Association Analytics

MAY 17, 2021

Analyzing this data is challenging as it typically resides in multiple systems (e.g. While wrangling all of this data into one place for analysis can be quite the challenge, it’s worth figuring out how to do it. However, that’s not the entire picture as renewals need to be factored in. Demographic/Career Info.

Retention 192

Retention Data Associations Rate 192

Allegiance Group

FEBRUARY 27, 2024

It’s critical to actively track and measure your website traffic against your goals. Thankfully, Google Analytics makes it easy. You’ve likely heard that Google has released its new version, Google Analytics 4 (GA4). Making the switch is vital — if you’re still using the old version, your data is no longer being tracked.

Analytics 52

Analytics Google Fundraising Track 52

Nucleus

OCTOBER 1, 2020

To grow your education business, you need to take advantage of the sophisticated metrics now available through modern data analytics – trends, behaviors, preferences, popularity, geography and much more. “Information is the oil of the 21st century, and analytics is the combustion engine.” Data is the new oil?

Learning Management 130

Learning Management Associations Data Learning 130

Bloomerang

AUGUST 16, 2021

Mastering an analytic approach to strategy and planning. Master an analytic approach to strategy and planning. That’s why you need an analytic, numbers-based perspective to strategy and planning. Start with benchmark data. Track your own data. In this post, I’ll explore the fifth strategy. .

Analytics 126

Analytics Strategy Fundraising Benchmark 126

Media Cause

NOVEMBER 15, 2022

UTMs, or urchin tracking modules, are tags that allow you to better understand where your web traffic is coming from and how supporters get to your site. While they are most commonly utilized within Google Analytics ( soon to be GA4 ), you can also apply these parameters in many other marketing platforms, such as Hubspot.

Guidelines 52

Guidelines Track Practice Analytics 52

Media Cause

JULY 22, 2021

Tracking your website’s activity with Google has just gotten easier. You may have not heard, but Google has officially rolled out Google Analytics 4, a new kind of tracking property. It is different from Universal Analytics properties, which only supports websites, as it supports both websites and apps across multiple devices.

Analytics 52

Analytics Google Phase Nonprofit 52

Nonprofit Tech for Good

FEBRUARY 6, 2022

Nonprofits have assets but instead of owners having equity in the balance sheet, net assets are tracked for a nonprofit. At a nonprofit, a donation must be tracked throughout the accounting process, and if the funds are restricted, supporting documentation is required to prove that the funds were only used for the stated purpose.

Software 293

Software Guide Award Grant 293

DNL OmniMedia

APRIL 1, 2024

Nonprofits collect and generate vast amounts of data, ranging from individual donors’ contact information to program outcomes, but they often struggle with organizing and utilizing the information effectively. This is why data warehouses can have such a significant impact on nonprofits. We’ll cover: What is a Nonprofit Data Warehouse?

Data 52

Data Guide Proposal Nonprofit 52

Association Analytics

SEPTEMBER 22, 2021

Because engagement is critical to retaining members, many associations are using a member engagement score to track and build loyalty. Start by looking at your data from a wide lens. As you look at the data in aggregate, do so for both members and non-members to get a big picture of engagement behavior.

Aggregator 169

Aggregator Associations Activities Active 169

Nucleus

SEPTEMBER 24, 2020

Each member of this panel has been deeply involved in achieving transformational changes within associations in 2020, and each has seen that data and analytics is central to this process. At AACR, John McKenney found that a big-picture perspective was needed to break the cycle of IT being focused purely on one project after another.

Discussion 130

Discussion Associations Technology Analytics 130

Bloomerang

MAY 13, 2024

It’s helping us build a fuller picture of our interactions, which is invaluable.” The ability to access real-time data on donors and volunteers and automate fundraising progress has improved the organization’s agility and efficiency. Automation helps nonprofits use the data in a personal way, keeping staff efficient.

Platform 93

Platform Giving Kentucky Integration 93

Kindful

MARCH 25, 2021

No matter the strategy, the best way to optimize your donor communication processes is to leverage donor data. Your donor data should play a key role in your communication strategy, helping you create targeted content and personal experiences for recipients. You’ll be exploring: What type of donor data should you collect?

Communication 98

Communication Donor Data Guide 98

Bloomerang

JUNE 6, 2024

When members hear about a specific person who overcame adversity because of their help, it paints a vivid picture of the impact and value of their contribution. By integrating everything—CRM, marketing automation, and advanced analytics—they ensure every message you send resonates deeply with what your members care about.

Donor 81

Donor Giving Storytelling Platform 81

Media Cause

MAY 31, 2023

On the surface, it makes sense that privacy and tracking would be at the bottom of a marketer’s task list. But if you engage in targeted advertising or use Google Analytics to track website visitors, privacy-first marketing should be a priority for your organization. The Importance of First-Party Data What’s the Big Deal?

Marketing 52

Marketing Plugin Track Policy 52

Whole Whale

JANUARY 28, 2023

According to tracking for 20,000 top podcasts, the listeners have tripled in monthly podcast listeners over the past 5 years to 75 million (RawVoice). Once this file is downloaded by a user’s device, your ability to track what they do with that file falls off of a cliff. Trying to track podcasts is pretty similar.

Podcast 52

Podcast Measure Feeds Plugin 52

Bloomerang

NOVEMBER 29, 2023

A nonprofit CRM system typically includes functionalities like donor tracking, communication history and email management, event management, and detailed reporting, making it possible for organizations to maintain a holistic view of their interactions with each individual. The right CRM adapts to your strategy, not the other way around.

Fundraising 92

Fundraising Relationship System Integration 92

Bloomerang

FEBRUARY 23, 2024

A nonprofit CRM system generally provides features such as donor tracking, communication history, email management, event coordination, and comprehensive reporting. It goes beyond data storage; it’s about transforming data into intelligence that helps to inform and enhance fundraising strategies.

Education 82

Education Fundraising Integration Nonprofit 82

Nimble AMS

FEBRUARY 3, 2022

Member management: Track user data, including dues requirements and membership status, and view it on a centralized dashboard. Member portals: Allow members to manage their membership online, track certificates, event registrations and more. Data Analytics and Reporting Tools. An AMS might include the following.

Associations 140

Associations Professional Software Tools 140

Nonprofit Tech for Good

JUNE 18, 2020

When thinking about donation amounts, it’s important to look at the bigger picture. To help you better understand GoFundMe Charity donors compared to traditional nonprofit donors, we published a Social Fundraising Data Report for Nonprofit s. These data points highlight how important it is to encourage small donations.

Donation 346

Donation Impact Charity Nonprofit 346

Qgiv

OCTOBER 11, 2023

Using your financials as an indicator of success perfectly all right—but there’s a problem here: If you’re only taking into account how much you raised overall or how much you raised from individual giving, grants, or corporate giving, you’re missing the big picture—and that could really mess you up. Here’s why.

Measure 52

Measure Business Retention Profile 52

Everyaction

JANUARY 16, 2018

If you’re a nonprofit professional you know what it’s like to drown in excel spreadsheets tracking your supporters, donations, major gifts prospects, and almost anything else. From your board members requesting the latest donor stats to your digital director asking for email conversion rates, tracking your data can be hard.

Report 56

Report Data Tools Stats 56

Qgiv

NOVEMBER 30, 2021

With rapidly changing technology and the need to be nimble in our approach to donors, leveraging the data in your nonprofit donor database is more important than ever before. Using data, organizations can ensure their campaigns target those most likely to donate, generating efficiencies and helping determine where to best allocate resources.

Database 52

Database Donor Fundraising Map 52

sgEngage

FEBRUARY 23, 2022

According to Blackbaud data , the perfect fundraising portfolio is 120 prospects or less. This is an opportunity for your data to shine. If you have access to analytics , this is the time to reexamine the results! Use your available data to make room in your portfolio for discovery. Dig into the data. .

Review 92

Review Fundraising Proposal Gift 92

Connection Cafe

JULY 22, 2013

Most nonprofits already have Google Analytics installed on their website to track online traffic. For some good how-to posts, check out my co-blogger Alissa Ruehl , perhaps starting with her Intro to Google Analytics. This post is about how we incorporate Google Analytics data into our Design Process.

Analytics 37

Analytics Design Research Process 37

Greater Giving

DECEMBER 15, 2022

Refresh your website with recent pictures, fundraising updates, and results of your work. It’s important to record data to evaluate donor engagement and create new strategies for stewardship. With digital strategies, you can easily track who engages with your campaign and then record that information in donor profiles.

Digital 75

Digital Marketing Donor Channel 75

DNL OmniMedia

JANUARY 17, 2024

To paint a comprehensive picture of your audience, there are several different sources you’ll need to pull from, including: Previous data. Referencing relevant, older campaign data can help you get a sense of which strategies or channels seem to generate the most engagement.

Game 52

Game Marketing Change Tips 52

Candid

DECEMBER 12, 2022

Picture yourself in a donor’s shoes. Examine your donor database, social media channels, or even survey data to answer questions, like the following: Why is your mission relevant to your audience’s direct interests? Get to know your audience. How familiar or comfortable are they with the causes or issues you address?

Video 97

Video Support Tips Audio 97

Byte Technology

JUNE 17, 2021

Nearly everything can be traced and tracked, from cell phone records to ATM withdrawals. For online marketers, there is customer behavior digital tracking. What You Need To Know About Digital Tracking. These tools for gathering information must all work hand-in-hand to get a full picture of their purchasing route.

Track 246

Track Digital Module Phone 246

Get Fully Funded

JUNE 27, 2022

Start with the Big Picture: How Much Money Have You Raised? . Your first step in a midyear fundraising evaluation is looking to see how much money you have raised year-to-date and whether or not you’re on track to hit your revenue goals for the year. Are you on track? If you’re on track or ahead, congratulations!

Evaluation 72

Evaluation Fundraising Raise Grant 72

The Science Behind Engaging your Supporters

SEPTEMBER 24, 2018

With a dedicated email deliverability expert on staff, EveryAction releases the nonprofit industry's primary data on Nonprofit Email Deliverability each year. #4. Custom reports offer a real-time picture of your supporters across all channels. Dig deeper by segmenting data by universe, timeframe, or source.

Advocacy 88

Advocacy Offline Gartner Nonprofit 88

Nonprofits Source

NOVEMBER 7, 2023

That means you must have a comprehensive understanding of your supporters’ demographics and interests Leverage tools like your CRM platform and previous social media analytics to pinpoint who your audience is and what they care about. Compare this research to engagement data from your previous posts. Track reliable results.

Social Media 52

Social Media Media Build Social 52

DNL OmniMedia

DECEMBER 13, 2021

Your nonprofit’s constituent relationship management (CRM) software contains one of your organization’s greatest assets — your data. Investing in a new CRM is a costly decision, from the migration of all of your nonprofit’s data to the training needed to familiarize your team with the new solution. Internal operations management.

Blackbaud 52

Blackbaud Nonprofit Summary Comparison 52

Allegiance Group

MAY 18, 2023

Tracking data on unique visitors, pageviews, backlinks, and more from Google Analytics is essential to creating compelling online content. Furthermore, critical expertise is needed to gain insight from the data and employ what you learn to meet visitors’ search intent and your online fundraising goals.

Digital 52

Digital Practice Donor Strategy 52

Allegiance Group

APRIL 15, 2024

The first step in creating any marketing campaign is to conduct preliminary research that investigates and explores data about your organization’s current audience and past campaigns. Analyzing your nonprofit’s data and industry trends can uncover insights about: Existing donors. Data comes in handy again at this step.

Mail 52

Mail Fundraising Nonprofit Channel 52

Whole Whale

JANUARY 27, 2022

DIY Multimedia tools to create social content Canva for nonprofits – pictures dominate social comms and a good canva template can go a long way. LinkedIn Analytics with Shield AI tool for a personal profile. This can be used to track the engagement rates overtime of the posts on a personal profile. Social Media Tools.

Profile 98

Profile Social Linkedin Audio 98

DNL OmniMedia

JULY 14, 2021

Nonprofit database software solutions serve as your nonprofit’s hub of information and documentation, allowing your nonprofit to make data-driven decisions to improve operations while staying organized. . It can help make data-driven decisions. It can help make data-driven decisions. It can help segment your audience.

Database 52

Database Software Template Nonprofit 52

Care2

OCTOBER 15, 2013

Do they really give you the full picture of how your organization is connecting with your constituents and moving them up the engagement ladder? Why is Social Media Data Important? You need concrete social media data to determine your impact through social media. What are the Best Tools for Collecting Data?

Metrics 77

Metrics Social Media Media Social 77