Classy

JULY 14, 2021

Looking ahead at future events, we will likely shorten the duration to ensure we’re not pulling our audience away from the important work they do for too long. Make Your Content Accessible to Varying Audiences. Our event this year was four days, which, in retrospect, is a lot of time to ask people to dedicate. How to Measure Success.

Virtual 105

Virtual Professional Marketing Fundraising 105

NetWits

MARCH 7, 2011

South by South West Interactive 2011 is upon us. Come ready to interact, discuss and be challenged to think differently about how technology enables world changing impact. Most recently, he helped launch Sponsored Stories in the non-profit space with organizations like the Special Olympics, Alzheimer’s Association and UNICEF.

Blackbaud 266

Blackbaud YouTube Profit University 266

Neon CRM

NOVEMBER 29, 2023

Let’s take a look at the impact of what we call the “Generosity Experience”—the overall trust that a supporter has when interacting with a nonprofit’s marketing, revenue, or impact activities. What you can learn : Create a cohesive story about what GivingTuesday campaign donations will fund.

Lesson 52

Lesson North America New York Kentucky 52

Amy Sample Ward

JUNE 21, 2011

Elaine Cohen: The New York Public Library. 100 Years of the flagship library in New York. Goal of the centennial project was to shine the light on the library’s resources and get new audiences engaged in the collections and connected to the curators and staff. Syed Salahuddin – Babycastles.

Game 140

Game Culture Museum Change 140

NonProfit Hub

JULY 25, 2019

They focus on spending time to move their audience into a favorable frame of mind before presenting the call to action. Because we ascribe great importance to whatever captures our attention first in an interaction, and it tends to frame and influence our subsequent response. How can nonprofit leaders harness this tendency for good?

Fundraising 55

Fundraising Social New York City Music 55

Connection Cafe

FEBRUARY 19, 2020

Engage New Audiences with Tailored Special Events. Learn how the Speed Art Museum is delivering an exceptional experience for visitors and employees: read the story. Get Interactive. During January and February, they feature a series of short plays nightly, and the audience gets to vote on their favorite.

Arts 38

Arts Culture Program Ideas 38

Museum 2.0

DECEMBER 23, 2014

A new company in New York, Museum Hack , is reinventing the museum tour from the outside in. They give high-energy, interactive tours of the Metropolitan Museum and the American Museum of Natural History (AMNH). So I went on a tour…and experienced the museum in an entirely new way. Today on Museum 2.0,

Museum 55

Museum Interview New York Interaction 55

NonProfit Hub

AUGUST 25, 2014

Shirtless and in an adult diaper, he put on his wings in the snowy streets of New York City. With Snapchat, all you have is a fleeting moment to captivate your audience. Don’t waste valuable time and resources on an audience that isn’t there. New social media outlets can be your best friend.

Teach 54

Teach New York City Demographics NPO 54

Connection Cafe

APRIL 14, 2020

It’s uncharted territory and many are likely operating on minimal practical experience, limited resources, and struggling to find sector success stories and data to get you started. The good news is you have more time than you think. Know YOUR audience. Connect the challenge to YOUR Cause.

Virtual 44

Virtual Challenge Fundraising Haiti 44

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 19, 2012

On January 30th, I’m speaking at the Social Media for Nonprofits in New York City. As is my presenting style, this will be an interactive session. Also, you need, as Jan Gordon points out in the skype video interview, to know the audience’s content consumption patterns and interests.

Social Media 107

Social Media Content Practice New York City 107

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 11, 2012

The art of writing good teaser headlines is critical to getting more interaction. If the audience is local, it is important to framing content and issues for local geographic area. Human interest stories and good news from the organizations generated more interaction than others.

Facebook 112

Facebook Change Profile Impact 112

Tech Soup

SEPTEMBER 24, 2013

I reached out to Alana Post, the Online Communications Manager at The World Affairs Council of Northern California to hear how this nonprofit uses social media to reach a global audience. Another challenge we've faced is the reality that our audience isn't currently highly engaged on social media. AP: Data is key.

Social Media 56

Social Media Broadcast Global Media 56

NTEN

MAY 9, 2011

The next step is to make those data meaningful, relevant and actionable information by communicating them in some way via a channel to an audience. What if I give her a written note that she ignores in favor of a richly interactive iPad app? This is well-addressed in a 2010 Economist cover story "Data, data everywhere."

Data 91

Data New York Government Digital 91

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 3, 2011

” Mari Smith suggested that we should ask ourselves how we would feel if anything we posted on Facebook would show up on the front page of the New York Times, in Google Search, or if her mother would approve. A friend of yours who cannot already view the photo will not see a story in ticker about your comment.

Metrics 129

Metrics Facebook People Change 129

Connection Cafe

NOVEMBER 6, 2018

Holding special events, giving away prizes, and providing interactive ways to share on social media are all simple ways to engage your employees and maximize your reach within the organization. Provide a story that highlights how donors can make a difference in the lives of real people. Encourage social sharing to broaden your reach.

Awareness 31

Awareness New York Campaign Social Media 31

NTEN

SEPTEMBER 8, 2010

The organization and challenge: After years of traditional fund-raising events, Catholic Charities CYO (CC) in San Francisco decided its approach was getting stale and that it needed to broaden its audience to include opportunities for young people. The e-mail is updated with a new story each month to keep the content and news fresh.

Campaign 65

Campaign New York City Community Build 65

See3

NOVEMBER 12, 2007

The New York organization last year collected more than 60 hours of footage of the organization’s workers and volunteers helping AIDS patients in Uganda, tsunami victims in India, and poor residents of El Salvador, and it soon plans to use that extra footage for an extensive online video campaign. Feed verfolgen.

El Salvador 40

El Salvador Story Philanthropy Camera 40

See3

NOVEMBER 12, 2007

The New York organization last year collected more than 60 hours of footage of the organization’s workers and volunteers helping AIDS patients in Uganda, tsunami victims in India, and poor residents of El Salvador, and it soon plans to use that extra footage for an extensive online video campaign. Feed verfolgen.

El Salvador 40

El Salvador Story Philanthropy Camera 40

NTEN

JUNE 21, 2011

The speakers for this panel include: Tracy Fullerton - Electronics Arts Game Innovation Lab Ruth Cohen - American Museum of natural History Elaine Charnov - The NY Public Library Jason Eppink - Museum of the Moving Image Syed Salahuddin - Babycastles Elaine Cohen: The New York Public Library 100 Years of the flagship library in New York.

Game 52

Game Culture Change Museum 52

Beth's Blog: How Nonprofits Can Use Social Media

JULY 7, 2009

An ecosystem where its members connect, interact, and support not just the people in their circles but people they ‘bump into’ based on some ‘random’ interest and connection. ANN CURRY | Today Show News Anchor | @AnnCurry. On empathy & telling stories that matter. That is a huge mistake.” starts around 16:46). “I

Change 88

Change Haiti Darfur Music 88

Tech Soup

JULY 14, 2016

As the thing that informs every experience you create for your audiences, it's easy to see why brand strategy is so important. clarifying an organization's core mission and how it is fulfilled, defining an organization's key audiences and elevating what is meaningful to them, and. Brand Strategy. For a website, it means.

Websites 36

Websites Effective Strategy New York City 36

Museum 2.0

MARCH 6, 2013

When non-white stories are told, they are always flagged as such--an exhibition of Islamist scientific inventions or women pioneers or African-American artists. The message, when museums produce targeted campaigns or events or exhibitions for non-white audiences is: we acknowledge you as others in our midst.

Museum 55

Museum St. Louis Arts Artist 55

Cloud 4 Good

JULY 27, 2021

The organization’s commitment to education demanded a new technology strategy, one that could create constituent-first marketing strategies that empowered regional staff and reached their diverse audiences more efficiently. Removing Barriers of Audience Entry. Creating a Constituent-First Marketing Strategy.

Teach 116

Teach America Education Marketing 116

Qgiv

SEPTEMBER 14, 2021

Giving Tuesday was created in 2012 at the 92nd Street Y’s Belfer Center for Innovation and Social Impact in New York City. Plus, you’ll get free publicity for your campaign and tap into a whole new group of supporters—the news station’s audience. Ask yourself these questions: Who interacts with you the most?

Campaign 98

Campaign Ideas Giving Tips 98

NTEN

NOVEMBER 2, 2009

Strive to create a helpful balance between information about your organization and content that has value for your audience. Link to relevant news stories or blog posts. Facts or stats that your audience might find interesting : “X% of Americans are affected by Y every year. Some Twitter basics from the New York Times.

Twitter 71

Twitter NTEN Conversation Newsletter 71

Care2

MAY 11, 2011

Road trips are an excellent platform for causes to tell important stories, engage volunteers, and fundraise in an innovative way. telling the stories of homeless individuals across the United States has been well documented. The road trippers also made stops for advocacy events in Boston and New York before concluding in Washington DC.

Advocacy 72

Advocacy Community Build Storytelling 72

See3

SEPTEMBER 12, 2007

While it is true that the younger generations tend to be early adopters of new technology, the internet has become a central part of communications and commerce for every demographic group. Last year, Nielsen/NetRatings did a study and found that a third of YouTube’s audience is over 45.

People 40

People Demographics FAQ Video 40

EveryAction

APRIL 1, 2016

NYSSCPA / New York, NY / $385. Learn about new and proposed accounting and auditing standards and how they will impact not-for-profit entities and their auditors. This conference will be the platform for improving public awareness and receptivity to direct and interactive market driven philanthropy. Accounting / @nysscpa.

Calendar 177

Calendar Conference San Diego DC 177

Museum 2.0

AUGUST 25, 2009

This technique was used in the Slavery in New York exhibition at the New-York Historical Society and continues in the popular StoryCorps project. If you feel that your audience needs monitoring or social support, position the talkback stations in open settings.

Design 31

Design Goal Difference Platform 31

Museum 2.0

MAY 9, 2012

While I'm always inspired by stories of how we take risks to make programming more relevant and dynamic (thanks, Lisa Lee and the Jane Addams Hull-House Museum ), I was particularly struck by Kathy's thoughtful framing of the session. Here, in no particular order, are the things that energized me most: "No idea is too ridiculous."

Reflection 43

Reflection Columbus Museum Participatory 43

Tech Soup

JUNE 30, 2011

Playing games has pushed into the primetime market, and with that statement, Chris Swain , CEO and Founder of Talkie, displayed a slide that showed weekly audience numbers for the wildly popular social game, FarmVille, towering above primetime television shows such as Dancing with the Stars , NBC Sunday Night Football and CSI.

Game 61

Game Channel Change Japan 61

NTEN

JANUARY 22, 2009

Widgenie.com offers many ways to create compelling interactive charts and graphs quickly, with results that can be shared as widgets around the Web. The story you want your data to tell will be more compelling to a user if they can relate. Many Eyes , Swivel.com , and Dabble DB offer similar capabilities. Connect it to the user.

Policy 36

Policy Data Content Share 36

See3

MAY 28, 2007

The prize has to be significant, or seem significant to the target audience. (It It also has to have the right venue, an easy way for people to participate, legal rules and enough promotion so the target audience knows it exists. Make a Google Search Story Video in Under 5 Minutes Ready for Another Video Contest?

Contest 40

Contest Generation Content YouTube 40

Cloud 4 Good

SEPTEMBER 21, 2021

The concept of Giving Tuesday came about in 2012 on East 92nd Street in New York City at the Belfer Center for Innovation & Social Impact. Your CRM is where you house all the information about your donors, subscribers, volunteers, corporate partners – really anyone who interacts with your organization.

Giving 64

Giving New York City Virtual Campaign 64

Museum 2.0

AUGUST 27, 2007

Last week, there was a New York Times article about the recently opened Ripley’s Believe It Or Not and Madame Tussauds attractions in Times Square. Ripley's is just a small symbol of the growing challenge for museums to compete for audiences in a growing experience economy. But that argument respects our audiences too little.

Model 20

Model Museum Blended New York 20

Tech Soup

APRIL 22, 2013

We saw the potential in this story and dispatched a reporter and photojournalist to interview the town's residents, write up a feature for our online newspaper, and create a photo essay. A month after the story was published, an email arrived from a writer at the New York Times who had discovered our feature and wanted to write it up.

Story 47

Story Impact Arkansas Kentucky 47

Nonprofits Source

MAY 23, 2019

According to The New York Times, we are now officially entering a “post-text world” as a society. To put it another way, using actual writing to share your nonprofit’s story and its mission with your audience is falling out of style. Types Of Video Content. Not a year from now, not next week.

Video 85

Video Content Nonprofit Jamaica 85