The site just reached 1.8

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How Your Nonprofit Can Effectively Fundraise Using RoundUp App

Nonprofit Tech for Good

By Kelly Pullin , Marketing Manager at RoundUp App – the nation’s largest tool for rounded up donations, giving nonprofits across the country a new stream of recurring giving. RoundUp App is the nation’s largest tool for rounded up donations. Use a multi-channel approach. That’s where RoundUp App comes in.

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How Save the Children Is Using An Edgy Infographic As Part of A Multi-Channel Campaign for Children in Syria

Beth's Blog: How Nonprofits Can Use Social Media

As you can see, the design is a bit edgy – and its part of new multi-channel campaign that hopes to activate activists and ignite conversations. Of course, the infographic alone is not enough – it’s part of a multi-channel campaign. This infographic is part of a multi-channel campaign.

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How to Run a Successful Fundraising Campaign

The Storytelling Non-profit

What is a multi-channel fundraising? It is a strategy used by non-profits organizations to reach out to more donors through the use of multiple communication channels. A free and very easy-to-use tool, that I recommend and use, is an Excel Spreadsheet. Be present in more than one communication channel. Don’t be shy.