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How and Why to Track Your Donor Acquisition Rate

Neon CRM

If you do, you’ll probably want to track your donor acquisition rate. Here’s how to calculate your donor acquisition rate and what to do with that information once you have it. To find your donor acquisition rate, you’ll divide the number of new donors by the number of all donors. Why Track Your Donor Acquisition Rate?

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What Apple’s privacy changes mean for email open rates

M+R

A quick reminder: email opens are tracked by tiny image pixels embedded in the content. From screenshots that’ve been shared, it looks like the “Protect Mail activity” option loads ALL content. If open rates from a significant portion of email list subscribers are unreliable, then that data point is unreliable.

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3 Ways to Improve Your Nonprofit’s Social Media Presence

Nonprofit Tech for Good

Regular updates keep your audience engaged and informed about your activities. Step 3: Track and Measure Key Performance Indicators (KPIs) To enhance your nonprofit’s social media presence, it’s essential to track Key Performance Indicators (KPIs). Consistency : Consistency is key when it comes to social media.

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Membership Retention Rate: How Associations Can Retain More Members

Neon CRM

Membership retention rates for nonprofits vary widely. The biggest benefit they provide is more than financial—it’s continued support that drives awareness and outreach activities for your cause. If you want to improve your membership retention rates, you need to nurture and build your member relationships consistently.

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How to Demonstrate ROI to Your Nonprofit Board Members

Nonprofit Tech for Good

Nonprofit managers can show the board (and others) that the organization has maximized efficiencies by accurately measuring the amount (and types) of resources going to marketing and fundraising activities. If your nonprofit doesn’t do this kind of record-keeping and analysis, the good news is that it is never too late to start! .

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Engagement Analytics 101: Setting Your Association Up for Success

Association Analytics

Are you taking advantage of this important information, or are you still creating events, products, and activities based on what’s always been done? Be mindful not to overweigh activities that have limited opportunities for participation (i.e. Finally, you’ll want to consider the time decay of your offered activities.

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Donor Database Management: A Quick Guide to Prospect Setup and Tracking

Qgiv

However, many organizations fail to properly track gift officer portfolios, gift officer actions and donor pipeline management within their donor database management. Standardization around portfolio tracking, donor interactions, documenting proposals, and next steps is critical to the health and sustainability of any fundraising program.