Byte Technology

JANUARY 26, 2017

You can also find that your site is suddenly suffering in search engine rankings, which can be a hit to your reputation. And, in worst case scenarios, can stand the chance of losing all your site data. However, professional help costs bucks, and for small site owners the cost can quickly become more than they can bear.

Site 100

Site Plugin WordPress Tips 100

EveryAction

SEPTEMBER 20, 2016

Through her work with clients like the Wildlife Conservation Society and her love of (math) problem solving, Amy has picked up a lot of wisdom + I wanted to better understand her process for approaching a social media campaign and measuring its efficacy. Measuring beyond "likes". Goal: Engagement Metric: Overall Engagement Rate.

Metrics 100

Metrics Social Media Measure Media 100

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 27, 2012

Keo Savon, the young Cambodian woman supported by Measuring Networked Nonprofit book royalties. I could not have written this book alone, especially as a reformed measurement phobic. KD Paine taught me the joy that is measurement. We were also lucky to have a talented editor, William T.

Measure 109

Measure Network Cambodia Chapter 109

Nonprofit Tech for Good

MARCH 4, 2023

Over time, as more people share those posts and create backlinks to your site, it could indicate to Google that your site features quality content and indirectly improve SEO—making it even easier for donors to find you when they search the web for your organization or cause 5) It’s an extension of your fundraising technology. .

Social Media 327

Social Media Media Social Sponsor 327

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 19, 2011

We’ve been chatting about how to measure the impact of the crowd and she offered to write this guest post on the topic. Measuring Your Crowdsourcing Efforts by Aliza Sherman. In order to know how to measure crowdsourcing results, you first need to understand what kind of crowdsourcing you’re implementing. Measuring Work.

Measure 104

Measure Aggregator Platform Consultant 104

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 17, 2012

Most nonprofits do not have the resources to hire one of these in-demand professionals nor do you see many funding opportunities to build this type of commitment to measurement and learning from data into a nonprofit’s DNA. ” @ mmorino just finishing up talks in RI/Boston – some great discussions about measurement.

Measure 99

Measure Roles Support Literacy 99

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 30, 2011

While my family and their home dodged a bullet, like millions in NYC, other locations had catastrophic flooding and there was a loss of lives. We learned that it predicting the path of hurricanes is a more precise science than the measuring their destructive force. A breakdown of the engagement and site visit stats are below.

Hurricane 97

Hurricane Measure Social Media Pledge 97

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2011

Yesterday, I had the pleasure of hearing Chip Giller from grist.org give a talk at the Packard Foundation about their social media strategy and how they used measurement. The talk was so insightful that I’m sharing what I learned. Someone is even selling bumper stickers with the phrase.”.

Measure 97

Measure Policy Social Media Green 97

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 13, 2011

. Last week public relations and measurement professionals met in Lisbon for a Summit hosted by AMEC (The International Association for Measurement and Evaluation of Communications). 2: Measuring the Effect on Outcomes is Preferred to Measuring Outputs : Measure your results, not just numbers.

Measure 115

Measure Social Media Media Metrics 115

NTEN

OCTOBER 24, 2011

And though we are making huge strides as a sector to understand the most effective techniques and approaches to using these tools, we still have a lot to learn about one of the most important areas of social media: measurement. Measuring your activities is as important as what you’re posting, or how many times a day you post.

Social Media 88

Social Media Measure Media Social 88

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 2, 2015

A few months ago, I facilitated a mini-innovation lab on measuring impact for grantees of the Google Nonprofit program at the Impact Hub. The group included a mix of Google grantees as well as measurement professionals. Create a roadmap for measuring your financial + social impact. Europe and Latin America. Report Out.

Measure 50

Measure Impact Program San Francisco 50

Nonprofit Tech for Good

JUNE 14, 2019

Once inside your site, a hacker can delete pages, plugins, and themes without anyone knowing. Most nonprofits can’t afford to pay a $10,000 ransom every month because a hacker planted a virus on their site. How many months would you lose trying to rebuild your site? 1) Regularly update your plugins.

WordPress 247

WordPress Plugin Files Websites 247

Association Analytics

OCTOBER 10, 2022

In today’s world, success is measured by more than just clicks and open rates. There are many marketing technology tools that can help you measure success. These two tools will help you measure the success of your campaigns. Duration – looks at how long people stay on certain pages in your site.

Analytics 169

Analytics Marketing Taxonomy Module 169

The NonProfit Times

MAY 14, 2024

Are you planning to conduct an aggressive outreach to potential candidates or just post the position on social media sites and hope candidates apply? It is also important to measure the candidate’s core leadership and personality traits as well. This summary should also accompany the candidate’s cover letter and resume.

Leadership 105

Leadership Summary Search Profile 105

Nonprofit Tech for Good

DECEMBER 13, 2021

Step 1: Conduct a Content Inventory and Site Audit. A content inventory is a list of all the content on your site. Tools like Screaming Frog can be used to crawl your current site and download the results onto a spreadsheet where each piece of content can be assessed. Content to be relocated elsewhere on your site.

Websites 301

Websites Analytics Project Proposal 301

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2010

I have been thinking a lot about actionable social media measurement strategies that are fit and trim and light on their feet! Inspired by the Measure Everything: Is Your Nonprofit Facebook Page Worth It? , You should also be thinking about what to measure and an efficient method for collecting that data before you begin.

Social Media 113

Social Media Measure Action Media 113

.orgSource

JULY 25, 2023

Backlink analysis—Identify high-quality links to other websites that increase your site’s authority and its position in the search. Continuous improvement—Once you’ve established SEO practices and procedures, AI tools can help you keep your site optimized for peak performance. That’s a reminder to proceed with caution.

Team 221

Team Marketing Build Analysis 221

Robert Weiner

MAY 19, 2009

Seems like everyone’s taking potshots at nonprofit Web sites these days. A few weeks ago I wrote about Jakob Nielsen’s study of nonprofit Web site usability. Their key findings: read more.

Site 100

Site Web Studies Measure 100

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2011

Part of my work as Visiting Scholar at the David and Lucile Packard Foundation is facilitating several peer learning groups on social media measurement. The intent is to help grantees improve their social media practice through measurement and learning. What social media measurement pilot can best help move your practice forward?

Measure 98

Measure Social Media Media Social 98

Nonprofit Tech for Good

NOVEMBER 1, 2020

There might also be smaller sites. 7) Measure your social media engagement. You can also use the data to measure your progress against your goals. If you’re doing this, make sure to measure the clickthrough rate. The first thing that you’ll need to do is decide what type of social media platform you want to target.

Social Media 332

Social Media Associations Media Social 332

Nonprofit Tech for Good

MAY 13, 2022

Attribution is what allows you to measure the success of your acquisition strategies (and get great insights for optimisation). Measure the success of your upgrade asks – do donors who come from your species extinction petition go on to be regular donors at a higher rate? How to keep growing your donor acquisition. Term (utm_term).

Donor 276

Donor Track Facebook Campaign 276

Nonprofit Tech for Good

MAY 8, 2019

Race Forward’s digital footprint now includes four main properties, including Colorlines , a daily news site. As communications director Melissa Franqui explains, “Any communications department, not only ours, has to be continuously asking, is the site communicating our mission, our current work, and our values to our intended audiences?”.

Online 235

Online Hunger Metrics Drupal 235

Beth's Blog: How Nonprofits Can Use Social Media

MAY 2, 2011

Take for example, the NTEN Social Network 2011 Benchmarking Study or the Digital IQ Study of Government Sites. Benchmarking, whether an informal or extensive research study, can be an incredibly valuable exercise because the numerical analysis can help you craft realistic measurable objectives. A benchmarking process can help.

Benchmark 96

Benchmark Social Media Measure Results 96

NTEN

APRIL 10, 2015

Do you create content, measure it, analyze it and still wonder what, if any, impact that content had on your goals? In the majority of organizations we have spoken to, worked with, and now surveyed, there is a disconnect between content creation, measurement, and impact. content strategy Strategy Web Sites Communications'

Measure 36

Measure Content Strategy Create 36

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 15, 2016

Source Codes: The Most Useful Measurement Strategy You May Not Be Using – Guest Post by Laura Quinn. Test it on your site to make sure, but the vast majority of sites just ignore anything that comes after a “? ” You’re likely using more than one channel to communicate. and then text that describes what you want to track.

Measure 50

Measure Strategy Analytics Channel 50

NTEN

JUNE 9, 2023

Eight cybersecurity strategies Following are eight cybersecurity measures nonprofit web managers can adopt to help protect their websites and stay ahead of new threats. A WAF protects against cross-site forgery, cross-site scripting (XSS), file inclusion, and SQL injection attacks. Back up your website.

Websites 68

Websites Strategy Plugin Nonprofit 68

Forum One

JANUARY 30, 2024

Additionally, the team crafted a meticulous Measurement Plan to assess the dashboard’s effectiveness in achieving key objectives, while also providing recommendations for future growth opportunities. With a mobile-friendly design, the site aims to elevate the triumph of its mission and captivate the next wave of supporters.

Award 72

Award Captivate Celebrate Voice 72

Media Cause

NOVEMBER 15, 2022

UTMs, or urchin tracking modules, are tags that allow you to better understand where your web traffic is coming from and how supporters get to your site. They help to measure performance and see how far along you are in meeting campaign goals or even a secondary goal, like cultivating and engaging audiences. .

Guidelines 52

Guidelines Track Practice Analytics 52

Candid

APRIL 13, 2021

In the language of Google Ads, donations are one of the most valuable conversions an organization can measure. A conversion is any measurable action that a visitor takes on your website. You have complete control over which conversions you encourage on your site. Common measurements include: Time spent on your site.

Grant 98

Grant Google Problem Analytics 98

Nonprofits Source

MAY 15, 2024

Make sure your website can resize to fit the user’s screen so they won’t need to zoom in to browse the site. Finally, examine load speed and navigation to confirm that the site populates quickly and mobile users can easily move through your site. These measurements should align with your campaign’s goals.

Map 52

Map Digital Business Marketing 52

Nonprofits Source

FEBRUARY 22, 2024

With our guide, you’ll be well prepared to create a content strategy for your site, whether you’re migrating from a different CMS or starting from scratch. To help you figure out your goal and audience, answer the following questions: Why do you want to start a WordPress site? What actions do you want visitors to take on your site?

WordPress 52

WordPress Content Strategy Create 52

Whole Whale

MAY 11, 2022

The search bar allows you to type a question about your data like: “how many users came to the site last month?” This is a more accurate measure than UA which was reliant on another page load or a custom event being triggered. So if a user click page_view: every page load or the browser history state is changed by the active site.

Analytics 59

Analytics University Difference Metrics 59

Forum One

DECEMBER 5, 2023

The team also delivered a detailed Measurement Plan to evaluate the dashboard’s success in reaching key goals and provided recommendations for future growth opportunities. Working with Forum One, they redesigned and launched a new flagship site , supporting their comprehensive digital strategy.

Award 71

Award Museum Arts Culture 71

Qgiv

NOVEMBER 9, 2023

Measure and track your success. How to measure the success of your nonprofit branding strategy There are several ways to measure the success of your nonprofit branding strategy. Your branding should be able to evolve as your organization grows and changes. Be open to making changes to your branding as needed.

Strategy 110

Strategy Tips Nonprofit Conservancy 110

Care2

APRIL 18, 2011

The very first thing that nonprofits should do is setup a tracking system to measure their blogs and social media. Before we dive into specifics, it’s important to recognize that no one product will measure everything you need and they are not 100% accurate. That said - they are still useful as part of your metrics and tracking.

Social Media 65

Social Media Measure Tools Media 65

Nonprofit Tech for Good

NOVEMBER 7, 2019

Nonprofits quickly receive the data insights they need to track and measure success through the new Report Center. Nonprofits can customize the button with suggested donation amounts, branding, and colors to fit their sites. 3) Advanced data reporting. 4) Easy-to-install donate button.

Charity 214

Charity United States New Zealand Canada 214

Forum One

APRIL 20, 2010

Site Traffic: In the past, I have advised clients that they should aim for web traffic to increase by at least 5 percent each year, excluding years during redesigns or for a site's first year. Email Sign Ups: Specifically, in terms of email signups, the average conversion for users signing up when coming to a site dropped to only 2.1

Metrics 52

Metrics Measure Web Convio 52