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10 Digital Marketing & Fundraising Trends for Nonprofits in 2022

Nonprofit Tech for Good

1) Master the art of Plain Language. . Plain language is communication your audience can understand the first time they read or hear it. The Plain Language Movement started in the 1970s based on the idea to make it easier for the public to read, understand, and use government communications. Characteristics of Plain Language.

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Donors Critical To Future Of Healthcare NPOs

The NonProfit Times

“Higher education figured out, many years before healthcare did, that philanthropy was going to be an important and growing source of revenue for things like new buildings, programs, and research endowments,” according to Erin Lanahan, founder and president of Twin Point Insights, a healthcare consultancy in Los Angeles.

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Inspire Generosity with a Better Online Donation Form

sgEngage

In digital philanthropy, it has never been more important to seek out and embrace innovations, especially innovations in online donation forms. The Dawn of Digital Philanthropy Online donations emerged as a fundraising force in the mid-1990s, marking a pivotal shift in how nonprofits engage with donors.

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Connecting the dots: Fighting for equity through a data partnership 

Candid

When the Supreme Court gutted race-conscious admissions last summer and the American Alliance for Equal Rights followed with a lawsuit against the Fearless Fund, some in the philanthropic sector feared that demographic data had become a potential liability. It also provides a quantitative baseline to evaluate and build upon equity strategies.

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An Evolution of Evaluation in Grantmaking With a Participatory Lens

sgEngage

Grantmakers want to know if their funding has created the change they have envisioned. A Shared and Flexible Understanding of Impact As practitioners of and advocates for participatory philanthropy, we believe there’s a better way. We all want to know whether our work makes a difference. But is this the right question?

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New Research and a Welcome Surprise from Foundation CEOs

Beth's Blog: How Nonprofits Can Use Social Media

New Research and a Welcome Surprise from Foundation CEOs. How much promise do the following practices hold for increasing foundations’ impact in the coming decades?” This question was one of many in a recently released research study commissioned by the William and Flora Hewlett Foundation on the occasion of its 50 th anniversary.

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Investigating and Improving the Questions You Ask Grantees

sgEngage

In its blog post “ Practical Tools to Help Grantmakers put Learning First ,” the Johnson Center for Philanthropy reminds us how challenging this can be. Ongoing shifts in the sector, the community, and philanthropy as an industry require that we assess the impact of those changes on our practices. Rewrite the whole thing.