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3 Ways to Improve Your Nonprofit’s Social Media Presence

Nonprofit Tech for Good

Sponsored by C ollidescope – an online platform that connects influencers, nonprofits, and socially responsible companies to create positive change and amplify impact. Visual Content : Visual content, such as images and videos, tends to perform exceptionally well on social media platforms.

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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

It’s an ideal community to connect co-workers, influencers, donors, and corporate sponsors. 3) Monitor your LinkedIn Analytics. LinkedIn Analytics offer an important key metric that Facebook, Twitter, and Instagram do not – the ability to view clickthroughs on organic posts. 4) Experiment with LinkedIn Ads (maybe).

Linkedin 361
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Applying Avinash Kaushik’s Best Social Metrics Framework for the New Facebook Insights Data

Beth's Blog: How Nonprofits Can Use Social Media

What social media analytics should we pay attention to? And the nuts and bolts questions like, “Given all the Facebook changes , what do I need to understand about the new Facebook metrics and the Insights analytics program?” 3) Applause Rate: I think arts organizations might like this metric!

Metrics 96
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How are you using metrics, benchmarks, and experiments to improve your Facebook presence?

Beth's Blog: How Nonprofits Can Use Social Media

To refine a content strategy, I used the Fan Page insights metrics tool, particularly the stats on interactions and Fan Page growth. My experiments were quite granular: What gets more interactions - sharing video or photos or links? Here are some metrics that I use to harvest insights on those questions.

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The Ultimate Guide to Social Media for Nonprofits

Qgiv

To help you know what to look for, here are two of our favorite nonprofit social media examples: Brother Wolf Animal Rescue’s Instagram account is a great example of using videos to give updates on current projects. Create professional videos where you introduce your team and mission and provide information on how people can help.

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What to expect when you’re expecting to rebrand your nonprofit

Candid

A survey is a good place to start, but you might also consider launching a focus group of constituents (representing different members of your community) to unpack the findings and gather feedback on how rebranding will influence your audience’s perception of your nonprofit. Consider creating a detailed timeline for rebranding.

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Great reads from around the web on December 2nd

Amy Sample Ward

" How Facebook turns active users into community managers – without paying a dime (video) | Powered by John Haydon – John Haydon has a great post and video discussing facebook's strategic design that empowers users to be community managers. "You "You want to develop a stronger, more passionate community.

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