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Practical, Actionable SEO Tips for Nonprofits

Nonprofit Tech for Good

This is definitely a factor and something to consider when you use AI to write for you. Avoid Over-Optimization : While it’s good to include relevant keywords, ensure your anchor text sounds natural and avoid keyword stuffing. Test your website’s mobile friendliness with page speed insights and mobiReady.

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5 Tips For Success With Your Hybrid Event Onsite Tech Support

AccelEvents

This sounds “techy” but most of the time they will know exactly what you are talking about, take the ball, and run with it. . Test it out with them! . We always recommend testing all aspects of your hybrid event before the big day, which is why we have the free option of duplicating your event to create a test event!

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4 Ideas for Activating Your Donors Over Email

Network for Good

When we think about experimentation, consider something like what in marketing is known as ‘A/B testing’: Let’s say you’re sending out our newsletter and you split your group of 1,000 people in half; 500 get one version of the newsletter and 500 get another. Tip #1: Experiment. Then, track those different groups.

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26 Sample Email Subject Lines For Your Fundraising Campaign

Classy

Make It Sound Urgent. While time and deliverability are crucial aspects of an email, you have no definite time to send that will guarantee a successful email campaign. That is where testing comes into play. Test different days and time slots to see what works well for you. Urgency is a key element of persuasive appeals.

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Testing Your Donation Form Part 3: Wrangling Guinea Pigs

Connection Cafe

Note: This is the third in a series of posts about usability testing your website from guest author Brandon Granger, Senior Interaction Designer for Blackbaud. In part one , we discussed why you should test your website and part two outlined designing your test. I’ve seen similar results in my testing.

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Deepen the Donor Relationship by Focusing on the Donor Journey

Get Fully Funded

If you don’t know, I suggest you go test your own “Donate” button right now to find out. Which sounds better? The point is that if you don’t pay attention to the experience you’re giving donors, they definitely won’t give for 10 years! Is there a screen that pops up and says, “Thank you”? Do they get a tax receipt?

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Will Nonprofits Move Away from One Big Gala Every Year?

Greater Giving

Putting on a beautiful signature gala is usually an expensive endeavor, requiring a venue, catering, stage and sound management, decoration, and more. Nonprofit organizations most definitely see virtual events as a staple in the years ahead, even as the possibility of holding small, in-person gatherings appears on the horizon.

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