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Math-Free Magic: Understanding Predictive Analytics

Association Analytics

They’re new, unfamiliar, and sound like math. Can you imagine having a crystal ball foresee which members will renew and which ones need extra attention? Unless you’re a data analyst or love numbers, predictive analytics are probably two words that scare you.

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Video Marketing on Social Media: Best Practices & Inspiration for Nonprofits

Nonprofit Tech for Good

Another consideration is that around 80% of videos in social feeds are watched with the sound off. Facebook recommends that you “design for sound-off, delight for sound-on.” You really only have a few seconds to grab attention. Get their attention with a “hook” (i.e. Grab the viewer’s attention at the jump.

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How To Provide Superb Customer Service

Eric Jacobsen Blog

Does it cost more to display a sense of urgency or to pay attention to detail? For example: How much does it cost to express genuine interest in customers or to anticipate their needs? Do you pay your employees more to smile, to make eye contact, or to add energy to their voices?

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Captivology: The Science of Capturing People’s Attention

Beth's Blog: How Nonprofits Can Use Social Media

The book shares how and why our mind pays attention to some events, ideas, or people and not others. Parr uses the metaphor of building a fire to describe how capturing attention works. There are three stages starting with ignition, what captures immediate attention. It is based on reciprocity.

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Get More Out of AI, Start Chatting

.orgSource

Actually, they are triplets because Microsoft has a bot named Bing, who receives less attention. This sounds obvious, but it’s surprising how frequently choices are made for less objective reasons. But pay attention to the caveats that will keep those interactions safe and entertaining. Check Bing out.

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#NailYourPitch: Make an Amazing First Impression

Greater Giving

While these assumptions usually aren’t accurate, they allow someone whose time is extremely valuable—such the president of a company or a wealthy philanthropist—to make quick decisions about what deserves their limited time and attention. Making a killer first impression is key to getting that limited attention.

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Seven Ways To Delight Your Customers

Eric Jacobsen Blog

Does it cost more to display a sense of urgency or to pay attention to detail? For example: How much does it cost to express genuine interest in customers or to anticipate their needs? Do you pay your employees more to smile, to make eye contact, or to add energy to their voices?