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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

If the marketing team promises a fabulous new website, and the results don’t include any features members want, there will be issues, not the least of which is broken confidence. The board plays the central role of visionary. Instead of addressing the “how to,” they concern themselves with the bigger issue of “why.”

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How Nonprofits Can Steward Corporate Donors on Social Media

Nonprofit Tech for Good

Deciding how to handle donor recognition on social media is a complex exercise. Read on to learn how Feeding America and The Global FoodBanking Network have recently stewarded their corporate donors on social media. The company generously took the first step in sharing their recent donations on social media.

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Elevating Latino Voices: How Nonprofits Can Celebrate Hispanic Heritage Month

The Modern Nonprofit

Estimated Reading Time: 4 minutes Elevating Latino Voices: How Nonprofits Can Celebrate Hispanic Heritage Month From the rhythmic cadence of salsa music to the inspiring tales of pioneers who’ve blazed trails in fields as diverse as literature, science, and politics, the Latino community has enriched the American mosaic in countless ways.

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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

If the marketing team promises a fabulous new website, and the results don’t include any features members want, there will be issues, not the least of which is broken confidence. The board plays the central role of visionary. Instead of addressing the “how to,” they concern themselves with the bigger issue of “why.”

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To Get Close to Members, Follow MarTech Trends

.orgSource

Align Strategy and Marketing Align strategic goals with marketing initiatives , and ensure that all teams understand their role and responsibility to deliver results.orgSource Vice President Marketing Communications, Jane Pearson, offers this advice: “The marketing department is not just an external brand ambassador. Study across industries.

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6 Unexpected Roles You’ll Need on Your Virtual Event Team

AccelEvents

The emergence of virtual events during the COVID-19 pandemic has lead to the development of new and unexpected roles on an event team. While some of these roles may look similar to those roles needed at a physical event, there are some major differences in the skills required to perform their duties in a virtual space.

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6 Unexpected Roles You’ll Need on Your Virtual Event Team

AccelEvents

The emergence of virtual events during the COVID-19 pandemic has lead to the development of new and unexpected roles on an event team. While some of these roles may look similar to those roles needed at a physical event, there are some major differences in the skills required to perform their duties in a virtual space.

Roles 52