Media Cause

FEBRUARY 16, 2024

One of the most valuable assets that any nonprofit can have is consistent marketing and paid advertising data—this is especially true in the midst of a major crisis or shift that deeply impacts society, like tough financial times or global events. Based on the data, shifting funds away from acquisition spend may become a reality.

Benefit 64

Benefit Marketing Change Time 64

sgEngage

DECEMBER 18, 2023

Knowledge work is growing because it sits at an important intersection between grantmaking and equitable change. Whether you are working within a funding organization or on the ground in social change, developing an effective knowledge practice will help to advance strategic missions and goals.

Knowledge 67

Knowledge Philanthropy Change Work 67

Classy

JUNE 23, 2021

When your work changes the world daily, your nonprofit board should see just how impactful it is. Fundraising benchmarks help you elevate where your current strategy shines compared to peers in the sector. Present clear areas of opportunity with data-driven recommendations that lead your organization down a proactive path to success.

Slideshare 56

Slideshare Benchmark Share Fundraising 56

M+R

JUNE 10, 2021

Apple recently made an announcement about upcoming privacy changes to their products that could have a major effect on how nonprofits do email work. . When will this change go into place? In SparkPost’s 2021 Benchmark report, almost 40% of all opens and clicks came from an Apple Mail app client (25.7% What will this change?

Rate 122

Rate email Open Change 122

sgEngage

SEPTEMBER 26, 2022

No matter if your organization is large or small, learning to use data effectively is your most powerful method to improve prospect identification for major giving. Understanding Benchmark Data. The broadest industry benchmarking data is a good place to start. This is where more focused data comes into play.

Data 68

Data Los Angeles Gift Model 68

Pamela Grow

OCTOBER 30, 2023

According to the latest M+R Benchmarks Study , monthly giving increased by 11% in 2022, making up 28% of all online revenue. To take advantage of this trend toward recurring giving, your nonprofit will need to look inward at its donor data. Monitor data and adjust your appeals. Monitor data and adjust your appeals.

Analytics 52

Analytics Data Giving Metrics 52

sgEngage

MARCH 13, 2024

The 12th edition of the Blackbaud Peer-to-Peer Benchmark Report is here! This report compares peer-to-peer (P2P) fundraising data from 2020, 2021, and 2022. So, we were curious: What would the data tell us about three key questions? So, we were curious: What would the data tell us about three key questions?

Blackbaud 76

Blackbaud Report Fundraising Benchmark 76

NetWits

APRIL 12, 2013

Dennis McCarthy and I had the pleasure of presenting Online Benchmarking: What Worked in 2012 at the Nonprofit Technology Conference in Minneapolis, MN. NTEN and M&R also released their report, the 2013 eNonprofit Benchmarks Study. Given the breadth of the data points, you may ask yourself what should I read?

Benchmark 116

Benchmark Report Online NTC 116

Nonprofit Tech for Good

SEPTEMBER 17, 2023

We recommend running your campaign for at least a week to get sufficient data before analyzing performance. After a week, review the following data points: 1) CTR (Click-Through-Rate): The CTR is the number of times your ad is clicked on after it is visible on the SERP (search engine results page). Below Keywords, click “Search terms.”

Google 279

Google Evaluation Grant Campaign 279

Candid

FEBRUARY 27, 2024

One way to serve your clients more effectively is to gather feedback from participants, then use what you learn to improve services and support organizational change initiatives. If you can trust the data to be representative, you can trust it to yield actionable insights. or “What could we be doing better?”

Rate 128

Rate Survey Nonprofit Sample 128

Candid

SEPTEMBER 9, 2022

Candid’s 2022 Nonprofit Compensation Report can help fill in the gaps when it comes to benchmarking compensation. The report captures the most authoritative and accurate executive compensation data from close to 88,000 nonprofits based on IRS data for fiscal year 2020. . Compensation for CEOs . Conclusion .

Report 105

Report Benchmark Nonprofit Trend 105

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 23, 2011

&# It might seem like changing a flat tire while the car is still moving but for many Networked Nonprofits it is a secret to their success. My colleague, Devon Smith, a self-described data nerd who loves benchmarking pointed out this glorious example from the museum world from Sean Redmond , a Web developer at the Guggenheim.

Benchmark 95

Benchmark Network Learning API 95

Nonprofit Tech for Good

DECEMBER 4, 2021

Meta has not announced how much is being raised through Instagram Charitable Giving Tools, but according to nonprofit fundraisers that have participated in the Open Data Project , the tools thus far have not been successful for fundraising. Instagram Feed Fundraisers will change that. To begin, sign up for Charitable Giving Tools.

Feeds 334

Feeds Fundraising Nonprofit Facebook 334

M+R

FEBRUARY 11, 2024

Adding a low-fi, personal touch Surveying some of the nonprofits we work with, the average number of appeals in the end of year timeframe didn’t change from 2022 to 2023, but as we discussed above, some organizations moved emails to the calendar mid-month. Sign up here to be the first to know when the latest Benchmarks is released.

email 111

email Campaign New York City Photography 111

sgEngage

SEPTEMBER 28, 2021

There is undeniable momentum in online fundraising as highlighted by data in the Blackbaud Luminate Online® Benchmark Report 2020. There are a few data points from the Benchmark Report that offer a glimpse into the future of online fundraising: 42.4% This trend is unlikely to change.

Online 92

Online Fundraising Benchmark Adwords 92

ASU Lodestar Center

JULY 13, 2021

The national survey of nonprofit organizations provided our first benchmark insights into the nation’s readiness to handle an onslaught of new volunteers. Should we expect that much has changed over a 20-year period? Honestly, the new study reveals that a lot of things have NOT changed much since 2003. The world is moving fast.

Volunteer 59

Volunteer Change Americorp Arizona 59

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 4, 2013

Note from Beth: You need a identify a measurable goal for your integrated social media strategy that can be linked to your organization’s overall results and pick a data point or KPI that you will collect along the way to measure success. Flickr Photo by Kevlar. But bench learning can be richer than simply collecting numbers.

Benchmark 103

Benchmark Social Media Global Project 103

Nonprofit Tech for Good

AUGUST 6, 2023

During a year-end campaign, it’s essential to track and analyze data from these multiple channels. Data on donor behavior, preferences, and interactions provides audience insights that can be used to improve fundraising strategies and optimize future campaigns. 5) Accessibility Accessibility must always be considered in fundraising.

Practice 244

Practice Fundraising Guide Channel 244

Association Analytics

SEPTEMBER 22, 2021

According to Marketing General Incorporated’s 2021 Marketing Benchmarking Report, 50% of associations surveyed believe lack of engagement is the top reason members didn’t renew. Start by looking at your data from a wide lens. That’s why we built our data analytics platform, Acumen, specifically to help associations do just that.

Aggregator 169

Aggregator Associations Activities Active 169

M+R

DECEMBER 1, 2023

But the real fun starts the morning after, when we have all this new data to dig through. And after some wild years of ups and downs since 2020, 70% of the nonprofits whose data we compiled this week saw revenue growth for Giving Tuesday ‘23. Dig we did — with 33 awesome M+R clients. Many donors give late in the day. Can’t wait!

Giving 98

Giving New York City Channel Trend 98

.orgSource

OCTOBER 17, 2023

Recent data from the global consulting firm Spencer Stuart shows that 98% of S&P 500 boards conduct a board evaluation of some type, although only about a third review the board as a whole, individual directors, and committees as part of the process. I’ll get on my Association 4.0 Analyze the results and commit to a frank discussion.

Evaluation 251

Evaluation Government Director Facilitation 251

M+R

JANUARY 11, 2022

As always, we’re compiling and collating a mountain of data generated from last month’s fundraising efforts, but who wants to wait until that’s fully cooked? We’re hungry for data now. . Some things never change. We know that IOS and cookie changes are already changing what we know about how donors interact with ads and email.

Fundraising 109

Fundraising Gift Sample Benchmark 109

EveryAction

MAY 2, 2023

No matter how your nonprofit organization is making change in the world, it’s impacted by others’ decisions, whether those decisions come from local and national legislators, corporations, institutions, or others who hold power and shape the way we live our lives. Ready to take the next step with your advocacy program?

Advocacy 222

Advocacy Action Support Help 222

Candid

APRIL 25, 2023

As equity emerges as the lynchpin of decades of investment for generations of impact, Environmental Grantmakers Association (EGA) is clear on its role to facilitate the shift from discussion to tangible action and offers deep data to affect the course of racial equity as a relevant lens for environmental philanthropy.

Effective 104

Effective Demographics Philanthropy United States 104

Neon CRM

AUGUST 24, 2023

Nonprofit professionals are constantly being challenged to be more “data-driven” in their work. Being able to benchmark performance against what other nonprofits are doing is an important starting point to understanding your own data. But they often find it difficult to know where to begin.

Hype 52

Hype Research Marketing Benchmark 52

NTEN

NOVEMBER 21, 2011

Working on our 2011 eNonprofit Benchmarks Study , we noticed something interesting when looking at year-over-year data by sector: The share of online revenue from monthly giving for International groups seemed to decline from 2009 to 2010. For this Benchmarks Extra , we separated the data for one-time giving and monthly giving.

Benchmark 52

Benchmark Giving International PDF 52

Nonprofit Tech for Good

JULY 21, 2019

53% of nonprofit staff who are extremely or somewhat satisfied in their current roles donate to the organization where they work ( World-Changing Work Report ). Email messaging drives 13% of all online revenue ( M+R Benchmarks Report ). Nonprofits sent an average of 59 email messages per subscriber in 2018 ( M+R Benchmarks Report ).

Stats 279

Stats Social Media NGO Media 279

NTEN

MAY 2, 2011

The 2011 Nonprofit Social Network Benchmark Report found that 30% of Master Fundraisers – those that brought in more than $100,000 – were small organizations and a further 8% were medium-sized. Gain exclusive access to data from the Benchmark Report. Discover three year trends and changes from 2010.

Benchmark 79

Benchmark Social Media Org Media 79

Nonprofit Tech for Good

APRIL 2, 2020

By Josh Kashorek , Director of Marketing at Journity , and advocate for using data to create high-performance nonprofit marketing campaigns. At the end of the day though, making small changes to your forms or calls-to-action can drive big gains. Fortunately, this doesn’t have to be the case. 5) Retention.

Metrics 321

Metrics Digital Marketing Retention 321

Bloomerang

MARCH 27, 2024

Change organizational culture to impact the bottom line Know thyself. Benchmarking and CRM Lack of solid recordkeeping and full use of its nonprofit CRM is at the very top of pain points I continue to observe in the nonprofit sector. Cast your net far and wide by simply breaking the mold of underusing your CRM.

Philanthropy 84

Philanthropy Strategy Fundraising Indiana 84

Everyaction

MAY 24, 2018

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. Having shared and discussed this year’s Benchmarks Report with many of our partners, here’s twelve key trends that have resonated strongly within the EveryAction community. boost in their conversion rates.

Benchmark 62

Benchmark Digital Trend Report 62

Whole Whale

NOVEMBER 10, 2021

According to data compiled by Statista in 2021, Americans spend 5-6 hours a day on mobile devices. Some data that inform this assumption: 95% of the US has a smartphone ( Pew Internet ). Of these users, 70-80% will then delete or relegate the app within 1 month (benchmarks via Localytics ). CTR (benchmark via MailChimp ).

Mobile 96

Mobile Build Benchmark Rate 96

Whole Whale

SEPTEMBER 3, 2021

The upcoming iOS15 update will create some changes in how email marketers use opens to track success and retarget their audiences — but as we all know, adapting to change is part of operating in the digital landscape. What can I do to prepare before the iOS15 changes? Benchmark Data Now. Email Opens + User IPs.

email 104

email Marketing Test Mail 104

Nimble AMS

MARCH 10, 2023

She spoke about the importance of keeping your association’s culture at the center of your mission and having it be your benchmark for building relationships at all organizational levels. If your members desire something to be changed at your organization, be sure to deliver. However, overall member engagement increased.

Associations 118

Associations Leadership Arlington Wisconsin 118

.orgSource

MAY 29, 2023

Collect, analyze, and share the data. People are fearful of change. However, activities that involve gaining people’s cooperation and changing their behavior require time and effort. Attaching benchmarks to your statement provides structure and something for people to work toward. Do the research.

Associations 221

Associations Reflection Leadership Training 221

Bloomerang

AUGUST 16, 2021

Start with benchmark data. Luckily, there are a number of great reports available to help you set a benchmark against industry averages. These are some places to begin: M+R Benchmarks ; Fundraising Effectiveness Project Reports ; Fundraising Report Card Benchmarks. . Track your own data.

Analytics 122

Analytics Strategy Fundraising Benchmark 122

Nonprofit Tech for Good

FEBRUARY 12, 2021

According to the 2020 Benchmarks Data from M+R , overall online giving revenue increased by 10% in 2019, and revenue from monthly gifts increased by 22%. RoundUp App automatically rounds users’ credit or debit card transactions up to the nearest dollar and donates the “change” to your nonprofit.

Effective 278

Effective Fundraising Nonprofit Channel 278