article thumbnail

6 Generations of Giving: Who Gives the Most and How They Prefer to Give

Nonprofit Tech for Good

Below is a breakdown of overall giving behaviors, some statistics about each generation’s giving, how they like to be contacted, and their preferred giving method. They value transparency and are more inclined to research organizations before donating. organizations** 11.8% organizations** 23.6% organizations** 25.9%

article thumbnail

What to Do When Your Fundraising Methods Fall Flat

Get Fully Funded

It’s a horrible feeling when the tried-and-true fundraising methods that have worked in the past stop working. Even experienced fundraisers sometimes use fundraising methods that just don’t work for a particular organization or audience. Let’s back up and look at your methods of fundraising through the eyes of your donor.

Method 75
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Five reasons you need text-to-give technology at your association

Nimble AMS

Pew Research Center reports that 97% of Americans now own a cell phone, with 80% of respondents texting. The ease of text-to-give makes this fundraising method so appealing to many associations. . A major perk of this fundraising method is how simple it is for organizations to manage campaigns. Text-to-give is convenient.

article thumbnail

[RESEARCH] How Has Social and Mobile Media Changed the Way You Donate to Nonprofits?

Nonprofit Tech for Good

This blog post officially launches the research stage of writing my second book which will be published and shipped in Spring 2014. Finally, if you are comfortable with me using your quote in the book, please say so in your blog comment and tell me how to contact you. If you are a major donor, what is your preferred method of giving?

Mobile 201
article thumbnail

Using Prospect Research to Improve Your Ask: 5 Tips

Achieve

Nonprofits professionals turn to prospect research time after time to enhance and strengthen their fundraising strategies. This research method has the innate ability to uncover valuable information on prospective donors, helping your organization better understand its audience and determine key cultivation steps. .

article thumbnail

[RESEARCH] How Has Social and Mobile Media Changed the Way You Donate to Nonprofits?

Nonprofit Tech for Good

This blog post officially launches the research stage of writing my second book which will be published and shipped in Spring 2014. Finally, if you are comfortable with me using your quote in the book, please say so in your blog comment and tell me how to contact you. If you are a major donor, what is your preferred method of giving?

Mobile 161
article thumbnail

Let it Go: When to Move on from a Major Gift Prospect

sgEngage

Seven contact attempts over six months, via at least two contact methods. 5-7 attempts), an officer has been unable to make meaningful contact with them. MGOs who are not as intentional—Blackbaud research categorizes them in the “opportunistic” group of fundraisers — see less efficiency in their cultivation.

Gift 84