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New Techniques for Donor Profiling and Audience Modeling

NonProfit PRO

Here are some techniques to help any organization use data to create new models, audiences, and pools of targeted prospects that look just like their best donors. We know that more targeted and relevant marketing drives higher response rates and engagement, and to get more targeted and relevant, you need great data.

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5 Design Techniques That Will Increase the Lifespan of Your Nonprofit’s Website

Nonprofit Tech for Good

While these techniques can’t change the past, here are some design ideas to help your organization adjust and optimize your website in the future. Know your audience’s goals and mindset. Knowing who visits your site might not seem like a design technique at first glance. (You have my sympathies!) 2) SOS Violence Conjugale.

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Hollywood Storytelling Techniques that Boost Your Online Fundraising

NonProfit PRO

The right story told the right way has the power to break through the noise and make a connection with your audience that leads to action. Great storytelling doesn't have to be difficult. We can easily adapt a framework that has been perfected over the last 100 years by a multi-billion-dollar industry—and use it for good!

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Hollywood Storytelling Techniques that Boost Your Online Fundraising

NonProfit PRO

The right story told the right way has the power to break through the noise and make a connection with your audience that leads to action. Great storytelling doesn't have to be difficult. We can easily adapt a framework that has been perfected over the last 100 years by a multi-billion-dollar industry—and use it for good!

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How Make-A-Wish is Telling New Stories with Audience Personas

See3

Many nonprofits fall into the trap of believing that their audience is the general public, when the truth is that your supporters are much more nuanced than that. A great way to narrow in on your organization’s audience is to develop audience personas. Put your audience first.

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Donor Personas: How to Identify Your Unique Donor Audience

CauseVox

Let’s dive in and explore how creating donor personas can help us engage and resonate with our target audience better, so that in turn, we can create more impact in our areas of work. Social media platforms : help us gauge who and what our audience is engaging with. Why Do Donor Personas Matter?

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Data-Driven Innovations for Maximum Year-End Engagement: Insights from Nonprofit Trailblazers

NonProfit PRO

Join our panel of industry experts that will guide you through a transformative journey, showcasing real-world examples of how data, innovative techniques, and strategic thinking can drive maximum engagement during the year-end giving season.

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