Greater Giving

DECEMBER 19, 2022

These key event metrics quantify the success of your events, and can show you how to improve them. Tracking these key event metrics can deliver critical insight into what you’re doing well, and where your events need improvement. So what are those metrics, and what data do you need to track to analyze them?

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Metrics Ratio ROI Sponsor 98

Allegiance Group

FEBRUARY 27, 2024

It’s critical to actively track and measure your website traffic against your goals. Thankfully, Google Analytics makes it easy. You’ve likely heard that Google has released its new version, Google Analytics 4 (GA4). Making the switch is vital — if you’re still using the old version, your data is no longer being tracked.

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Analytics Google Fundraising Track 52

Association Analytics

JUNE 21, 2023

If you’re struggling to find someone to share your data woes with, we’re here to help you decipher the signs and get you back on track. With a modern ecosystem, your association can start by separating out analytical data from transactional data. Set up your KPI and metrics! Probably not, right? And of course, make it easy!

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Association Analytics

FEBRUARY 20, 2024

When you’re working with limited resources it can be a struggle to both get new people in the door and then keep them there once you do. Once you invest in some of these strategies, it’s important to track what works to engage with potential members. Plan ahead, so you’ll know what data to track.

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Create Strategy Associations Registration 169

DNL OmniMedia

MAY 25, 2022

But before you can capitalize on the information stored in your CRM or other nonprofit software, you need to know exactly what analytics to track in the first place. This includes assisting with nonprofit analytics! Definition of Data Analytics for Nonprofits. 4 Types of Data Analytics. Web Analytics.

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Bloomerang

AUGUST 16, 2021

Mastering an analytic approach to strategy and planning. Master an analytic approach to strategy and planning. That’s why you need an analytic, numbers-based perspective to strategy and planning. It’s a remarkably ineffective way of working for an industry built on numbers. . “We Track your own data.

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Analytics Strategy Fundraising Benchmark 126

Bloomerang

NOVEMBER 12, 2021

Today’s question comes from a nonprofit employee who wants advice on whether or not it’s worth it to invest in digital analytics tools. . They want us to invest in digital analytics tools to measure our efforts, but I’m not really sure what this will tell us. The road to digital analytics maturity.

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Whole Whale

MAY 11, 2022

Short Answer : It’s not just you, Google Analytics 4 (GA4) is completely different than Universal Analytics (UA). Shakespearean answer : If the topic of Google Analytics and all things web tracking feels like a foreign language and you’re more of a theatre person here is a quick Shakespearean summary of what is going on.

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Analytics University Difference Metrics 59

Media Cause

NOVEMBER 5, 2021

Like it or not, the switchover to Google Analytics 4 is coming (at some point – Google is keeping the official date a mystery to themselves as well as the rest of us mere mortals). In our work helping clients we have come across some things we really like and some things we’re keeping clients aware of. Unsampled data.

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Amy Sample Ward

JANUARY 20, 2011

We covered how to do Community Mapping (identifying the segments and goals of the community), Content Mapping (creating a plan for which content goes where, and why), and Data Tracking (pulling all the numbers together). DIY Community Engagement Metrics. Metrics Tracking. >> Presentation. Do-It-Yourself.

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Metrics Community Map Template 219

Association Analytics

JULY 22, 2021

At Association Analytics, we sometimes hear concerns about data quality in the context of associations starting their journey into analytics. Spoiler alert – we’ve never encountered an association database that wasn’t in good enough shape to start performing analytics. You can even start with data analytics.

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Data Analytics Associations Registration 169

DNL OmniMedia

NOVEMBER 12, 2020

At DNL OmniMedia, we work with nonprofits just like yours to position their nonprofit tech solutions for effective fundraising data tracking. Using that knowledge, we’ve created this guide to help your team understand major gift KPIs, the metrics you should be tracking, and the top tips to do so successfully.

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Association Analytics

APRIL 1, 2024

Strategy 2: Double Down With the Double Down strategy, you’re looking for products, services, and member segments that are really working well for your association. Once you’ve identified what’s working, you can reinvest, and promote those projects. This helped to nurture and engage these members until they were eligible.

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Data Strategy Associations Survey 210

.orgSource

APRIL 25, 2023

Applicants are seeking work/life balance, personal fulfillment, and career development. Personal fulfillment, career development, and work/life balance are among the intangibles that applicants are seeking. HR analytics can bring objectivity to what is frequently a highly subjective process. Robert Half found that 46% of U.S.

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Application Statistics Culture Job 221

Forum One

DECEMBER 22, 2022

What parts of your digital strategy are working well? This year, the need to check in is even more critical, as 2023 will usher in a whole new paradigm for a core part of digital strategy: web metrics. Learn GA4 in parallel with your UA analytics to understand how data from the two systems compare.

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Time Metrics Analytics Adopt 71

Nonprofit Tech for Good

APRIL 23, 2019

Nonprofits are doing important work every day that impacts lives and makes our world even better. Does the platform provide powerful tools for data analysis, insight and built-in reporting for nonprofit metrics? 3) Tracking the Donor Journey or Donor Funnel. 5) Outcomes and Analytics. By StratusLIVE (Sponsored Post).

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Metrics Nonprofit Profile Platform 262

Forum One

SEPTEMBER 15, 2023

Now that Google Analytics (GA4) has officially replaced Universal Analytics, many mission-driven organizations are not loving the new normal. From a steep learning curve to having to interpret new metrics, the frustration is real. The planned phaseout of Google Analytics was a shock when it was announced.

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Get Fully Funded

APRIL 20, 2021

It may make sense to hire someone to give you that help, especially if that person has the skills you need and can work remotely. A virtual assistant is an independent contractor who provides services for clients while working from their home office. Be sure to ask for work samples if appropriate for the work you are requesting.

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Nonprofit Tech for Good

APRIL 10, 2022

Use hashtags strategically to mention important causes, campaigns, and events, but hashtag spamming to try to increase your reach doesn’t work and has a negative effect on engagement. From big victories to little wins, focusing on the positive angle of your work is beneficial to your social media content strategy overall.

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 5, 2013

Two new books on measurement and analytics came to my attention this week. The other is about using data to make decisions, but for the start up audience. They have some ideas in common – including finding the “One Metric that Matters.” ” Here’s a quick review of both books.

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Metrics Measure Analytics Method 101

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 8, 2011

I’ve been reading Social Media Metrics Secrets by John Lovett who is a senior partner at Web Analytics Demystified where Eric T. One point that he keeps making over and over: Metrics must have meaning or else they’re just numbers. Peterson is the founder and senior partner. Click for larger image.

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Metrics Social Media Media Social 101

Nonprofit Tech for Good

JANUARY 16, 2022

Imagine what your organization could accomplish in 2022 if you began each initiative with clean, streamlined donor records that record donations from your online forms and update automatically , an arsenal of canned reports to track key metrics, and a solid plan to prioritize each donor segment individually. About the Author.

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Strategy Fundraising Social Media Nonprofit 260

Allegiance Group

JUNE 13, 2024

Working with a nonprofit marketing agency can take this step off your plate if your organization doesn’t have the bandwidth for detailed planning. To prepare for the planning stage, get to know your donors by: Using data analytics tools. Google Ads ), and understanding tracked data.

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Marketing Analysis Nonprofit Audience 52

sgEngage

JANUARY 17, 2024

Before you get started, it’s important to grasp the basics of podcasting for nonprofits, including: Understanding why podcasts work for nonprofits Identifying your podcast’s purpose and audience Crafting your podcast’s content Let’s dive into these podcasting essentials so you can add them to your nonprofit marketing plan.

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Audio Podcast Content Phase 80

Candid

APRIL 20, 2023

Here are a few examples: Increase awareness and expand your audience: success is measured by an increase in followers, but you could also track things like shares, reposts, and retweets. Do your research Now we need to figure out what content works for your audience. As you define your goal(s), also think about how to measure it.

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Social Media Data Strategy Media 96

Beth's Blog: How Nonprofits Can Use Social Media

MAY 27, 2015

Methods and Metrics for Assessing Civic Tech, Guest post by Anne Whatley, Network Impact. Designers of these civic tech platforms and apps are already measuring results, such as the number of users, and are very familiar with tools like Google Analytics. Now we need to find out not only what works, but what works best over time.”.

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Metrics Method Tech Government 50

sgEngage

JANUARY 30, 2024

How AI Fundraising Tools Work There are many types of AI fundraising tools that suit a wide range of needs. Other AI solutions nonprofits commonly use include chatbots or virtual assistants to help streamline manual work. These solutions leverage predictive analytics to help anticipate future donor actions.

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Tools Donor Fundraising Survey 91

Saleforce Nonprofit

SEPTEMBER 2, 2021

What works and what doesn’t? Building from your theory of change, it is crucial for organizations to have a comprehensive, clear set of metrics (also called “indicators” in the social sector) that track inputs, activities, outputs, and outcomes; all of these build evidence of your program’s effectiveness. Data access. .

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Practice Impact Data Effective 73

Care2

OCTOBER 15, 2013

That’s why you need to change the way you measure social media and declare a war on vanity metrics. Social media is just one of several channels that you should be using to connect with constituents, build community, and mobilize people to work toward your goals. The human brain is the best analytics tool. Is it hostile?

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Metrics Social Media Media Social 77

Eric Jacobsen Blog

FEBRUARY 4, 2024

Wellbeing At Work is an essential read for leaders who want to create a thriving and resilient workplace culture. To strengthen wellbeing in the workplace the book provides leaders various solutions, including a new metric to track suffering, struggling, and thriving — Gallup Net Thriving.

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Team Build Ratio Measure 57

NTEN

NOVEMBER 8, 2011

This week, as part of Member Appreciation Month, we're talking about technology that supports communications and information, so I thought I'd share some of the metrics we use to track our effectiveness that don't really warrant a complete blog post in-and-of themselves. We'd also love to hear about your favorite metrics.

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Metrics Communication Widget Social Media 78

Neon CRM

NOVEMBER 8, 2023

But how do they work? How Do They Work? You’ll need to maintain a minimum click-through rate (CTR) ; for example—Google wants to ensure you’re spending your credits on ads that work. Google provides resources and guides that you can use to get started, track your performance, and adjust your ads if needed.

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Grant Google Track Guidelines 52

Whole Whale

JANUARY 28, 2023

According to tracking for 20,000 top podcasts, the listeners have tripled in monthly podcast listeners over the past 5 years to 75 million (RawVoice). If you are going to pour the amount of work necessary into creating a podcast, you will want to measure its success — but how? Trying to track podcasts is pretty similar.

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Podcast Measure Feeds Plugin 52

Candid

DECEMBER 12, 2022

So, you get to work and land on one text-heavy website and another website with a prominent video that describes a nonprofit’s work, mission, and impact. These short films, which take viewers on a journey into the specifics of your work in 90 seconds or less, have many benefits. Use a call-to-action.

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Video Support Tips Audio 100

Candid

MAY 10, 2023

To spread the word about a new initiative or build awareness around your mission-driven work, effective communication with your audiences is key. Next, define your goals by considering how you’ll track, measure, and evaluate its performance. Don’t be afraid to shift your approach if something seems like it isn’t working.

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Communication Campaign Channel Measure 91

Media Cause

JULY 11, 2023

Data-Driven Decisions Email automation tools often come with analytics. Look for features like list segmentation, automation, analytics, and the ability to integrate seamlessly with your CRM or donor management system. Email Marketing Strategy for Nonprofits: Understanding Automated Email Marketing Why Automated Email Marketing?

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email Service Marketing Metrics 52

Nonprofit Tech for Good

JANUARY 17, 2019

A social media content calendar will help you to stay on track by planning ahead what you need to post and when. Having a content calendar that everyone can access, will not only show the rest of your team what you’re working on but also give them the opportunity to contribute. Be ready to change what doesn’t work.

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