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A Guide to Email Accessibility Best Practices for Nonprofits

Nonprofit Tech for Good

Key criteria for nonprofits to consider when designing emails for accessibility include: Ensure that your brand colors pass ADA contrast ratio guidelines of 4.5:1 Here are three areas where you’ll want to check for accessibility.

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8 Ways to Improve Your Matching Gift Emails & Drive Results

Neon CRM

In fact, matching gift emails sent in the first 24 hours after a donation result in 2-3 times higher than the average nonprofit email open rate ! And in order to simplify the matching process for donors, it helps to share guidelines and eligibility criteria specific to the individual’s employer.

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5 Easy Ways Your Website Can Boost Your Fundraising Results

Nonprofits Source

Make the donation process as simple as possible so donors can quickly and easily contribute to your cause. This tool makes the event planning process simple for both you and your guests! Businesses tend to match their employees’ donations at a 1:1 ratio, though some match as high as 4:1. Use calls to action.

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What Are Key Event Metrics and Why Do They Matter?

Greater Giving

The resulting number is a percentage that will tell you how much money you made back on every dollar spent. Cost-to-Revenue Ratio. To get your cost-to-revenue ratio, divide the overall cost of the event by the revenue generated, and once again multiply by 100. The lower the ratio, the more effective your spending is. .

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10 Donation Page Best Practices for Nonprofits

Nonprofit Tech for Good

According to Network for Good , one in six online donors will drop out of the donation process if they are sent to a third-party website. As a result, securing more monthly donor revenue is a high priority for nonprofits. NextAfter has also found that using big rectangle buttons rather than small radio buttons results in a 22.9%

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Why You Should Do A Cost-Benefit Analysis Before Throwing Your Next Nonprofit Fundraising Event

Bloomerang

First focus on strategies that develop all those things for you; then consider an event to help the process of transformation to powerful engagement and passionate commitment along. The Association of Fundraising Professionals (AFP) arrived at similar results. raised ratio? The ratio of 4 to 1 does not look as good as 5 to 1.

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5 Corporate Philanthropy Roadblocks—and How to Solve Them

EveryAction

However, most nonprofits continue to drastically underutilize available philanthropy opportunities, resulting in billions of corporate dollars being left on the table each year. For matching gifts, these typically include matchable donation minimum and maximum amounts and a match ratio to determine the match size. The Roadblock.