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Math-Free Magic: Understanding Predictive Analytics

Association Analytics

Create prediction buckets – next, we bucket members into different prediction categories that tell you how likely they are to renew. Tie revenue to prediction buckets – finally, we apply the current year’s dues to the prediction categories which gives you the power to set more realistic dues revenue expectations.

Analytics 315
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Infographic: Create A Smarter Nonprofit Social Media Strategy

TechImpact

So few nonprofits have written content strategies, a defined target audience, and are not reporting on enough analytics to really drive improvements in all these categories. Ensure your nonprofit has the following: A written content strategy. A defined target audience. A defined target audience. Well thought out goals.

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Reach Full Funding Potential: 6 Donor Acquisition Strategies

Allegiance Group

Developing a digital donor acquisition strategy takes a similar approach to direct mail. Then, once you understand your audience members and which strategies resonate with them, you can build a strategy. Which strategies were most effective at attracting first-time donors? the timing of their donation)? Prioritize SEO.

Fund 52
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Event Marketing 101 – Guide & Strategies

AccelEvents

Instead, it is an inspired marketing strategy where brands use events to speak directly with an audience. . Known as a promotional strategy or experiential marketing strategy, event marketing allows potential customers, current customers, clients, partners, and brand loyalists the opportunity to connect with a brand in a face-to-face manner.

Marketing 119
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How to Create a Content Strategy for Your Nonprofit

Media Cause

So, how do you create a content strategy? We’ll help guide you along the process in this blog post. Before you get started in building a content strategy, you should first ensure you know your brand voice. It’s great to bucket it out before you analyze it, breaking down categories like whitepapers , blogs , and case studies.

Content 59
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How To Be A Category King

Eric Jacobsen Blog

They introduce the world to a new category of product or service." And, they become category kings. Examples of category kings are Amazon, Salesforce, Uber and IKEA. Play Bigger is all about the strategy that builds category kings. Category design is the opposite of "build it and they will come."

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6 steps to Devise an Effective Content Strategy for Your Nonprofit

Donorbox

An effective content strategy for nonprofits of every type and category can prove to be highly successful at receiving a good amount of donations by reaching people who are eager to help. The post 6 steps to Devise an Effective Content Strategy for Your Nonprofit appeared first on Nonprofit Blog.

Content 52