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Three benefits of developing thought leadership content at your association

Nimble AMS

If you’re looking to make a difference at your association, thought leadership is crucial. A study conducted by Edelman and Linkedin reported 65% of those surveyed said thought leadership content improved their perception of an organization. The benefits of developing thought leadership content ?. Build association credibility.

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International Leadership, Women’s Issues, and Branding—A Conversation With Allison K. Summers, CAE

.orgSource

An expert on branding startups, executive leadership, governance, and more, Allison has deep roots in the association community. We feature videos about women who are achieving firsts either for their ethnic group or for their country. Our discussion about the Summit Award launched a wide-ranging conversation.

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Building Leadership Support through Good Goals and Meaningful Metrics

VQ Strategies

This video explores how rethinking goals and metrics for volunteer engagement can be vital to building leadership support for strategic engagement. The post Building Leadership Support through Good Goals and Meaningful Metrics first appeared on VQ Strategies. New practices demand a new measures of success.

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How to amplify member voices to create a culture of thought leadership

Nimble AMS

You owe it to your members to develop a thought leadership-driven culture at your association. When you take the time to develop well-researched thought leadership content, you’ll boost organizational awareness and increase member retention. How to foster a culture of thought leadership. Attend association events.

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To Get Close to Members, Follow MarTech Trends

.orgSource

Mainstream Video Video isn’t new. But associations tend to use it like a warm-up act instead of making video the headliner these statistics suggest that it should be: A HubSpot survey of 3,000 respondents indicates that 54% of consumers preferred video marketing from their favorite brands. Take a lesson from QVC.

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Broken Crayons: What Happens When Nonprofit Leadership Fails Fundraisers of Color

Bloomerang

We knew when we showed up on day one as the new Chief Development Officer at your impactful nonprofit, leadership would be behind us. The job description clearly stated that nonprofit leadership values all employees and the unique contributions they bring to the organization. . Each of us is accomplished in our own right.

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Thought Leaders Blaze Trails of Discovery and Engagement

.orgSource

That’s the beauty of thought leadership. Thought leadership is an old idea that has been made new again. Thought leadership is a powerful way to engage an audience that prefers to be educated versus sold to. Thought leadership is a strategy that seems tailor-made for associations. Here’s one significant challenge.

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