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How Nonprofits Can Effectively Promote their Online Shop on Instagram and Facebook

Nonprofit Tech for Good

By Talia Walsh , Senior Director of Marketing and Communications at Heal the Bay – an environmental nonprofit that protects the coastal waters and watersheds of Greater Los Angeles, California. Tag your products in Stories and Posts. Raise awareness for your Shop with a contest. The holiday shopping season is upon us.

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Nature Conservancy Instagram Contest and Other Examples

Beth's Blog: How Nonprofits Can Use Social Media

The post summarized why it may be important, best practices, and a few nonprofit examples. One of my blog readers, Sarah Mowry, Outreach Director for the Deschutes Land Trust pointed me to Nature Conservancy’s Instagram contest , an image scavenger hunt. Snap, Tag, and Share. Caption Contest. Caption contest.

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Should We Just Blow Up Nonprofit "Vote for Me" Social Good Contests ?

Beth's Blog: How Nonprofits Can Use Social Media

Today, I stumbled across another reason why I'd like to blow up online contests that use "vote for me" or popularity to make funding decisions. If a contest or program does not lead with social outcomes and if big money is thrown on the table, it encourages social innovation of another kind. I initially thought it was a good idea.

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Harnessing Nonprofit Events for Marketing: 3 Top Strategies

Get Fully Funded

This feature is similar to hashtags but provides a location-based tag instead of a phrase-based tag. Submission contest. Take both of these ideas to the next level by gamifying them with a contest. About the Author As Founder and Creative Director of Fifty & Fifty , Javan is the tip of the proverbial spear.

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Harnessing Nonprofit Events for Marketing: 3 Top Strategies

Get Fully Funded

This feature is similar to hashtags but provides a location-based tag instead of a phrase-based tag. Submission contest. Take both of these ideas to the next level by gamifying them with a contest. About the Author As Founder and Creative Director of Fifty & Fifty , Javan is the tip of the proverbial spear.

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Chase Community Giving Contest: The Organizations on the Leaderboard Go Up and Down

Beth's Blog: How Nonprofits Can Use Social Media

launched a contest on Facebook. At the time, it was one of the biggest online contests thus far, open to more than 500,000 charities and offering over $5 million in prizes. (In In December, Pepsi topped that amount with its Pepsi Refresh, a contest offering $20 million in prizes and also launching this week.) . For example.

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Guest Post by Katherine Hutt: A Small Nonprofit's Strategy for Pepsi Refresh Contest

Beth's Blog: How Nonprofits Can Use Social Media

Note from Beth: This post was written before the New York Times article describing a misstep with the Pepsi Charity Contest. For context, please see this guest post by Bonin Bough, The Global Director of Social Media for Pepsi, published earlier this month. Tags: contest crowdsourcing. Here's my analysis.

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