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Direct Mail Donor Acquisition Strategies

Allegiance Group

Donors are your nonprofit’s greatest resource. From January to June 2022, the number of donors declined by 7%, and overall donor retention decreased by 4.2% Additionally, retention rates for first-time donors declined from 25.3% Additionally, retention rates for first-time donors declined from 25.3% year over year.

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How Storytelling Can Help Personalize Donor Communications

NonProfit PRO

Nonprofits that create an internal storytelling culture can excite staff and volunteers, entice new supporters, strengthen relationships with donors, and raise more funds. Storytelling can entertain, educate and entice people to act. Nonprofits have more stories at their fingertips than any other organization.

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22 Statistics About #GivingTuesday Donors Worldwide

Nonprofit Tech for Good

#GivingTuesday 2020 is December 1 and below are important data about GivingTuesday donors to help your nonprofit create a successful campaign. The data from GivingTuesday comes from their 2019 GivingTuesday Impact Report and the 2020 Global Trends in Giving Report data is based on the survey responses of 2,263 GivingTuesday 2019 donors.

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[ASK AN EXPERT] What is the Best Way to Acquire Donor Phone Numbers?

Bloomerang

We have many long-time donors for whom we only have a mailing address. Our online form for giving collects more, but most gifts still come by mail. Dear Call Me Maybe, You’re certainly on the right track wanting to make phone calls to donors. And, make it easy and compelling for donors to offer their information.

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3 Tips to Start A Donor Acquisition Program

Bloomerang

So you want to start up (or restart) a donor acquisition program. The reality is, whether you are trying to grow a new file or stop attrition on your existing file, there’s no better way to obtain and keep new donors than with a well-executed donor acquisition program. Options could include: Direct mail.

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What’s in My Mailbox | “We created a brand new revenue stream!”

Pamela Grow

Email or print donor newsletter? Smart nonprofits utilize both to keep their donors close. But only print donor newsletters have the “sticky” quality that leads to greater donor loyalty — and the greatest gift of all, the bequest gift. appeared first on Pamela Grow.

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Inspire Generosity with a Better Online Donation Form

sgEngage

Your online giving form is the primary instrument you use to process a donation, and it’s also the key tool you use for collecting valuable information about your donors. On the giving side, donors also are expecting a lot from your donation form. You’re expecting a lot from your donation form.