Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 6, 2013

Note from Beth: One of the most common questions I get at workshops or webinars is, “Should our organization be on XYZ social or mobile platform?” ” My answer is: ”Don’t ask me, ask your audience.” ” That to say that you need to know your audience and how they get their information.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 14, 2014

Carolyn, Ben, and I each did a brief presentation on the topic and then we sat down for a discussion facilitated by Darian and Ritu using questions from the several thousand people in the audience. He camped outside her door and not only told her about how nonprofit CEO’s were using Twitter, but showed her how easy it was.

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EveryAction

APRIL 6, 2017

Marketing automation for nonprofits takes communications ingredients like the right audience segment, the best ask, compelling stories, and powerful calls-to-action and combines them to cook up smart, fruitful campaigns while you work on everything else. Automation is not a cure-all for your comms and shouldn’t be billed as such.

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NetWits

NOVEMBER 5, 2010

Claire Williams Diaz who works on social innovation at Twitter. Once the panel discussion begins I’ll be taking questions from the audience as well as fielding questions via Twitter. If you’re at the conference make sure to connect with the panelist and me ( @franswaa ) on Twitter before the event.

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AccelEvents

JULY 20, 2020

When choosing a virtual platform, though, it is important to ask the right questions so you can be sure that it will provide the right features and benefits for your event. To help you to discern between platforms, and to prepare you for choosing the right one, we’ve prepared a list of questions to have on hand. This question is huge!

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 29, 2011

Whenever I teach a workshop or give a presentation, I ask the audience the question above and jot it down on a 3×5 card. Here’s one for Twitter. It should leave your audience wanting more, while answering the essential questions about your organization. DELIVER ON TWITTER FEED].

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Candid

JANUARY 24, 2024

550 +36% 162,288 +282% X (Twitter) 141,815 -2% 472 -73% N/A N/A Youtube 10,657 +24% 357 +52% 621,579 +184% TikTok 1,853 +437% 658 +30% 221,994 +526% *Engagement includes reactions, comments, and shares. There’s a stable audience, but historically they didn’t engage much. X (Twitter) is not doing so hot.

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Museum 2.0

OCTOBER 28, 2019

Author: Seema Rao This month, inspired by the panel at Western Museums Association , we've been discussing all things audience, community, and visitors. For this week, I'm summarizing thoughts people had about community-engagement on Twitter. There is a group of people who visit, but not all of them are invested in your organization.

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Forum One

JULY 11, 2023

Meta launched its response to Twitter last week, Threads. To put this into perspective, this growth rate makes it the fastest-growing app ever (even faster than ChatGPT, TikTok, and Instagram), and this massive rush of users brings Threads’ audience size to nearly 30% of Twitter’s total audience of around 330 million.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 7, 2011

Robin shared some of her thoughts in the comments of a recent blog post, and I invited to share her community organizing rules for Twitter. As a community organizer, Twitter makes a lot of sense. Twitter does exactly that. Robin’s 10 Twitter Rules for Non Profits. Twitter is social. Follow Back.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 19, 2011

TweepsMap is an interesting Twitter app that will put your followers on a map of the world, literally. Cindy Leonard asked a great question: How come you don’t have any followers in Washington state? It analyzes the percentage of total followers from countries, states, and cities.

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M+R

APRIL 22, 2021

Audiences grew across all digital channels. Email list sizes were up by 3%, Twitter followers increased by 25%, and mobile audiences by 26%. We will also be reporting the key findings and answering the biggest questions on a special Benchmarks release webinar on April 28 from 1:00–2:30PT/4:00–5:30ET.

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Media Cause

FEBRUARY 12, 2024

Organic social is considered free, non-paid content created, uploaded, and shared within social platforms such as Facebook, X (formerly Twitter), Instagram, and YouTube. 2 Audience Engagement: Getting the hang of Social SEO is all about creating content that clicks with your audience. How can you make your video more searchable?

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 7, 2007

via StoryGeek who I "met" via twitter or perhaps SL. Answers to Danah's Twitter Questions. Why do you use Twitter? I "dip" into Twitter for short mental breaks. I post short updates about my work, some trivia, and also ask for help/questions. Is this the audience you want?

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 6, 2010

How Abundance Can Connect Arts Organizations With Audiences by Marc van Bree. A month or two ago, museums and galleries around the world participated in a Twitter event called Ask a Curator. The hash tag #askacurator became a top trending topic on Twitter on the day of the event. What was the objective?

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TechImpact

OCTOBER 13, 2014

According to Blackbaud’s 2014 M+R Benchmark Study , a nonprofit’s social media audience on Facebook and Twitter grew by 37 and 46 percent respectively in 2013. That being said, there’s no doubting the importance of pushing marketing material to an audience that’s growing at such exponential rates. Ask your community a question.

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Nonprofit Tech for Good

MAY 13, 2022

Investigate how well your audiences perform. Are your conversion rates different for different audiences? Perhaps it’s Facebook, Twitter or LinkedIn, or your website. Our #1 tip is: start grouping them into audiences, and investigate how each one performs on your campaign. . Source (utm_source).

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Nonprofit Tech for Good

AUGUST 9, 2021

For now, LinkedIn Pages outperform Facebook and Twitter in organic reach and engagement. These numbers are based on the performance of Nonprofit Tech for Good, and of course, vary depending upon how your nonprofit uses Facebook and Twitter. For example: 1. Breaking news that communicates the story of your mission and programs.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 9, 2010

So rather than just do the expert q/a – that is have participants cue up their questions for me to answer, I asked them lot of questions. So rather than just do the expert q/a – that is have participants cue up their questions for me to answer, I asked them lot of questions. I learned a lot !

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Nonprofit Tech for Good

OCTOBER 10, 2017

Twitter: Tweet in real-time and stream using Periscope. Videos secure the most reach at 12.17% of total audience. Twitter: During live events, the ideal tweet rate is once every 8-10 minutes. When live reporting in real-time on Twitter, only tweet the most interesting quotes and stats presented by event speakers.

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 24, 2015

In 2009, they embraced Twitter because journalists were active on Twitter and it was an efficient way to reach them. Policy makers, another target audience, were also using Twitter as a communications channel. Over time, using Twitter has become more an organizational cultural norm. There’s another benefit.

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 6, 2009

I was also reminded by one very smart colleague that the Twitter audience card had out-of-date information. At that time, the audience skewed younger. In the last few months , Twitter become popular with old people. If you’re under 25 and use Twitter, you’re not the source of the site’s tremendous growth.

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Care2

DECEMBER 15, 2011

Last week, Twitter released their beta version of brand pages to select to 21 corporations and nonprofits like the American Red Cross. What does this mean for your nonprofit brand presence on Twitter? Nonprofits will be able to have a branded banner across the top of their twitter profile page. Customized and Branded Banner.

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Eric Jacobsen Blog

JUNE 21, 2023

In my blog posting today, Debbie answers the following questions: Question : In the newly released book, The Experience Mindset , author Tiffani Bova recommends that when companies are attempting to keep up with relentless demands of customers, that they don’t favor the customer experience (CX) over the employee experience.

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M+R

APRIL 29, 2021

Others prefer a sense of community and the chance to ask questions, and a few hundred of them joined us for a Benchmarks webinar yesterday. . Audiences grew across all digital channels. Email list sizes were up by 3%, Twitter followers increased by 25%, and mobile audiences by 26%.

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TechImpact

JULY 30, 2014

This is a question I ask myself, and web masters around the world ask themselves, on a daily basis. Or have you ever wondered how many visitors arrive to your site from Twitter vs Facebook. But these are all the intuitive questions, the obvious stats. Create custom audience segments. Image courtesy of Google User Content.

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Zen and the Art of Nonprofit Technology

APRIL 10, 2008

Home About Me Subscribe Zen and the Art of Nonprofit Technology Thoughtful and sometimes snarky perspectives on nonprofit technology Twitter and Nonprofits April 10, 2008 This actually was a post to the Progressive Exchange discussion list. I love twitter, which in some ways surprises me, and in some ways doesn’t. Sure, why not.

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 26, 2011

Twitter App Looks Up Zip Code to Tweet Your Legislator. They are integrating social media tactics to their online advocacy tool box with this Twitter tool. You just type in your zip code , and their Twitter handles are displayed with buttons that allow you to easily Tweet them about not cutting Medicaid.

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NetWits

JULY 10, 2012

1) Stick to 3 Platforms - Blog / Facebook / Twitter. Make your blog the place where you produce original content that’s tailored to your audience. Based on our research we know that Facebook and Twitter are the top sites used by nonprofits and the social networks with the largest user base. Stick to Facebook and Twitter.

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The Fundraising Authority

DECEMBER 30, 2020

Here are a few questions: Is this truly a fundraising event? Target Audience for your Fundraising Event: Who is the target attendee for your event? Question what type of event and elements are a good fit for the target attendees. Develop a list of fundraising ideas that work well with your audience and your organization.

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EveryAction

MAY 11, 2017

From a grassroots effort to mobilize broad audiences like the Women’s March to high-touch, high dollar fundraising, having more information about the social media habits of your supporters will help you be more effective in your outreach. Before, only Facebook, Twitter, and LinkedIn profiles were matched to an individual's contact record.

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Qgiv

OCTOBER 27, 2022

Ask yourself several key questions to develop a plan for the event. This question can also help inform the previous question. Questions like these are designed to help you get a head start when planning your virtual fundraiser. Who are your key audiences? Start with a plan. Who is on the event committee?

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The Storytelling Non-profit

JUNE 1, 2022

This may mean abandoning “traditional” newsletter content (like an update letter from your Executive Director) in favor of content that engages and inspires your audience to action. You could ask a couple of questions and publish the donor’s answers. This is a way to feature someone whose opinions might be of interest to your audience.

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AccelEvents

JUNE 4, 2020

In your pre-event communications, make attendees aware of the feature and encourage them to ask questions during live speeches and presentations. Make sure the presenter or speaker knows that there might be questions from the audience so the can periodically check the chat. Program Networking Sessions. Leverage Social Media.

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Qgiv

JULY 27, 2021

You want to put more deposits in than you take out, and it’s really about how you show up for your audience week after week after week. Don’t worry if you feel like you’re repeating yourself too much; stick to your message so your audiences know who you are, what you stand for, and how they can help. Also you can ask your audience!

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Nonprofits Source

NOVEMBER 7, 2023

Just like identifying an ideal donor profile is useful for fundraising, your social media presence should cater to your defined target audience. Understand your audience As the old saying goes, you can’t be all things to all people. The content you post should be crafted with your platform and audience in mind.

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Bloomerang

JULY 26, 2021

Then ask yourself these questions: Is your mission clear and compelling (i.e., Here are some questions to ask: . You already know the benefit of social media to reach wider audiences. Post content that encourages people to share and engage, directing your audience back to your website whenever possible to generate more traffic.

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