EveryAction

AUGUST 30, 2023

Create personalized messages or schedule in-person meetings or phone calls to highlight the impact of individual donors’ previous contributions and connect them to the organization’s larger goals. Invite mid-level donors into your strategy. Too often we only invite those making major gifts into the strategy fold.

Donor 179

Donor Gift History Virtual 179

Candid

MAY 15, 2024

We only ask for the information we need to understand the proposal and then dive deeper via phone calls. Reduced reporting requirements and shared metric development with grantee partners: Evaluation should help us understand what’s not working , not just what is, and it should be useful for the grantee partner as well as HF.

Philanthropy 52

Philanthropy Proposal Application Metrics 52

Achieve

FEBRUARY 16, 2024

Decide with your corporate partner who the designated point people from each of your teams will be as well as the method of communication you’ll use, such as email, phone calls, or a messaging app. Then, determine how often you’ll check in with one another.

Sponsor 52

Sponsor Strategy Proposal Metrics 52

Nonprofit Tech for Good

AUGUST 9, 2021

LinkedIn Analytics offer an important key metric that Facebook, Twitter, and Instagram do not – the ability to view clickthroughs on organic posts. Similar to how your organization has a plan to engage and report back to major donors, sponsors, and funders through email, print, and phone calls, create a strategic plan for LinkedIn.

Linkedin 362

Linkedin Practice Social Media Sponsor 362

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 3, 2011

Facebook Rolls Out New Metric: People Talking About. Last night Facebook announced some changes to Insights , the analytics program that we use for tracking Facebook pages, that includes a new metric, “People Talking About.” This number will be displayed *publicly* below your total likes (fans)!!

Metrics 129

Metrics Facebook People Change 129

sgEngage

APRIL 17, 2024

Raw data—such as customer lists with phone numbers and email addresses—is a valuable resource as-is. This usually means identifying key metrics that you have been using—or want to be using—to measure your organization’s success. Our environment is telling us how important our data is by how hard we work to protect it.

Chart 83

Chart Map Data Attention 83

Get Fully Funded

JANUARY 24, 2024

Additionally, ensure that your page is mobile-responsive, as most people will scan the codes and make their donations through their phones. That way, community members can simply scan the code with their phone and be immediately taken to the page with all your event information.

Fundraising 59

Fundraising Evaluation Rate Gift 59

sgEngage

MAY 27, 2021

Key fundraising metrics like donor retention rate, donation frequency, and fundraising return on investment (ROI). These metrics provide a comprehensive, bird’s eye view of your organization’s fundraising and outreach efforts that you can use to craft a new strategy. The characteristics of your donor base.

Giving 119

Giving Retention Metrics Demographics 119

Bloomerang

NOVEMBER 10, 2023

Follow up with a phone call, thanking them for past engagement and discussing what they love about your mission. Make one last phone call. Make phone calls. Identify prospective major donors based on wealth and engagement metrics. These eight steps might look like this: Start by sending an introductory letter.

Gift 100

Gift Raise Guide Relationship 100

Beth's Blog: How Nonprofits Can Use Social Media

JULY 23, 2009

Over the past three years, I've been presenting on this topic , the thinking and practice has evolved from 'we can't measure social media or it doesn't yet provide a tangible return," to being able to have guidelines, metrics, and techniques for demonstrating the ROI. My presentation use s*x metaphors to explain some of the points.

ROI 78

ROI Social Media Metrics Conference 78

Association Analytics

JULY 22, 2021

Keep monitoring the growth with metrics (for example, decreased number of duplicates, increase in completion rate of certain fields.). It’s an easy way to collect phone numbers for your database. After a trade show, you may need to spend more time on data hygiene than other times. Measure Progress: Stay on top of your data.

Data 169

Data Analytics Associations Registration 169

Bloomerang

MAY 31, 2022

Also, review your fundraising metrics and data from previous campaigns. Powerful platforms like Bloomerang also allow you to create donor segments for more targeted research and communications, view donor engagement and generosity metrics per supporter, and track fundraising campaign progress. Email marketing software. Wrapping up.

Strategy 105

Strategy Develop Fundraising Nonprofit 105

sgEngage

JANUARY 30, 2024

Track donors’ engagement AI tools can help measure supporters’ feelings and opinions about your nonprofit by gathering data from surveys, polls, forms, and marketing engagement metrics like email opens or social media likes. You can use this information to identify trends and patterns in donor sentiment.

Tools 86

Tools Donor Fundraising Survey 86

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 4, 2017

She talked about being out on a Friday night with friends and all of sudden getting an alert on her phone of an after-hours work e-mail. “I glanced at my phone, I saw the notice, and read the email. The metric of how many emails a staff person can answer in a 24 hour period is not a useful indicator of job performance.

email 119

email France Guidelines Virginia 119

DNL OmniMedia

MAY 25, 2022

Data Analytics for Nonprofits: 13 Key Nonprofit Metrics. If your organization is ready to begin analyzing your data or simply is looking to refresh your current practices, consider the following tips: Choose the right metrics to measure and analyze. However, not all metrics will be useful for your organization’s strategy.

Analytics 52

Analytics Org Adwords Metrics 52

Whole Whale

NOVEMBER 10, 2021

You might hear an assumption along the lines of the following: Your organization’s audience all have mobile phones, there is therefore a huge opportunity for all of them to connect with your org on a custom app. Also, donations are now free on Facebook — the #1 app on phones. The post 3 BIG reasons not to build a Mobile App!

Mobile 96

Mobile Build Benchmark Rate 96

sgEngage

JANUARY 16, 2024

If someone has indicated that they want to donate, but hasn’t, don’t hesitate to follow up with a phone call, text, or reminder email, especially as the time for the event or campaign runs down. A little reminder nudge for a slow-to-act potential donor never hurt anyone. People respond to deadlines!

Effective 74

Effective Tips Fundraising Blackbaud 74

Qgiv

DECEMBER 7, 2022

Identify Your Priorities Define and Document Your Pro c edures Prepare Your Database Review Existing Portfolios or Assign New Portfolios Train Your Team Establish a Feedback Loop Track and Review Your Metrics. Step 7: Track and Review Your Metrics. are clearly documented within the database. How are team members held accountable?

Database 52

Database Track Donor Management 52

DNL OmniMedia

NOVEMBER 22, 2022

Google has a metric called Quality Score. This metric is used in conjunction with your bids to determine which ads to run and what each ad should cost. The columns help you track the trends of metrics like Expected Clickthrough Rate, Ad Relevance, and Landing Page Experiences. Make Sure Your Pages Are Mobile Ready.

Google 52

Google Results Websites Grant 52

sgEngage

APRIL 10, 2023

Demographic data, historical giving, and engagement metrics can help you decide how to segment your audience and construct your marketing strategy. By conducting prospect research with this purpose in mind, you can have this arrangement set up in the early fall, well before Giving Tuesday arrives.

Demographics 74

Demographics Retention Donor Research 74

Nonprofits Source

APRIL 15, 2024

For major donors, start with a phone call and then send out an official email or printed invitation with the registration information. Make sure to track engagement metrics so you can assess which content resonates the most with donors and where your marketing materials are most likely to be seen. Segment your communications.

Marketing 52

Marketing Fundraising Tips Registration 52

Nonprofits Source

NOVEMBER 27, 2023

As you share content on social media , track metrics like reposts and total impressions. A mobile app allows you to reach your community directly with alerts on their phones. Include links in your captions or your social media bio so followers can easily navigate to your digital resources.

Channel 52

Channel Business Marketing Effective 52

Get Fully Funded

MAY 9, 2024

While your moves management team is responsible for personally thanking donors via phone calls, handwritten letters, and in-person meetings, you can complement their efforts with your digital marketing outreach. Start with more intimate, one-on-one communications like emails or digital greeting cards.

Gift 52

Gift Marketing Data Strategy 52

Qgiv

JANUARY 24, 2024

When was the last time you didn’t have your cell phone on you? With the right email marketing software, you can send targeted appeals to specific audiences, keep donors updated on events, and track crucial metrics like open rates and click through rates. It streamlines giving and makes donating a breeze. And the list goes on.

Practice 52

Practice Strategy Guide Fundraising 52

NetWits

JANUARY 11, 2012

With smart phone penetration in the US crossing 40%, QR code readers will soon be everywhere. The benefit here is that you can use these platforms native metrics to track the success of your QR code. Clever use of mobile technology might be just what your next campaign needs. Tons of People Can Get a QR Code Reader.

South Carolina 253

South Carolina Blackberry Portland Mobile 253

Get Fully Funded

JUNE 16, 2022

To better analyze your campaigns, you’ll need to understand a few fundamental metrics, including ROI, cost per dollar raised (CPDR), and cost per acquisition (CPA). Metrics like these measure your digital marketing campaigns in different ways, but they all seek to answer the same question: “Are your campaigns raising or losing money?”

Raise 59

Raise Campaign Money Online 59

Bloomerang

AUGUST 17, 2021

You won’t know if your event is a success unless you know which metrics to track. Attach a donation form to the letter with space for the item donor to include their name, address, phone number, item description and value, and any exceptions or restrictions associated with the item (such as an expiration date).

Tips 119

Tips Guide Fundraising Raise 119

Saleforce Nonprofit

APRIL 19, 2021

While some nonprofits are highly evolved in this category, many organizations are struggling with the first step of identifying which metrics to collect. When there is a challenge to solve that involves multiple teams, is it easy to find and share data? Where are you on the spectrum?

Digital 116

Digital Question Mentoring Michigan 116

Beth's Blog: How Nonprofits Can Use Social Media

JULY 21, 2014

I did take along a few books, including Ariana Huffington’s Thrive: The Third Metric to Redefining Success and Creating a Life of Well-Being, Wisdom, and Wonder. The book is about how to reframe success away from money and power to a third metric. Above all, it is a great escape from your never ending to do list.

Business 129

Business Slideshare Metrics Life 129

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 21, 2014

It is the dominant form of content we all engage with – on our desktops, our tablets and now our phones. And when video is paired with a continuous strategy and clear metrics for success, there is overwhelming evidence showing that it is a crucial, important investment for nonprofits. The same is true with video.

Video 139

Video Communication Strategy Stats 139

Qgiv

JUNE 8, 2021

All three metrics dropped slightly from 2019 to 2020. Welcome kits, phone calls , and surveys can be extremely powerful in bridging the gap between the first gift and the second (resulting in a nearly 40% increase in retention). The overall 2020 donor retention rate was 43.6%, a 4.1% to an average of 19.2%.

Report 52

Report Project Effective Retention 52

NetWits

NOVEMBER 17, 2010

When people scanned the QR code with their smart phone, it opened a mobile-friendly petition aimed at saving British Columbia’s Flathead River Valley. QR codes are great for a techie support base who is running around with smart phones, but that doesn’t sound like your audience then they may not be right for you.

South Carolina 212

South Carolina Contest Netherlands Nonprofit 212

Forum One

MARCH 18, 2021

As the years pass, cell phones will remain an ever-growing way to access the internet. What a website would look like and how it would behave at smaller viewports (in this case, phones, and eventually, tablets) was often an afterthought. billion people across the globe. The genesis of the mobile-first approach.

Mobile 49

Mobile Indonesia Pakistan Nigeria 49

CauseVox

SEPTEMBER 13, 2021

Our activity metric is set to “minutes” so that people can track/log the minutes they spend doing whatever activity, rather than tracking miles. CauseVox’s activity metric supported this flexibility perfectly: participants could track minutes related to any activity and share more information on their fundraiser page. The Flexibility.

Activities 94

Activities Active Activism Raise 94

Greater Giving

JANUARY 30, 2024

No matter what report you need to pull, what metrics you are looking for, or what support you are looking for in association with a sale, you can find all of that information within Greater Giving. Integration with Donor Software Many of our nonprofit fundraising partners ask if Greater Giving integrates with their donor software system.

Software 52

Software Support Fundraising Registration 52

sgEngage

MAY 12, 2023

This way, attendees can begin and close out their auction experience with ease right from their phones. This data can also help guide the follow-up and stewardship processes, as you can quickly sort bidders by total contributions or other engagement metrics. Sponsor ticketing and tracking.

Virtual 69

Virtual Build Stream Software 69

Bloomerang

AUGUST 29, 2023

Customize your dashboard to show the fundraising metrics most important to your nonprofit’s mission and campaign success. Pull reports with the most important metrics for your nonprofit’s success. This means all of your supporters will have a smooth donation process, no matter if they give from their laptop, tablet, or mobile phone.

Platform 62

Platform Donation Online Fundraising 62