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HOW TO: Engage 5 Generations of Donors and Supporters

Nonprofit Tech for Good

The following is an excerpt from Mobile for Good: A How-To Fundraising Guide for Nonprofits. Gen X and gen Y both came of age during the rise mass Internet communications and increasingly shun print communications and fundraising while adapting quickly to new trends in mobile and social giving.

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Year-End Fundraising by the Numbers [INFOGRAPHIC]

NonProfit Hub

This infographic originally ran in our Nonprofit Hub Magazine, a free bi-monthly magazine dedicated to providing focused content on a particular topic. Nobody said year-end fundraising would be easy. The post Year-End Fundraising by the Numbers [INFOGRAPHIC] appeared first on Nonprofit Hub. Featured Fundraising'

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Nonprofit Technology News for May 2013: Free WiFi in Forbes Magazine and Braille Phones

Tech Soup

This month the news is about WiFi embedded in a magazine, Braille smartphones, ultramobile devices, innovation in Eastern Europe, Windows 8 Apps for Social Good Winners, a new Pinterest analytics tool, the emergence of digital wallets, and Ginny Mies pick for the mobile app of the month. NPTech Online Fundraising Trends.

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Marketing Your Giving Tuesday Campaign to get Donors Giving

Greater Giving

Direct mail: While this may not be as popular as other forms of advertising these days, there’s still nothing quite like receiving something in snail mail. Direct mail makes its way right into someone’s hands.

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Plan Early, Fundraise Often—The Keys to a Successful Year-End Ask

NonProfit Hub

This article originally ran in our Nonprofit Hub Magazine, a free bi-monthly magazine dedicated to providing focused content on a particular topic. Tom Ahern is an expert on using donor communications to increase fundraising dollars, and he works with organizations every day to help them achieve their goals.

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Why Your Year-End Ask Should Last 12 Months

NonProfit Hub

This article originally ran in our Nonprofit Hub Magazine, a free bi-monthly magazine dedicated to providing focused content on a particular topic. Don’t let the name fool you, the end-of-year ask fundraiser for nonprofits is not about the end of the year. Their direct mail campaigns are divided into three seasons.

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Ready, Set, End-of-Year Fundraise

NonProfit Hub

As you sit by the pool and soak up the sun during a hot summer day, one thought should permeate your sunscreen-soaked head—planning your end-of-year fundraising campaign. In fact, we dedicated the September/October edition of our magazine to it last year. Your end-of-year ask should not be restricted to a mailing or two in December.